{"id":289028,"date":"2024-09-25T18:16:47","date_gmt":"2024-09-25T16:16:47","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=341062"},"modified":"2025-07-01T15:55:32","modified_gmt":"2025-07-01T22:55:32","slug":"snapchat-collaborates-with-google-to-integrate-gemini-into-its-app-in-incredible-ways","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/snapchat-collaborates-with-google-to-integrate-gemini-into-its-app-in-incredible-ways\/","title":{"rendered":"Snapchat collaborates with Google to integrate Gemini into its app in incredible ways"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Snap<\/strong> has expanded its collaboration with <strong>Google Cloud<\/strong> to enhance generative AI experiences in the <strong>My AI<\/strong> chatbot on <strong>Snapchat<\/strong>. The chatbot will leverage <span style=\"margin: 0px;padding: 0px\">Gemini&#8217;s multimodal capabilities<\/span> to <strong>understand different types of information, such as text, audio, images, and videos<\/strong>.<\/p>\n\n\n<div class=\"sc-card-starred-link\">\r\n  <div class=\"sc-card-starred-link__body\">\r\n    <div class=\"sc-card-starred-link__row clearfix\">\r\n      <div class=\"sc-card-starred-link__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-starred-link__img\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2024\/09\/newsletter.png?GoogleAccessId=wp-stateless%40kubertonic.iam.gserviceaccount.com&Expires=1780175910&Signature=Z4r4ub2qGXmdHblEpYhsvZgHKLanfO0xGRaRkiyFxNNDLXUQf6E04WTThKkOtfTu8cpsWsIcY%2FzaJzUg4VDMc7sKM6eYrFaujHEcqlLCb2yKwAURsBVKteAhGMwO6HdpYrNtVy2202EFuavt39sZUXbQrJDpz0aT1mAujHaQYOag5q3oFmh9UemBMBZFN8AXrONQxa5rmrxtYO2HjLI1etb67drVyxQ383mN97atE4pwmY%2B%2B1NxgLyoAixxXs290yTKWIzljxGBsPHKNx6Y%2BvddWlfAcv7kHmrQUmR6cFv1tZ36wV3s89kL3rY4aqiwl%2FW9PFGo%2FKLYfJZSmL%2FSmBA%3D%3D\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-starred-link__col-title\">\r\n        <p class=\"sc-card-starred-link__title\">Subscribe to the Softonic newsletter and get the latest in tech, gaming, entertainment and deals right in your inbox.<\/p>\r\n        <a class=\"sc-card-starred-link__button\" href=\"https:\/\/softonic.beehiiv.com\/subscribe\" target=\"_blank\" rel=\"noopener noreferrer sponsored\">Subscribe (it's FREE) \u25ba<\/a>\r\n      <\/div>\r\n    <\/div>\r\n    <a class=\"sc-card-starred-link__link\" href=\"https:\/\/softonic.beehiiv.com\/subscribe\" target=\"_blank\" rel=\"noopener noreferrer sponsored\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Snapchat will take advantage of Gemini&#8217;s robust multimodal capabilities in Vertex AI [&#8230;] to offer more attractive and innovative features to the Snapchat community through My AI,&#8221; Google said in a press release.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, users will be able to ask My AI to translate a photo of a traffic sign in a foreign country or ask the chatbot to select the healthiest option from a menu. <span style=\"margin: 0px;padding: 0px\">After integrating Gemini into My AI,<strong>\u00a0Google <\/strong><\/span>has announced that\u00a0<strong>user interaction with Snapchat&#8217;s chatbot has increased by more than 2.5 times in the United States<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" src=\"https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/02\/Snapchat-IA-chatbot-ChatGPT-My-AI.jpg\" alt=\"\" class=\"wp-image-273872\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\u201cThis partnership with Google Cloud reinforces everything that is so important to serve our community,\u201d said <strong>Evan Spiegel<\/strong>, CEO of Snap. \u201cSnap is about giving people the ability to express themselves, live in the moment, learn about the world, and have fun together. Now, with Gemini in My AI, Snapchat users can learn much more about the world, do it very quickly in the moment, and easily share it with their friends.\u201d<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Snapchat\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/103d7574-96d6-11e6-bee8-00163ed833e7\/523652862\/snapchat-logo\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Snapchat<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/snapchat.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/snapchat.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Snap has expanded its collaboration with Google Cloud to enhance generative artificial intelligence experiences in Snapchat&#8217;s My AI chatbot. The chatbot will leverage Gemini&#8217;s multimodal capabilities to understand different types of information, such as text, audio, images, and videos. &#8220;Snapchat will leverage Gemini&#8217;s robust multimodal capabilities in Vertex AI [&#8230;] to offer more engaging and innovative features to the Snapchat community through My AI,&#8221; said Google in a press release. For example, users will be able to ask My AI to translate a photo of a traffic sign in a foreign country [&hellip;]<\/p>\n","protected":false},"author":9256,"featured_media":289029,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":6},"categories":[1015],"tags":[2357],"usertag":[],"vertical":[],"content-category":[6771],"class_list":["post-289028","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectionsnapchat","content-category-ai"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/289028","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9256"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=289028"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/289028\/revisions"}],"predecessor-version":[{"id":311401,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/289028\/revisions\/311401"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/289029"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=289028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=289028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=289028"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=289028"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=289028"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=289028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}