{"id":287041,"date":"2024-08-15T09:39:37","date_gmt":"2024-08-15T07:39:37","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=338558"},"modified":"2025-07-01T16:03:54","modified_gmt":"2025-07-01T23:03:54","slug":"if-apple-plans-to-charge-for-apple-intelligence-the-reason-may-be-due-to-european-laws","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/if-apple-plans-to-charge-for-apple-intelligence-the-reason-may-be-due-to-european-laws\/","title":{"rendered":"If Apple plans to charge for Apple Intelligence, the reason may be due to European laws"},"content":{"rendered":"\n

A few days ago we discovered that Apple could charge for Apple Intelligence. The amount, about $20 per month, caught our attention, but now, after the Made By Google event, we know why Apple plans to charge for its AI. The reason lies in European laws and especially in the DMA, which has prevented Apple Intelligence from reaching Europe<\/strong>.<\/p>\n\n\n

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A strategy that Google already follows and others could follow<\/h2>\n\n\n\n

During the recent Google presentation, we learned that the company is launching its subscription service, Gemini Live<\/strong>, a tool that according to the company itself “is available to all Advanced Subscribers of Gemini.”<\/p>\n\n\n\n

As reported by Patently Apple<\/a>, the decision for this subscription is based on the same reason that makes Apple consider implementing a subscription fee for advanced use of Apple Intelligence.<\/p>\n\n\n\n

The strategy would be based on the need to navigate the complex legal framework represented by the Digital Markets Act (DMA) in Europe. The DMA seeks to prevent large platforms from acting in a way that gives them an advantage over competition, but by introducing a subscription fee, companies like Google and potentially Apple could avoid certain restrictions imposed by this law<\/strong>.<\/p>\n\n\n\n

The logic behind charging for services like Gemini Live and possibly Apple Intelligence lies in the autonomy that the subscription model offers. Only those users who truly want to use these services would pay for them, which could minimize the risk of these companies being perceived as entities that abuse their dominant position in the market.<\/p>\n\n\n\n

The truth is that it is a quite creative solution. One that could set a precedent for other technology companies looking for ways to bring us the innovations of new services and capabilities without breaking the law. The difficulty of which, it is worth noting, is clear in the fact that Apple had to announce that Apple Intelligence will not be available in Europe at its launch. It will not reach the iPhone, in fact, which is subject to the DMA just like the iPad, but it will have a free pass to arrive on the Mac, where we can already try it out.<\/p>\n\n\n

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In this context, it remains to be seen if Apple will follow the subscription path. What is clear is that being able to adapt to regulations and bring Apple Intelligence, while it will be easy for the rest of the world, can be a challenge in Europe. A challenge that, at least in Google’s opinion, can be solved through a subscription. We will see how the situation evolves<\/strong> as we get closer and closer to the official arrival of Apple Intelligence.<\/p>\n","protected":false},"excerpt":{"rendered":"

A few days ago we discovered that Apple could charge for Apple Intelligence. The amount, about $20 per month, caught our attention, but now, after the Made By Google event, we know why Apple plans to charge for its AI. The reason lies in European laws and especially in the DMA, which has prevented Apple … Continue reading “If Apple plans to charge for Apple Intelligence, the reason may be due to European laws”<\/span><\/a><\/p>\n","protected":false},"author":9262,"featured_media":287043,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":1},"categories":[1015],"tags":[],"usertag":[],"vertical":[],"content-category":[6771],"class_list":["post-287041","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","content-category-ai"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/287041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9262"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=287041"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/287041\/revisions"}],"predecessor-version":[{"id":311873,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/287041\/revisions\/311873"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/287043"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=287041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=287041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=287041"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=287041"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=287041"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=287041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}