{"id":281049,"date":"2024-05-14T04:28:27","date_gmt":"2024-05-14T11:28:27","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=332321"},"modified":"2025-07-01T16:30:48","modified_gmt":"2025-07-01T23:30:48","slug":"tiktok-is-testing-ai-for-this-useful-tool","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/tiktok-is-testing-ai-for-this-useful-tool\/","title":{"rendered":"TikTok is testing AI for this useful tool"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">TikTok is testing a more robust search results page, which includes the use of generative AI. The feature appears to be new and is called &#8220;search highlights&#8221;. <a href=\"https:\/\/en.softonic.com\/articles\/change-paradigm-tiktok-replace-google-search-engine\" target=\"_blank\" rel=\"noopener\" title=\"The idea is to become a kind of serious search engine.\">The idea is to become a kind of serious search engine.<\/a><\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"TikTok\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/25d01a14-3485-42e7-a253-e5050ac51dd1\/1217029392\/tik-tok-Download-Tiktok.jpg\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">TikTok<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/tik-tok.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/tik-tok.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">A snippet of the AI results appears at the top of some search result pages, <strong>and clicking on the section opens a new page with the complete answer<\/strong>. In quick tests, the journalist from <a href=\"https:\/\/www.theverge.com\/2024\/5\/13\/24155875\/tiktok-ai-generated-search-results-highlights-chatgpt\" target=\"_blank\" rel=\"noopener nofollow\" title=\"The Verge\">The Verge<\/a> was able to find AI results for queries about recipes or topics like &#8220;best laptops 2024&#8221;.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A page explaining the results states that the material is generated using ChatGPT, and that TikTok displays the content &#8220;when [the algorithm] finds it relevant to your search&#8221;. <strong>The feature seems limited so far: not all queries have AI responses.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">TikTok is testing AI-generated search results called search highlights. The AI search results are generated by ChatGPT and TikTok displays the content \u201cwhen [the algorithm] finds them relevant to your search.\u201d<br><br>The competition for generative AI on social media is on. Meta has\u2026 <a href=\"https:\/\/t.co\/HbGQJBRght\">pic.twitter.com\/HbGQJBRght<\/a><\/p>&mdash; Egline Samoei (@Egline_Samoei) <a href=\"https:\/\/twitter.com\/Egline_Samoei\/status\/1790299436670689447?ref_src=twsrc%5Etfw\">May 14, 2024<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">The function is called &#8220;AI Smart Search&#8221;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The TikTok AI search results page says that the content is from ChatGPT and that the algorithm displays the answers when they are relevant<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The video platform has been adding more and more features to its in-app search.<\/strong> Last fall, TikTok started testing the addition of Google search results to its in-app search results page, essentially acting as a backlink to Google.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">TikTok has also tested adding links to Wikipedia, IMDb, and other websites directly on the app&#8217;s results page.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>TikTok is trying to take advantage of some of the habits that its users &#8211; especially the younger ones &#8211; have developed in the application.<\/strong> <a href=\"https:\/\/en.softonic.com\/articles\/change-paradigm-tiktok-replace-google-search-engine\" target=\"_blank\" rel=\"noopener\" title=\"Many young users treat TikTok as a search engine\">Many young users treat TikTok as a search engine<\/a>, choosing to search for restaurant recommendations or products in the app instead of using platforms like Google Search.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"TikTok\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/25d01a14-3485-42e7-a253-e5050ac51dd1\/1217029392\/tik-tok-Download-Tiktok.jpg\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">TikTok<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/tik-tok.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/tik-tok.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">And just like Google, <strong>TikTok seems to be leaning towards AI results by placing them above creator content.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A page explaining the results states that the material is generated using ChatGPT and that TikTok displays the content when it&#8217;s relevant.<\/p>\n","protected":false},"author":9265,"featured_media":281051,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":1},"categories":[1015],"tags":[4282,2303],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-281049","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectiontiktok","tag-tiktok"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/281049","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9265"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=281049"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/281049\/revisions"}],"predecessor-version":[{"id":313204,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/281049\/revisions\/313204"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/281051"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=281049"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=281049"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=281049"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=281049"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=281049"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=281049"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}