{"id":279952,"date":"2024-05-02T02:57:33","date_gmt":"2024-05-02T09:57:33","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=331475"},"modified":"2025-07-01T16:35:46","modified_gmt":"2025-07-01T23:35:46","slug":"taylor-swift-manages-to-get-tiktok-and-universal-to-agree","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/taylor-swift-manages-to-get-tiktok-and-universal-to-agree\/","title":{"rendered":"Taylor Swift manages to get TikTok and Universal to agree"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A few weeks ago, the agreement between Universal Music Group, the world&#8217;s largest record label, and the Chinese video giant TikTok exploded. <a href=\"https:\/\/en.softonic.com\/articles\/taylor-swift-threatens-to-destroy-tiktok\" target=\"_blank\" rel=\"noopener\" title=\"The two companies did not reach an understanding and the music of Taylor Swift (among others) disappeared from the social network.\">The two companies did not reach an understanding and the music of Taylor Swift (among others) disappeared from the social network.<\/a><\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"TikTok\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/25d01a14-3485-42e7-a253-e5050ac51dd1\/1217029392\/tik-tok-Download-Tiktok.jpg\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">TikTok<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/tik-tok.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/tik-tok.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Now, <a href=\"https:\/\/en.softonic.com\/articles\/the-breakup-between-tiktok-and-universal-music-group-could-leave-us-without-one-of-pedro-pascals-best-performances\" target=\"_blank\" rel=\"noopener\" title=\"\">months after that fight<\/a>, Universal Music Group has signed a &#8220;multidimensional&#8221; agreement with TikTok by which its roster of artists &#8211; including Taylor Swift, Drake, and Olivia Rodrigo &#8211; will return to the platform&#8217;s over one billion users.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you remember the case well, <strong>Universal Music Group started removing its music from TikTok on February 1, when the old contract expired.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">TikTok and Universal Music Group end feud with new agreement <a href=\"https:\/\/t.co\/JHJVMqVWFG\">https:\/\/t.co\/JHJVMqVWFG<\/a><\/p>&mdash; The Verge (@verge) <a href=\"https:\/\/twitter.com\/verge\/status\/1785928194647896563?ref_src=twsrc%5Etfw\">May 2, 2024<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">TikTok agrees to fight against AI in the music world<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In particular, the agreement will address the concerns that UMG and its artists have with generative AI. &#8220;TikTok and UMG will work together to ensure that the development of AI in the music industry protects the human art and the economy that flows to those artists and composers,&#8221; reads a <a href=\"https:\/\/www.universalmusic.com\/universal-music-group-and-tiktok-announce-new-licensing-agreement\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"press release\">press release<\/a> announcing the agreement.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;TikTok also commits to working with UMG to remove unauthorized AI-generated music from the platform, as well as tools to improve attribution for artists and composers,&#8221; they explain.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How TikTok&#039;s Future Will Impact the Creator Economy\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/3jX7XErBspE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;We are delighted to welcome UMG and UMPG back to TikTok,&#8221; said Ole Obermann, TikTok&#8217;s Global Head of Music Business Development. &#8220;In particular, we will work together to ensure that AI tools are developed responsibly to enable a new era of musical creativity and fan engagement, while also protecting human creativity.&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The agreement also includes &#8220;new monetization opportunities&#8221; that arise from TikTok&#8217;s growing e-commerce capabilities.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"TikTok\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/25d01a14-3485-42e7-a253-e5050ac51dd1\/1217029392\/tik-tok-Download-Tiktok.jpg\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">TikTok<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/tik-tok.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/tik-tok.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">TikTok also commits to <strong>continue creating tools to help artists better leverage the platform<\/strong> in areas such as analytics and integrated ticket sales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Finally, companies claim that they are working quickly to bring artists back to the platform. Every minute counts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you remember the case well, Universal Music Group started withdrawing their music from TikTok on February 1st, when the old contract expired.<\/p>\n","protected":false},"author":9265,"featured_media":279953,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":1},"categories":[1015],"tags":[4282],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-279952","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectiontiktok"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.4 - aioseo.com -->\n\t<meta name=\"description\" content=\"If you remember the case well, Universal Music Group started withdrawing their music from TikTok on February 1st, when the old contract expired.\" \/>\n\t<meta name=\"robots\" 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