{"id":258756,"date":"2023-11-06T03:56:52","date_gmt":"2023-11-06T08:56:52","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=312809"},"modified":"2025-07-01T17:45:46","modified_gmt":"2025-07-02T00:45:46","slug":"meta-has-30-days-to-stop-using-the-threads-brand-or-she-will-be-sued","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/meta-has-30-days-to-stop-using-the-threads-brand-or-she-will-be-sued\/","title":{"rendered":"Meta has 30 days to stop using the Threads brand\u2026 or will be sued"},"content":{"rendered":"\n<p>Sometimes it&#8217;s nice to see how the world turns upside down. How the small one confronts the giant. How David and Goliath come back to life in the form of a legal battle. <strong>Today, we tell the story of a small company that has sued the American giant\u2026 for having used its name<\/strong>.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Threads\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-m\/p\/e07c30a6-9549-4bb9-9389-d91a74ffae11\/3938845856\/threads-from-instagram-Download-Threads-an-Instagram-app.jpg\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Threads<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/threads-from-instagram.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/threads-from-instagram.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p>This represents another case of a small company suing an internet giant for allegedly using a registered name.<\/p>\n\n\n\n<p><strong>A British software company has informed Meta that it has 30 days to stop using the term &#8220;Threads&#8221;<\/strong> <a href=\"https:\/\/en.softonic.com\/articles\/how-it-works-threads-guide-step-by-step?ex=RAMP-1114.4\" target=\"_blank\" rel=\"noopener\" title=\"\">for its latest social media platform in the United Kingdom<\/a>, as it owns the trademark.<\/p>\n\n\n\n<p>Threads Software Limited <a href=\"https:\/\/www.businesswire.com\/news\/home\/20231030082004\/en\/Threads-Software-Limited-Gives-Meta%E2%80%99s-Instagram-30-Days-to-Desist-from-Using-the-Service-Name-Threads\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">states<\/a> that its lawyers have informed Meta that they will seek an injunction from the courts if Facebook&#8217;s parent company continues to use the name &#8220;Threads&#8221; after the 30-day deadline.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Meta given 30 days to cease using the name Threads by company that trademarked it 11 years ago<a href=\"https:\/\/twitter.com\/hashtag\/Mobile?src=hash&amp;ref_src=twsrc%5Etfw\">#Mobile<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/TechNews?src=hash&amp;ref_src=twsrc%5Etfw\">#TechNews<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/Technology?src=hash&amp;ref_src=twsrc%5Etfw\">#Technology<\/a><a href=\"https:\/\/t.co\/6o4dFJKfoa\">https:\/\/t.co\/6o4dFJKfoa<\/a><\/p>&mdash; GeekInteger (@geekinteger) <a href=\"https:\/\/twitter.com\/geekinteger\/status\/1719019493379248344?ref_src=twsrc%5Etfw\">October 30, 2023<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">A social network that was founded in 2012<\/h2>\n\n\n\n<p>Threads is an intelligent cloud-based messaging hub that captures, transcribes, and organizes all digital messages, emails, and phone calls of a company into an easily searchable database. It is provided by Threads Software Limited and was conceived and registered in 2012 by JPY Ltd.<\/p>\n\n\n\n<p>The Threads service has been actively promoted worldwide since 2014, and after its first commercial sale in the United States in 2018, JPY Ltd spun off a new company, Threads Software Ltd.<\/p>\n\n\n\n<p>According to the press release, since then, Threads Software Ltd has licensed its service to nearly 1,000 organizations worldwide, with sales currently growing at an annual rate of 200%.<\/p>\n\n\n\n<p><strong>It appears that Meta was aware of Threads before launching its platform with the same name<\/strong>. The company&#8217;s lawyers made four offers to purchase the domain &#8220;threads.app&#8221; from Threads Software Ltd starting from April 2023, all of which were rejected.<\/p>\n\n\n\n<p>Meta announced Threads in July 2023, the same time, according to the British company, it was removed from Facebook.<\/p>\n\n\n\n<p>&#8220;Facing a $150 billion company is not an easy decision for us to make. We have invested 10 years in our platform, establishing a recognized brand in the name Threads. Our business is now under serious threat from one of the world&#8217;s largest technology companies,&#8221; stated Dr. John Yardley, CEO of Threads Software Ltd. &#8220;We recognize this as the classic &#8216;David and Goliath&#8217; battle against Meta. And even though they may think they can use any name they want, that doesn&#8217;t give them the right to use the Threads brand.&#8221;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Meta&#039;s Threads hits 100 million users in under a week\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/IsytRzHL6Is?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">An app that is succeeding after a challenging start<\/h2>\n\n\n\n<p><a href=\"https:\/\/en.softonic.com\/articles\/end-era-twitter-inc-now-is-x-corp?ex=RAMP-1114.4\" target=\"_blank\" rel=\"noopener\" title=\"\">Similar to Twitter (now X), which is being sued by a company<\/a> with the same name, Threads is one of those terms used by multiple organizations. Among them are the football platform Thread and a Slack-style platform called Threads from a San Francisco startup.<\/p>\n\n\n\n<p>In a less related context, there is also a heart-wrenching 1984 British film called Threads about the aftermath of a nuclear war that traumatized many who watched it.<\/p>\n\n\n\n<p><a href=\"https:\/\/en.softonic.com\/articles\/still-alive-threads-zuckerberg-just-gave-us-the-number-of-active-users-of-his-social-network\" target=\"_blank\" rel=\"noopener\" title=\"\">The Threads app has become very successful, currently boasting nearly 100 million active users per month<\/a>. This achievement is noteworthy because shortly after the social network&#8217;s launch, user engagement had plummeted by 70%, and the average usage time for Threads&#8217; Android and iOS apps had dropped from 19 minutes a day to just four minutes.<\/p>\n\n\n\n<p><a href=\"https:\/\/en.softonic.com\/articles\/the-idea-goal-for-resurrecting-threads-is-to-bring-abraham-lincoln-to-life-if-you-read-right\" target=\"_blank\" rel=\"noopener\" title=\"\">Despite the initial lack of interest, new features and integration with Instagram were added in August<\/a>. Meta has also faced copyright infringement lawsuits since changing its brand from Facebook in 2021. This change led a company named MetaX to file a lawsuit last year.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Threads\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-m\/p\/e07c30a6-9549-4bb9-9389-d91a74ffae11\/3938845856\/threads-from-instagram-Download-Threads-an-Instagram-app.jpg\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Threads<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/threads-from-instagram.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/threads-from-instagram.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Threads says its lawyers have informed Meta that it will seek an injunction from the courts if Facebook&#8217;s parent company.<\/p>\n","protected":false},"author":9265,"featured_media":258759,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":2},"categories":[1015],"tags":[4756],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-258756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectionthreads-an-instagram-app"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/258756","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9265"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=258756"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/258756\/revisions"}],"predecessor-version":[{"id":316685,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/258756\/revisions\/316685"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/258759"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=258756"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=258756"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=258756"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=258756"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=258756"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=258756"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}