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Creating a webinar requires a significant time investment. Creating a useful and engaging presentation takes hours of research, writing, design and practice. So why not turn it into an interactive and branded experience to offer your audience more value, while adding a sense of authority to your work?<\/p>\n
Here\u2019s why you should brand your webinars:<\/p>\n
With this in mind, in this article, we\u2019ll explain how you can make your webinar an immersive, branded experience with ClickMeeting, a browser-based, white label-friendly webinar platform.<\/p>\n
Along the way, we\u2019ll share actionable tips on how you can get more out of your webinars by equipping them with your business branding.<\/p>\n
With ClickMeeting, you\u2019re able to choose from a library of email templates to give your email invites<\/a> a professional look and feel. It lets you customize the color scheme to match your branding.<\/p>\n ClickMeeting also lets you share important webinar details with attendees via your custom invite. For instance, you can share webinar objectives and agenda bullets, which encourages participants to attend your event and helps boost in-webinar engagement.<\/p>\n This way, attendees will know when to tune in for the webinar and what to expect from it.<\/p>\n It\u2019s also a great way to share links to resources, for example, if you want attendees to download a PDF worksheet, for example, before the webinar begins.<\/p>\n A great way to promote your events and build hype among your participants is by using a brand hashtag. It\u2019s a powerful marketing tool for:<\/p>\n For this reason, it\u2019s a good idea to use branded hashtags in your marketing campaigns. Here are a few actionable tips to help you get started:<\/p>\n You invest a lot of time and resources creating and running marketing campaigns for your webinar. It only makes sense to promote them with your own branding. ClickMeeting enables you to build a professional reputation with customers and show them what your webinar is all about by customizing your webinar pages<\/a> to match your branding.<\/p>\n You can easily create beautiful and professional-looking webinar pages in just a few clicks. It lets you customize your webinar registration page, waiting room, profile page, thank you page, and webinar room page.<\/p>\n Branding all of your webinar pages is important so attendees are able to recognize you right away. With ClickMeeting, you\u2019ll be able to edit the color schemes and incorporate your logo and brand colors in your webinar pages. This is a great way to stand out from the competition and build trust with your target audience.<\/p>\n ClickMeeting also lets you add background images to match your branding and webinar theme. You can also use free, professional photos from Unsplash to add some personality to your webinar pages.<\/p>\n In addition to this, it lets you embed webinar content on hosted web pages. You can also create a customized CTA button for encouraging participants to click through to the webinar registration page or landing page.<\/p>\n ClickMeeting lets you organize both free and paid webinars<\/a>. It offers integration with PayPal to sell your webinars and collect payments from attendees. By enabling the payment feature, you\u2019ll be able to choose which webinars you want to monetize and which ones to offer for free.<\/p>\n You\u2019ll be able to decide how much to charge for each webinar and easily access your paid webinar\u2019s stats to find out which webinar events were most profitable. ClickMeeting lets you organize on-demand webinars<\/a> to help you tap into your target market and generate leads.<\/p>\n In addition to this, you can run your webinars on autopilot. You can simply upload recorded webinars, videos, and CTA, and select your Automated Webinar Timeline<\/em>. The setup only takes a few minutes and the platform will handle everything else for you.<\/p>\n Here are some of the reasons why you should consider using ClickMeeting\u2019s Automated Webinars<\/em><\/a> feature:<\/p>\n ClickMeeting also lets you live-stream your webinar videos<\/a> straight to Facebook and YouTube. This way, you can reach more of your target audience and boost engagement on social media platforms.<\/p>\n To take things to the next level, you can leverage audience engagement and encourage them to take action by displaying a well-crafted CTA within your content<\/a>. This way, you\u2019ll be able to direct participants to a sales page and showcase your product during the webinar.<\/p>\n Here are some other ways you can host an engaging and interactive webinar with ClickMeeting:<\/p>\n Let\u2019s look at some of the ways you can track audience behavior using ClickMeeting:<\/p>\n![\"Branded\"](\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2020\/12\/Branded_1_uugu6s.jpg\")
<\/p>\nStep two: Create a brand hashtag to promote your webinar<\/h2>\n
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Step three: Customize your webinar pages<\/h2>\n
![\"Branded\"](\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2020\/12\/Branded_3_rqr1an.jpg\")
<\/p>\nStep four: Host an engaging and interactive webinar<\/h2>\n
![\"Branded\"](\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2020\/12\/Branded_4_fm0php.jpg\")
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![\"Branded\"](\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2020\/12\/Branded_7_pytznf.jpg\")
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![\"Branded\"](\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2020\/12\/Branded_5_b0ixxf.jpg\")
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![\"Branded\"](\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2020\/12\/Branded_8_rppzr3.jpg\")
<\/p>\nBonus: Track Audience Behavior for Nurturing Afterwards<\/h2>\n
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