{"id":147764,"date":"2019-09-04T15:11:09","date_gmt":"2019-09-04T15:11:09","guid":{"rendered":"http:\/\/sftarticles.wpenginepowered.com\/en\/?p=147764"},"modified":"2025-07-01T21:32:07","modified_gmt":"2025-07-02T04:32:07","slug":"instagram-new-messaging-app","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/instagram-new-messaging-app\/","title":{"rendered":"Hold tight, there\u2019s a brand-new Instagram app incoming"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-132057 size-large\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2021\/04\/instagram_700.jpg\" alt=\"\" width=\"700\" height=\"467\" \/><\/p>\n<p>We have lots of different social networks and lots of different social apps these days. Facebook, Snapchat, Instagram, WhatsApp, Twitter. The list could go on with each app having its own specialist feature or use. If you were to take Instagram out of that list and think about what it is good at above all else, you wouldn\u2019t say its best use is staying in contact with your friends. Sure, you can send people messages on Instagram, but you know you\u2019d be more likely to send a message on WhatsApp or messenger than you would be on Instagram.<\/p>\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Instagram\" src=\"https:\/\/instagram-brand.com\/wp-content\/themes\/ig-branding\/assets\/images\/ig-logo-email.png\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Instagram<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/instagram.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">Download Now \u25ba<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--70\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"70\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"7\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\">7<\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/instagram.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n<p>This could be about to change, however, as reports are coming in of internal testing at Instagram HQ of a brand-new companion app designed to keep you in constant contact with your closest friends.<\/p>\n<h2>Threads will work alongside the main Instagram app and will give users the chance to automatically share basic information with close friends and send more typical messages too<\/h2>\n<p>According to <a href=\"https:\/\/www.theverge.com\/2019\/8\/26\/20833903\/facebook-instagram-threads-messaging-app-close-friends-snapchat\" target=\"_blank\" rel=\"noopener noreferrer\">journalists at The Verge<\/a>, who\u2019ve obtained leaked screenshots of the new Instagram app, Threads will allow you to automatically share information like your remaining battery life, internet connection speed, and location with your closest friends. The new Instagram app will also offer a more regular messaging app experience with features like text, voice, and video messaging all of which will have Instagram\u2019s regular toolkit ready to make them look as fabulous as possible.<\/p>\n<figure id=\"attachment_147766\" aria-describedby=\"caption-attachment-147766\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-147766\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2021\/04\/vpavic_190826_untitled_0002_e45kkq.jpg\" alt=\"\" width=\"700\" height=\"467\" \/><figcaption id=\"caption-attachment-147766\" class=\"wp-caption-text\">Image via: <a href=\"https:\/\/www.theverge.com\/2019\/8\/26\/20833903\/facebook-instagram-threads-messaging-app-close-friends-snapchat\" target=\"_blank\" rel=\"noopener noreferrer\">The Verge<\/a><\/figcaption><\/figure>\n<p>This isn\u2019t the first time Instagram has worked on a separate direct messaging app. The company also worked on an Instagram companion app called Direct, which, you guessed it, was supposed to make it easier for Instagram users to send direct messages to their friends. The thing is though, Direct never actually made it to general release with Instagram pulling the plug before the app made it to the app store. <a href=\"https:\/\/help.instagram.com\/400205900081854\" target=\"_blank\" rel=\"noopener noreferrer\">Direct messaging is still an internal part of the main Instagram app<\/a>.<\/p>\n<div class=\"sc-related-articles-white\">\r\n<p class=\"sc-related-articles-white__title\">More from Softonic<\/p>\r\n  <div class=\"sc-related-articles-white__row\">\r\n    <a title=\"How to change your Instagram settings to use less data \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/how-to-change-your-instagram-settings-to-use-less-data\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2019\/03\/instagram-1-192.jpg)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>How to change your Instagram settings to use less data \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n    <a title=\"How to view Instagram stories without your friends knowing \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/how-to-view-your-friends-instagram-stories-without-them-knowing\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2019\/03\/instagram-2-192.jpg)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>How to view Instagram stories without your friends knowing \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n  <\/div>\r\n  <div class=\"sc-related-articles-white__row\">\r\n    <a title=\"Top apps to improve your Instagram experience \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/top-apps-to-improve-your-instagram-experience\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2017\/09\/Instagram-1-192.jpg)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>Top apps to improve your Instagram experience \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n    <a title=\"How to post on Instagram from your PC \u25ba\" href=\"https:\/\/en.softonic.com\/articles\/how-to-post-on-instagram-from-your-pc\">\r\n    <div class=\"sc-related-articles-white__article\">\r\n      <div class=\"sc-related-articles-white__image\">\r\n        <div style=\"background-image:url(https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2019\/03\/instagram-4-192.jpg)\"><\/div>\r\n      <\/div>\r\n      <div class=\"sc-related-articles-white__text\">\r\n        <p>How to post on Instagram from your PC \u25ba<\/p>\r\n      <\/div>\r\n    <\/div>\r\n    <\/a>\r\n  <\/div>\r\n<\/div>\n<p>The key difference with Threads is the addition of the always sharing features that allow you to choose your closest friends who\u2019ll then be ale to always see your live basic information. This automatic sharing will require you to opt-in to the service first, however, before Threads will start publishing your live information. You\u2019ll also be able to view any of your closest friends&#8217; recent Instagram Stories from inside Threads too.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-131832\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health--300x169.jpg\" alt=\"Instagram's crackddown on sensitive content\" width=\"700\" height=\"394\" srcset=\"https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health--300x169.jpg 300w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health--768x433.jpg 768w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health--1024x576.jpg 1024w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health--800x450.jpg 800w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health--664x374.jpg 664w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health--238x134.jpg 238w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health--436x246.jpg 436w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health--370x208.jpg 370w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health--304x170.jpg 304w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health--1200x675.jpg 1200w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2019\/03\/Instagram-mental-health-.jpg 1280w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>According to The Verge, the main motivation behind developing Threads could be Instagram\u2019s desire to match the impressive levels of engagement that Snapchat enjoys with its users. <a href=\"https:\/\/en.softonic.com\/articles\/snapchat-celebrity-filter-quiz\" target=\"_blank\" rel=\"noopener noreferrer\">The average Snapchat user<\/a> spends more time using the app than the average Instagram user does. Adding something like constant sharing on top of a regular messaging app experience could be a way for Instagram to try and drive up those engagement numbers.<\/p>\n<p>What is missing in the report from The Verge though, is news of a release date for Threads. At the moment, there is no way of knowing when we might see the new Instagram receive a general release on iOS and Android. Indeed, with other Instagram companion messaging apps making it this far along the development path without being released, there is no way to guarantee it will ever be released at all. 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<\/div>\r\n    <\/a>\r\n  <\/div>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Threads will work alongside the main Instagram app and will give users the chance to automatically share basic information with close friends and send more typical messages too<\/p>\n","protected":false},"author":9073,"featured_media":132056,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1015],"tags":[2354,1059,1051,1040,1035],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-147764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectioninstagram","tag-facebook","tag-instagram","tag-messaging-apps","tag-social-media"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/147764","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9073"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=147764"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/147764\/revisions"}],"predecessor-version":[{"id":325518,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/147764\/revisions\/325518"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/132056"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=147764"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=147764"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=147764"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=147764"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=147764"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=147764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}