{"id":132166,"date":"2019-03-08T23:00:23","date_gmt":"2019-03-08T22:00:23","guid":{"rendered":"http:\/\/sftarticles.wpenginepowered.com\/en\/?p=132166"},"modified":"2025-07-01T22:15:21","modified_gmt":"2025-07-02T05:15:21","slug":"android-games-rewards","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/android-games-rewards\/","title":{"rendered":"Android games: Developers may soon start offering a new path to greater rewards"},"content":{"rendered":"<p>There is something about mobile apps and games that makes us not want to pay for them. Or if we are prepared to pay for an app, we think the price should be heavily reduced compared to PC or console apps and games. We might begrudgingly pay 59 cents but $2.99 feels like taking out a mortgage or a loan for a car. It is a major purchase that needs serious consideration.<\/p>\n<figure id=\"attachment_132177\" aria-describedby=\"caption-attachment-132177\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-132177\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2021\/04\/Google_Play_Games_bsris0.jpg\" alt=\"The games section of the Google Play Store\" width=\"700\" height=\"394\" \/><figcaption id=\"caption-attachment-132177\" class=\"wp-caption-text\">Android developers need to monetize their apps and games<\/figcaption><\/figure>\n<p>This puts <a href=\"https:\/\/android-developers.googleblog.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">app developers<\/a> in somewhat of a bind. Developers have to eat, too, and <strong>mobile games and apps take time to build<\/strong>. Once they\u2019re built, they need to be monetized. If an app is free, or too cheap to pay the bills, this usually means only one thing: <strong>ads.<\/strong> Even ads can fall short, though, which has led Google\u2019s Android team to develop a new way for Android developers to monetize the games they\u2019re distributing via the Android Play Store.<\/p>\n<h2>\u201cRewarded Products\u201d will offer users virtual prizes, in-game currency, and other rewards in exchange for watching video ads<\/h2>\n<p>In a <a href=\"https:\/\/android-developers.googleblog.com\/2019\/03\/supplement-your-earnings-with-rewarded.html\" target=\"_blank\" rel=\"noopener noreferrer\">recent post<\/a> on the Android Developers Blog, Google Play Product Manager, Patrick Davis introduced the idea of \u201cRewarded Products.\u201d The new feature comes in the form of a new console for app developers that makes it easy for them to add rewards in their games for monetizable behavior.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium\" src=\"https:\/\/1.bp.blogspot.com\/-BhKEGG0PDXo\/XHnptaRUwvI\/AAAAAAAAGx4\/cZKBPhj8-dk9-r6WHM9TJZM2r4IqeCslQCLcBGAs\/s1600\/image7.gif\" width=\"371\" height=\"666\" \/><\/p>\n<p>The first example Google has given is\u00a0a \u201cDouble Your Score\u201d reward, which users can unlock simply by watching a video ad. In his blog post, however, Davis mentions that this is Google\u2019s \u201cfirst rewarded product offering,\u201d which means there is a good chance there will be more types of rewards coming in the future, as well as different types of monetizing behavior too.<\/p>\n<div class=\"sc-related-articles-white\">\r\n<p class=\"sc-related-articles-white__title\">More from Softonic<\/p>\r\n  <div class=\"sc-related-articles-white__row\">\r\n    <a title=\"5 best Telltale games \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/the-5-best-telltale-games\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/07\/got2.jpg)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>5 best Telltale games \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n    <a title=\"How to prepare for World of Warcraft's Battle for Azeroth \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/how-to-prepare-for-world-of-warcrafts-battle-for-azeroth\/\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/07\/Battle-For-Azeroth.jpg)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>How to prepare for World of Warcraft's Battle for Azeroth \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n  <\/div>\r\n  <div class=\"sc-related-articles-white__row\">\r\n    <a title=\"Beginner's guide to Slay the Spire \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/beginners-guide-to-slay-the-spire\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/07\/slay-the-spire-.png)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>Beginner's guide to Slay the Spire \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n    <a title=\"Beginner\u2019s guide to Sea of Thieves \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/a-beginners-guide-to-sea-of-thieves\/\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/07\/Sea-of-Thieves.jpg)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>Beginner\u2019s guide to Sea of Thieves \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n  <\/div>\r\n<\/div>\n<p>You might have already seen this type of reward before for things like extra in-game coins or bonus items. That is because this isn\u2019t a new idea that Google has come up with. Developers have been using this trick for some time now. Google is merely picking up on the idea and adding the new console to make it easier for developers to implement it.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-132174\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2021\/05\/Google_Play_rewarded_products_console_h3isi0.jpg\" alt=\"New ad incentives console for Google Play Games\" width=\"700\" height=\"352\" \/><\/p>\n<p>The new console is currently rolling out to Android developers in beta version, with a full roll-out expected soon. 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