{"id":275939,"date":"2024-03-20T07:29:47","date_gmt":"2024-03-20T14:29:47","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=328516"},"modified":"2025-07-01T16:53:49","modified_gmt":"2025-07-01T23:53:49","slug":"hasbro-has-stated-that-they-have-a-great-interest-in-ai-but-the-owners-of-their-main-franchises-disagree","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/hasbro-has-stated-that-they-have-a-great-interest-in-ai-but-the-owners-of-their-main-franchises-disagree\/","title":{"rendered":"Hasbro has stated that they have a great interest in AI, but the owners of their main franchises disagree"},"content":{"rendered":"\n

Many large companies want to maximize their profits at any cost. Something that they have found in generative AIs that benefits them particularly. If we don’t pay attention to any kind of ethical or artistic value, as long as their use is not more strictly regulated, many CEOs and executives will see them as a way to generate cheap content<\/strong>. That’s what has recently happened with Hasbro. With as negative opposition as one would expect in this situation.<\/p>\n\n\n

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It all started on March 1st, when Hasbro CEO Chris Cocks<\/a> gave an interview to Venture Beat where he made some potentially controversial statements. The worst of them was that with 50 years of Dungeons & Dragons stories and 35 years of Magic: The Gathering cards, Hasbro has a very deep and interesting vein to mine to feed generative AI<\/strong>. Literally tens of millions of words and over 15,000 cards that, in his own words, “we can exploit.”<\/p>\n\n\n\n

Of course, these words did not sit well with fans of both Wizards of the Coast franchises, owner of Dungeons & Dragons and Magic: The Gathering, and a subsidiary of Hasbro<\/strong>. Something that was noticed on social media in a radical way, but that ended up reaching further.<\/p>\n\n\n\n

According to Denman Rooke, an artist working on Magic: The Gathering, he and other artists from the company wrote an open letter to Wizards of the Coast and Hasbro expressing their strong opposition to Generative AI<\/strong>. They state that if they were to feed the AI with their work, they would immediately stop working for Wizards of the Coast. This is something they do not wish to do, as they are passionate about their work, but they are willing to do it for the sake of their own art.<\/p>\n\n\n\n

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I've sent this email to art directors I've worked with at Wizards of the Coast. I hope other Magic or D&D artists will do the same or similar.#mtgart<\/a> #dndart<\/a> #MagicTheGathering<\/a> https:\/\/t.co\/7DLoullwzN<\/a> pic.twitter.com\/RrzXTdAGEk<\/a><\/p>— Denman Rooke (@DenmanRooke) March 15, 2024<\/a><\/blockquote>