{"id":197938,"date":"2022-08-01T15:15:09","date_gmt":"2022-08-01T13:15:09","guid":{"rendered":"http:\/\/sftarticles.wpenginepowered.com\/en\/?p=197938"},"modified":"2025-07-01T20:33:12","modified_gmt":"2025-07-02T03:33:12","slug":"instagram-rolls-back","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/instagram-rolls-back\/","title":{"rendered":"Instagram rolls back \u201cTikTok changes\u201d after complaints"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">If you\u2019ve been staying up late to scroll through your Instagram at 2 am again, you may have noticed how much Instagram is changing. There has been such a heavy focus on <strong>sharing people\u2019s videos<\/strong>, even from profiles you don\u2019t follow, that celebrities like Kylie Jenner have actually complained about it. Adam Mosseri is now taking a step back and rethinking the strategy.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Instagram\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-logo-xl,f_auto\/p\/f96df87d-926f-4954-bf58-f377a573a630\/3327919682\/instagram-apps.61393.13510798887167234.60d66302-6f61-42ba-a10d-da6c9be84e6e.png\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Instagram<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/instagram.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/instagram.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">In case you missed it, we posted last week about how Mosseri stated <a href=\"https:\/\/instagram.en.softonic.com\/articles\/instagram-more-videos\" target=\"_blank\" rel=\"noreferrer noopener\">we should expect more videos on Instagram<\/a>. He wasn\u2019t kidding, as our feeds have <strong>flooded with Reels and videos<\/strong> from people we don\u2019t follow or even care about. Head to Twitter, and even celebrities are saying it\u2019s trying too hard to be the next TikTok.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Instagram is trying so hard to compete with TikTok that they\u2019re trying to become another TikTok. If I wanted to see video after video from random pages I don\u2019t follow, I wouldn\u2019t be on Instagram. Do what we need from you, and bring back the photos of our actual friends!!!<\/p>&mdash; TONI TONE (@t0nit0ne) <a href=\"https:\/\/twitter.com\/t0nit0ne\/status\/1551215318806175744?ref_src=twsrc%5Etfw\">July 24, 2022<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Sadly, I have to agree. We\u2019re all using Instagram because we love sharing our photos and building a portfolio, such as me with my novels, games, and bonsais. If the platform continues as it does, that means we all have to learn how to <strong>make fantastic videos<\/strong> instead, which is something I\u2019m not even vaguely interested in doing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sure, the Reels and videos on Instagram aren\u2019t bad. We all enjoy seeing some <strong>hilarious footage<\/strong> now and again. However, we don\u2019t want it forced on us like TikTok groupies. There\u2019s a reason some of us don\u2019t bother with that video platform and remain posting images on IG instead.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mosseri mentioned on <a href=\"https:\/\/www.platformer.news\/p\/-instagram-walks-back-its-changes\" target=\"_blank\" rel=\"noreferrer noopener\">Platformer<\/a> that he\u2019s glad they took the risk. They learnt a <strong>valuable lesson<\/strong>, one they can take back to the boardroom to rethink their strategy. It\u2019s good to know they actually listen to their followers, even if we have to wait for celebrities to speak up before they do.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019ve been staying up late to scroll through your Instagram at 2 am again, you may have noticed how much Instagram is changing. There has been such a heavy focus on sharing people\u2019s videos, even from profiles you don\u2019t follow, that celebrities like Kylie Jenner have actually complained about it. Adam Mosseri is now &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/en\/instagram-rolls-back\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Instagram rolls back \u201cTikTok changes\u201d after complaints&#8221;<\/span><\/a><\/p>\n","protected":false},"author":9205,"featured_media":197940,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1015],"tags":[2354],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-197938","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectioninstagram"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/197938","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9205"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=197938"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/197938\/revisions"}],"predecessor-version":[{"id":323437,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/197938\/revisions\/323437"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/197940"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=197938"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=197938"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=197938"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=197938"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=197938"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=197938"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}