{"id":191630,"date":"2022-05-24T10:42:32","date_gmt":"2022-05-24T08:42:32","guid":{"rendered":"http:\/\/sftarticles.wpenginepowered.com\/en\/?p=191630"},"modified":"2025-07-01T20:43:55","modified_gmt":"2025-07-02T03:43:55","slug":"instagrams-refresh-fonts-energy-vibrant","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/instagrams-refresh-fonts-energy-vibrant\/","title":{"rendered":"Instagram\u2019s \u201cRefresh\u201d includes new fonts, brighter colors, and more"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Instagram looks good, it has to be said. The photo-first social network has a style unlike any other. Styles move on though and fashion is never a static idea, which is why yesterday, <strong>Instagram revealed details about a refresh <\/strong>that will tweak the app\u2019s visuals and update it to a more energetic and vibrant state of being. Let\u2019s dig into this a little more.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Instagram\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-logo-xl,f_auto\/p\/f96df87d-926f-4954-bf58-f377a573a630\/3327919682\/instagram-apps.61393.13510798887167234.60d66302-6f61-42ba-a10d-da6c9be84e6e.png\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Instagram<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/instagram.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\">Download Now<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/instagram.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">In the <a href=\"https:\/\/about.instagram.com\/blog\/announcements\/instagram-visual-refresh\/\" target=\"_blank\" rel=\"noreferrer noopener\">blog post<\/a> announcing the refresh, Instagram said, <em>\u201cOur new system is designed to embrace continued evolution to help us create more immersive and inclusive experiences for our community.\u201d <\/em>It will do this by <strong>reimagining the Instagram gradient<\/strong> (the color palette that sits behind the Instagram logo), which you can see below, <strong>introducing new and exclusive Instagram fonts<\/strong>, and <strong>implementing a new layout<\/strong> that promises to <strong>put content first<\/strong> and <strong>celebrate creativity, simplicity, and self-expression<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This all follows on nicely from Instagram Head, Adam Mosseri\u2019s announcement a couple of weeks ago that <a href=\"https:\/\/instagram.en.softonic.com\/articles\/tik-tok-fans-will-either-love-or-hate-this-instagram-update\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram will soon start to offer users a more immersive experience<\/a> by altering the feed to show full-screen images and videos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Instagram\u2019s new fonts, which the social network is quirkily calling<strong> Instagram Sans have been inspired by the company\u2019s logo and wordmark<\/strong>. As well as showing up across all branding materials from websites to billboards, <strong>users will also get a chance to put them to work in their Stories and Reels<\/strong>. What is nice about these new typefaces is that <strong>Instagram has worked with language experts <\/strong>to ensure that as well as fitting in with the broader Instagram design philosophy they are also <strong>inclusive to different languages<\/strong> around the world including languages like Arabic, Thai, and Japanese, which have diverse alphabets and scripts.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We love to see tech giants acting responsibly and building accessibility into strategic decisions. Overall, this move from Instagram falls short of a full rebrand but definitely presents an updated vision of the company to the world and is designed to bring new energy and purpose to the app. We\u2019ll have to wait and see how it takes hold in users\u2019 posts over the coming weeks and months to see the effect it will have. In other recent Instagram news, <a href=\"https:\/\/instagram.en.softonic.com\/articles\/instagram-testing-nft-integration\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram is moving into the NFT space<\/a> and will allow artists and collectors to display their work on their Instagram profiles.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Image via: <a href=\"https:\/\/about.instagram.com\/blog\/announcements\/instagram-visual-refresh\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Instagram looks good, it has to be said. The photo-first social network has a style unlike any other. Styles move on though and fashion is never a static idea, which is why yesterday, Instagram revealed details about a refresh that will tweak the app\u2019s visuals and update it to a more energetic and vibrant state &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/en\/instagrams-refresh-fonts-energy-vibrant\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Instagram\u2019s \u201cRefresh\u201d includes new fonts, brighter colors, and more&#8221;<\/span><\/a><\/p>\n","protected":false},"author":9073,"featured_media":191634,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1015],"tags":[2354],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-191630","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectioninstagram"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/191630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9073"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=191630"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/191630\/revisions"}],"predecessor-version":[{"id":323859,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/191630\/revisions\/323859"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/191634"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=191630"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=191630"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=191630"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=191630"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=191630"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=191630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}