{"id":276568,"date":"2024-03-27T05:15:00","date_gmt":"2024-03-27T12:15:00","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=328994"},"modified":"2025-07-01T16:50:49","modified_gmt":"2025-07-01T23:50:49","slug":"adobe-launches-genstudio-an-ai-powered-factory-for-advertisers","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/adobe-launches-genstudio-an-ai-powered-factory-for-advertisers\/","title":{"rendered":"Adobe launches GenStudio, an AI-powered &#8216;factory&#8217; for advertisers"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Adobe wants to make advertisers&#8217; work even easier, and for that, it has announced the creation of a new platform called <strong>GenStudio<\/strong>. Its presentation took place during the <strong><a href=\"https:\/\/business.adobe.com\/summit\/adobe-summit.html\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Adobe Summit\">Adobe Summit<\/a><\/strong> held last Tuesday, March 26th.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Adobe Creative Cloud\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-m\/p\/0bb3176e-96d3-11e6-b59d-00163ed833e7\/1409749397\/adobe-creative-cloud-icon.png\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Adobe Creative Cloud<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/adobe-creative-cloud.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/adobe-creative-cloud.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The main claim of GenStudio is that it will allow you to use <strong>generative artificial intelligence<\/strong> in the creation of <strong>marketing<\/strong> campaigns. As Adobe explains, with GenStudio you can &#8220;manage processes from start to finish more smoothly, from strategy, planning, and creation to approvals, distribution, and analysis.&#8221; In summary, it will help you <strong>create large-scale content in a more optimal and faster way.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1-1024x576.jpg\" alt=\"\" class=\"wp-image-276572\" srcset=\"https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1-1024x576.jpg 1024w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1-300x169.jpg 300w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1-768x433.jpg 768w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1-800x450.jpg 800w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1-664x374.jpg 664w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1-238x134.jpg 238w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1-436x246.jpg 436w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1-370x208.jpg 370w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1-304x170.jpg 304w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1-150x84.jpg 150w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2024\/03\/adobe-genstudio-1024x576-1.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Source: The Verge<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As of today, <strong>GenStudio is in alpha phase<\/strong> and its public release is scheduled for the end of this year. Regarding <strong>prices<\/strong>, there is no confirmation yet, but Adobe clarifies that it<strong> will not be fixed <\/strong>and will depend on the company that hires it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In addition, Adobe has also added a <strong>new AI-powered chatbot<\/strong> to its customer experience management platform. Its main function will be to <strong>answer technical questions<\/strong> about Experience Cloud applications. It will also automate tasks, gather performance data, and measure which audiences can best respond to certain promotions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Source: <a href=\"https:\/\/www.theverge.com\/2024\/3\/26\/24112533\/adobe-summit-genstudio-ai-firefly-marketing-platform\" target=\"_blank\" rel=\"noopener nofollow\" title=\"The Verge\">The Verge<\/a><\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Adobe Creative Cloud\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-m\/p\/0bb3176e-96d3-11e6-b59d-00163ed833e7\/1409749397\/adobe-creative-cloud-icon.png\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Adobe Creative Cloud<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/adobe-creative-cloud.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/adobe-creative-cloud.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Adobe wants to make advertisers&#8217; work even easier, and for that, it has announced the creation of a new platform called GenStudio. Its presentation took place during the Adobe Summit held last Tuesday, March 26th. The main claim of GenStudio is that it will allow you to use generative artificial intelligence in the creation of &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/en\/adobe-launches-genstudio-an-ai-powered-factory-for-advertisers\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Adobe launches GenStudio, an AI-powered &#8216;factory&#8217; for advertisers&#8221;<\/span><\/a><\/p>\n","protected":false},"author":9211,"featured_media":276571,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":1},"categories":[1015],"tags":[],"usertag":[],"vertical":[],"content-category":[6461],"class_list":["post-276568","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","content-category-graphic-design"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/276568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9211"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=276568"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/276568\/revisions"}],"predecessor-version":[{"id":314160,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/276568\/revisions\/314160"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/276571"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=276568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=276568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=276568"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=276568"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=276568"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=276568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}