{"id":133754,"date":"2019-03-28T17:18:03","date_gmt":"2019-03-28T17:18:03","guid":{"rendered":"http:\/\/sftarticles.wpenginepowered.com\/en\/?p=133754"},"modified":"2025-07-01T22:10:25","modified_gmt":"2025-07-02T05:10:25","slug":"hud-charges-facebook","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/hud-charges-facebook\/","title":{"rendered":"HUD charges Facebook with discrimination"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-133759\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2021\/04\/700_Zuckerberg_stbyvy.jpg\" alt=\"Mark Zuckerberg\" width=\"700\" height=\"394\" \/>The<a href=\"https:\/\/www.hud.gov\/press\/press_releases_media_advisories\/HUD_No_19_035\" target=\"_blank\" rel=\"noopener noreferrer\"><strong> U.S. Department of<\/strong> <strong>Housing and Urban Development charged Facebook today,<\/strong><\/a>\u00a0claiming it violated the <a href=\"https:\/\/www.hud.gov\/program_offices\/fair_housing_equal_opp\/fair_housing_act_overview\" target=\"_blank\" rel=\"noopener noreferrer\">Fair Housing Act.<\/a><\/p>\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Facebook\" src=\"https:\/\/images.sftcdn.net\/images\/t_optimized,f_auto\/p\/8a6eafba-96d2-11e6-b334-00163ec9f5fa\/77332936\/facebook-logo.png\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Facebook<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/en.softonic.com\/author\/facebook\" target=\"_self\" rel=\"noopener noreferrer\">Download Facebook \u25ba<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--70\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"70\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"7\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\">7<\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/en.softonic.com\/author\/facebook\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n<h2>HUD&#8217;s charge in a nutshell<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-133762\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2021\/04\/700_Ben_Carson_urvsgk.jpg\" alt=\"Ben Carson\" width=\"700\" height=\"466\" \/><\/p>\n<p>HUD alleged that<strong> Facebook is discriminating against its users<\/strong>\u00a0by restricting which of them can view its ads for homes and apartments. HUD also alleges that <strong>Facebook is data-mining its users<\/strong>, using that data to determine who is viewing housing-related ads based on\u00a0race, color, national origin, religion, familial status, sex, and disability.<\/p>\n<p>According to HUD, Facebook allowed advertisers to avoid users who were parents, born outside the U.S., non-Christian, interested in accessibility, interested in Hispanic culture, or fell under other categories protected by the Fair Housing Act.<\/p>\n<p>Facebook also <strong>allowed housing advertisers to choose not to advertise to users based on their neighborhood<\/strong> by drawing a red line around said neighborhoods on a map. <a href=\"https:\/\/en.wikipedia.org\/wiki\/Redlining\" target=\"_blank\" rel=\"noopener noreferrer\">&#8220;Redlining&#8221; has a long and ugly past in the United States.<\/a>\u00a0Advertisers were also allowed to <strong>exclude women from their housing ads.<\/strong><\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p dir=\"ltr\" lang=\"en\">Facebook is discriminating against people based upon who they are and where they live. Using a computer to limit a person\u2019s housing choices can be just as discriminatory as slamming a door in someone\u2019s face. Read more: <a href=\"https:\/\/t.co\/ZKdVQrIAXB\">https:\/\/t.co\/ZKdVQrIAXB<\/a><\/p>\n<p>\u2014 Ben Carson (@SecretaryCarson) <a href=\"https:\/\/twitter.com\/SecretaryCarson\/status\/1111225597022355456?ref_src=twsrc%5Etfw\">March 28, 2019<\/a><\/p><\/blockquote>\n<div class=\"sc-card-starred-link\">\r\n  <div class=\"sc-card-starred-link__body\">\r\n    <div class=\"sc-card-starred-link__row clearfix\">\r\n      <div class=\"sc-card-starred-link__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-starred-link__img\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/10\/bing-700.jpg\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-starred-link__col-title\">\r\n        <p class=\"sc-card-starred-link__title\">Is Bing a racist search engine?<\/p>\r\n        <a class=\"sc-card-starred-link__button\" href=\"https:\/\/en.softonic.com\/articles\/is-bing-a-racist-search-engine\/\" target=\"_blank\" rel=\"noopener noreferrer sponsored\">Read now \u25ba<\/a>\r\n      <\/div>\r\n    <\/div>\r\n    <a class=\"sc-card-starred-link__link\" href=\"https:\/\/en.softonic.com\/articles\/is-bing-a-racist-search-engine\/\" target=\"_blank\" rel=\"noopener noreferrer sponsored\"><\/a>\r\n  <\/div>\r\n<\/div>\n<h2>Facebook&#8217;s response<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-131675\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2021\/04\/facebook_700.jpg\" alt=\"Facebook under microscope\" width=\"700\" height=\"467\" \/><\/p>\n<p>Both Mark Zuckerberg\u00a0and the <a href=\"https:\/\/newsroom.fb.com\/news\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Newsroom <\/a>have remained silent about the charge, but Facebook spokesman Joel Osborne offered this statement: &#8220;We\u2019re surprised by HUD\u2019s decision, as we\u2019ve been working with them to address their concerns and have taken significant steps to prevent ads discrimination.\u201d<\/p>\n<p>More than a week before HUD announced the charge, <a href=\"https:\/\/newsroom.fb.com\/news\/2019\/03\/protecting-against-discrimination-in-ads\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook posted an article<\/a> about how the company plans to do more to stop discrimination in housing advertising.<\/p>\n<p>&#8220;Our policies already prohibit advertisers from using our tools to discriminate. We\u2019ve removed thousands of categories from targeting related to protected classes such as race, ethnicity, sexual orientation,\u00a0and religion. But we can do better,&#8221; <a href=\"https:\/\/www.facebook.com\/sheryl\" target=\"_blank\" rel=\"noopener noreferrer\">Sheryl Sandberg<\/a>, Facebook&#8217;s chief operating officer, wrote.<\/p>\n<p>The article goes on to say that Facebook will take these steps to protect its users from discrimination:<\/p>\n<ul>\n<li>Anyone who wants to run housing, employment or credit ads will no longer be allowed to target by age, gender, or zip code.<\/li>\n<li>Advertisers offering housing, employment, and credit opportunities will have a much smaller set of targeting categories to use in their campaigns overall. Multicultural affinity targeting will continue to be unavailable for these ads. Additionally, any detailed targeting option describing or appearing to relate to protected classes will also be unavailable.<\/li>\n<li>We\u2019re building a tool so you can search for and view all current housing ads in the US targeted to different places across the country, regardless of whether the ads are shown to you.<\/li>\n<\/ul>\n<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;&lt;!-- Shortcode [starred] does not exist --&gt;&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\"><div class=\"sc-card-starred-link\">\r\n  <div class=\"sc-card-starred-link__body\">\r\n    <div class=\"sc-card-starred-link__row clearfix\">\r\n      <div class=\"sc-card-starred-link__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-starred-link__img\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/09\/facebook-app-192x192.jpg\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-starred-link__col-title\">\r\n        <p class=\"sc-card-starred-link__title\">Facebook takes action against discriminatory ad practices<\/p>\r\n        <a class=\"sc-card-starred-link__button\" href=\"https:\/\/en.softonic.com\/articles\/facebook-removes-discriminatory-ad-practices\" target=\"_blank\" rel=\"noopener noreferrer sponsored\">Read Now \u25ba<\/a>\r\n      <\/div>\r\n    <\/div>\r\n    <a class=\"sc-card-starred-link__link\" href=\"https:\/\/en.softonic.com\/articles\/facebook-removes-discriminatory-ad-practices\" target=\"_blank\" rel=\"noopener noreferrer sponsored\"><\/a>\r\n  <\/div>\r\n<\/div><\/span><\/p>\n<p>It is pretty clear that <strong>Facebook knew HUD&#8217;s charge was coming<\/strong>, so they wanted to get ahead of the issue while they could.<\/p>\n<h2>What happens next?<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-133766\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2021\/04\/700_Federal_Court_bmcxdy.jpg\" alt=\"Federal Courthouse\" width=\"700\" height=\"300\" \/>The charge will be heard by a United States Administrative Law Judge unless any party wants to have the case heard in federal district court.<strong> Facebook may have to pay damages<\/strong> if the judge determines the company discriminated against users.<\/p>\n<p><a href=\"https:\/\/www.hud.gov\/sites\/dfiles\/Main\/documents\/HUD_v_Facebook.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">You can read HUD&#8217;s full charge on Facebook here.<\/a><\/p>\n<div class=\"sc-related-articles-white\">\r\n<p class=\"sc-related-articles-white__title\">More about Facebook's scandals<\/p>\r\n  <div class=\"sc-related-articles-white__row\">\r\n    <a title=\"Facebook deliberately shared your data with 60 companies \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/facebook-shares-your-data\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/06\/revised-image.png)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>Facebook deliberately shared your data with 60 companies \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n    <a title=\"Facebook banned \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/facebook-banned-papua-new-guinea\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/05\/Facebook-banned-1024x576.jpg)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>Facebook banned \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n  <\/div>\r\n  <div class=\"sc-related-articles-white__row\">\r\n    <a title=\"Facebook suspends over 200 apps in the wake of the Cambridge Analytica scandal \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/facebook-app-suspensions\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/05\/facebook-spy-1024x576.jpg)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>Facebook suspends over 200 apps in the wake of the Cambridge Analytica scandal \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n    <a title=\"Facebook deletes over 200 accounts and pages linked to Russian troll farm \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/facebook-deletes-over-200-accounts-and-pages\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/04\/facebook-257829_1280.jpg)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>Facebook deletes over 200 accounts and pages linked to Russian troll farm \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n  <\/div>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>You might not have seen housing ads based on who you are or what you look like.<\/p>\n","protected":false},"author":9180,"featured_media":133758,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1015],"tags":[2353,1899,1059,1898],"usertag":[789],"vertical":[],"content-category":[],"class_list":["post-133754","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectionfacebook","tag-discrimination","tag-facebook","tag-hud","usertag-gamer-mobile"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/133754","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9180"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=133754"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/133754\/revisions"}],"predecessor-version":[{"id":326350,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/133754\/revisions\/326350"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/133758"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=133754"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=133754"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=133754"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=133754"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=133754"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=133754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}