{"id":248912,"date":"2023-09-16T14:46:00","date_gmt":"2023-09-16T12:46:00","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=306487"},"modified":"2025-07-01T18:13:20","modified_gmt":"2025-07-02T01:13:20","slug":"hollywood-has-always-laughed-at-the-ia-until-now","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/hollywood-has-always-laughed-at-the-ia-until-now\/","title":{"rendered":"Hollywood has always laughed at AI&#8230; until now"},"content":{"rendered":"\n<p>The fear of artificial intelligence has long been fertile ground for film and television creators. <strong>The arrival of AI has always been portrayed as the end of the world<\/strong>, <a href=\"https:\/\/en.softonic.com\/articles\/ai-is-everywhere-and-these-classics-of-literature-and-cinema-already-warned-us-of-the-consequences?ex=CS-1537.0\" target=\"_blank\" rel=\"noreferrer noopener\">or at least as a danger to humanity<\/a>.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"HBO Max\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/a2f73840-9b6e-11e6-a5b8-00163ec9f5fa\/1641088715\/hbo-max-logo\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">HBO Max<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/hbo-max.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/hbo-max.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p><strong>These movies play on the audience&#8217;s social mistrust of the unknown technological<\/strong>, the impending threat of singularity, and usually involve killer robots and a central computer that needs to be hacked to save the planet.<\/p>\n\n\n\n<p><strong>However, over the decades, what we once considered science fiction has come closer to scientific reality<\/strong>, causing the antagonist science fiction trope to conveniently return to the screen.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How AI Took Center Stage In The Hollywood Writers&#039; Strike\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/eK9QWB1OOro?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>In the past year, Operation Fortuna: Ruse de Guerre, <a href=\"https:\/\/en.softonic.com\/articles\/next-villain-mission-impossible-ai?ex=CS-1537.0\" target=\"_blank\" rel=\"noreferrer noopener\">Mission Impossible: Dead Reckoning<\/a>, and, of course, Black Mirror have explicitly addressed techno-paranoia.<\/p>\n\n\n\n<p><strong>Collectively, these on-screen stories reiterate warnings to the audience about the misuse of AI<\/strong>, question its detrimental implementation by corporate or bureaucratic structures, and caution against its public deployment before its ethical capabilities have been tested.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">For the first time, Hollywood fears AI<\/h2>\n\n\n\n<p>They also come at a time when Hollywood&#8217;s real-world anxiety over the economic and creative threat of AI is being fought on the picket line.<\/p>\n\n\n\n<p><a href=\"https:\/\/en.softonic.com\/articles\/hollywoods-strategy-to-win-the-writers-strike-is-ruthless?ex=CS-1537.0\" target=\"_blank\" rel=\"noreferrer noopener\">The Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) joined the Writers Guild of America (WGA) in a strike for the first time in 60 years<\/a> in July 2023, as their union representatives negotiate fairer conditions with the Alliance of Motion Picture and Television Producers (AMPTP).<\/p>\n\n\n\n<p>This includes contractual protection against the obsolescence of AI tools. But both in front of and behind the camera, <strong>the question remains: is AI the real threat, or are humans the ones wielding it?<\/strong><\/p>\n\n\n\n<p>While Hollywood isn&#8217;t using AI to directly threaten humanity (yet) like its movie villains, <strong>its use has become the central ethical argument in these negotiations<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Tom Cruise backs Hollywood strike in battle against AI as media mogul calls for pay cut <br>Mission Impossible star Tom Cruise showed his support for the SAG-AFTRA industrial action. Article credit<br><br>The post Tom Cruise backs Hollywood strike in battle against AI as media mogul \u2026 <a href=\"https:\/\/t.co\/At49xU3Rzk\">pic.twitter.com\/At49xU3Rzk<\/a><\/p>&mdash; Dr.LyndaBarnes (@MrsBarnesII) <a href=\"https:\/\/twitter.com\/MrsBarnesII\/status\/1681248142618918913?ref_src=twsrc%5Etfw\">July 18, 2023<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">The writers&#8217; strike also points to AI<\/h2>\n\n\n\n<p>Many actors and Hollywood writers would argue that studio executives driving AI are not using it correctly.<\/p>\n\n\n\n<p><a href=\"https:\/\/mashable.com\/article\/ai-fears-hollywood-writers-strike\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">According to April Wolfe<\/a>, a writer of Black Christmas and a member of the WGA, whose second feature film, Clawfoot, is in post-production, <strong>machine learning tools were not originally one of the main points of contention in the WGA&#8217;s new agreement proposal to the AMPTP<\/strong>.<\/p>\n\n\n\n<p>The growing number of <a href=\"https:\/\/en.softonic.com\/articles\/documentary-netflix-artificial-intelligence?ex=CS-1537.0\" target=\"_blank\" rel=\"noreferrer noopener\">AI-based writing and content creation tools entering the market, like ChatGPT<\/a>, has encouraged the WGA, representing around 11,500 writers, to demand that studios do not use them to draft outlines or initial drafts.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Actors reject artificial intelligence proposal from studios\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/hGTAcgAwMLw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>This would prevent writers from receiving one-time payment checks. WGA members earn much less money if they are only hired to rewrite or polish a script rather than originating it as the primary writer.<\/p>\n\n\n\n<p><strong>Using AI in this way would make it difficult for WGA members to earn the minimum amount required for insurance or a pension<\/strong>, the writer argues.<\/p>\n\n\n\n<p>Secondly, Wolfe points out that AI would lead to a deterioration of creative originality and integrity. <strong>AI generative writing tools rely on pre-existing scripts and literature extracted from the internet<\/strong>. &#8220;You can only get AI to regurgitate what has already been done,&#8221; she says. &#8220;That completely halts any progress in storytelling.&#8221;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Netflix in the eye of the storm<\/h2>\n\n\n\n<p><strong>Netflix has already employed AI tools, such as its machine learning platform<\/strong>, to &#8220;assist creative decision-makers&#8221; and mitigate the risk when selecting which movies and series to commission and promote.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"ja\" dir=\"ltr\">Netflix \u30a2\u30cb\u30e1\u30fb\u30af\u30ea\u30a8\u30a4\u30bf\u30fc\u30ba\u30fb\u30d9\u30fc\u30b9\u00d7\u6280\u8853\u958b\u767a\u306erinna\u682a\u5f0f\u4f1a\u793e\u00d7WIT STUDIO\u306b\u3088\u308b\u5171\u540c\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u30a2\u30cb\u30e1\u300e\u72ac\u3068\u5c11\u5e74\u300f\u306e\u30b7\u30e7\u30fc\u30c8\u30e0\u30fc\u30d3\u30fc\u3002<br><br>\u4eba\u624b\u4e0d\u8db3\u306e\u30a2\u30cb\u30e1\u696d\u754c\u3092\u88dc\u52a9\u3059\u308b\u5b9f\u9a13\u7684\u306a\u53d6\u308a\u7d44\u307f\u3068\u3057\u3066\u30013\u5206\u9593\u306e\u6620\u50cf\u5168\u30ab\u30c3\u30c8\u306e\u80cc\u666f\u753b\u306b\u753b\u50cf\u751f\u6210\u6280\u8853\u3092\u6d3b\u7528\uff01 <a href=\"https:\/\/t.co\/GYuWONSqlJ\">pic.twitter.com\/GYuWONSqlJ<\/a><\/p>&mdash; Netflix Japan | \u30cd\u30c3\u30c8\u30d5\u30ea\u30c3\u30af\u30b9 (@NetflixJP) <a href=\"https:\/\/twitter.com\/NetflixJP\/status\/1620357552025538561?ref_src=twsrc%5Etfw\">January 31, 2023<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p>Earlier this year, <strong>Netflix also faced criticism for using AI to generate background art for the short film Dog and Boy<\/strong>. In a tweet from Netflix Japan, the company suggested that the work by Netflix Anime Creators Base, technology developer rinna Inc., and WIT STUDIO was &#8220;an experimental effort to assist the anime industry&#8221; due to a shortage of labor.<\/p>\n\n\n\n<p><a href=\"https:\/\/en.softonic.com\/articles\/stop-everything-youre-doing-we-have-a-new-miyazaki-and-studio-ghibli-movie?ex=CS-1537.0\" target=\"_blank\" rel=\"noreferrer noopener\">Studio Ghibli co-founder Hayao Miyazaki<\/a> once said about AI-generated imagery in a 2016 documentary, &#8220;I firmly believe this is an insult to life itself,&#8221; and many in the artistic communities share that sentiment.<strong> AI has become the common enemy, there&#8217;s no doubt about it<\/strong>.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"HBO Max\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/a2f73840-9b6e-11e6-a5b8-00163ec9f5fa\/1641088715\/hbo-max-logo\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">HBO Max<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/hbo-max.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/hbo-max.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Although Hollywood is not using AI to directly threaten humanity (yet) like its movie villains, its use could take away the jobs of&#8230;<\/p>\n","protected":false},"author":9265,"featured_media":248915,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":1},"categories":[1015],"tags":[4217],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-248912","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectionhbo-max"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/248912","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9265"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=248912"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/248912\/revisions"}],"predecessor-version":[{"id":317888,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/248912\/revisions\/317888"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/248915"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=248912"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=248912"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=248912"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=248912"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=248912"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=248912"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}