{"id":289248,"date":"2024-09-30T18:37:10","date_gmt":"2024-09-30T16:37:10","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=341335"},"modified":"2025-07-01T15:54:32","modified_gmt":"2025-07-01T22:54:32","slug":"instagram-adds-a-sonic-identity-to-all-reels-users-do-not-like-it","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/instagram-adds-a-sonic-identity-to-all-reels-users-do-not-like-it\/","title":{"rendered":"Instagram adds a sonic identity to all Reels\u2014users do not like it"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Instagram<\/strong> has launched a <strong>new sound identity for its Reels section<\/strong>. The new sound, presented in a <a href=\"https:\/\/www.instagram.com\/p\/DATP_01RMrB\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">post<\/a> on the social network, <strong>will play at the end of each Reel.<\/strong> According to the design team, they tested \u201ca variety of different sounds\u201d until they found one that is<strong> \u201csimple and iconic.\u201d <\/strong>However, many users have pointed out that they do not like the result\u2014not at all.<\/p>\n\n\n<div class=\"sc-card-starred-link\">\r\n  <div class=\"sc-card-starred-link__body\">\r\n    <div class=\"sc-card-starred-link__row clearfix\">\r\n      <div class=\"sc-card-starred-link__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-starred-link__img\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2024\/09\/newsletter.png?GoogleAccessId=wp-stateless%40kubertonic.iam.gserviceaccount.com&Expires=1779503524&Signature=Nwz6AbmUCxxWgQpi18kDnUTiBLIQDzpqQGxL2gbR5TOSvsXt615ASeylAMiFhouI9MU64zIw7Lr11QGVXFLQVbSa%2BjTrhzrF9kKn3jCSdkzYbYMu14250Utj1y0PqozWcwVDxWVQzxz3WTFlmj%2BgXUsB2qbjMF1cxYlJpxiAJiRAKSFThgKwLjmvWM3tHsQAf3XnHZ%2FWA9u6kDq20iITsheI9uu7seZcjCOt20YruM1yU%2B%2FnTWJmcWwb%2FNBGdPHqKiq%2FUeH86pMY10%2FLWVaolDU33L4DHtVM2vFJySMr9srt8K%2F2s0oOy8R6WJV6uIvKn6KkfouRMlQoBVFdjqcHFg%3D%3D\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-starred-link__col-title\">\r\n        <p class=\"sc-card-starred-link__title\">Subscribe to the Softonic newsletter and get the latest in tech, gaming, entertainment and deals right in your inbox.<\/p>\r\n        <a class=\"sc-card-starred-link__button\" href=\"https:\/\/softonic.beehiiv.com\/subscribe\" target=\"_blank\" rel=\"noopener noreferrer sponsored\">Subscribe (it's FREE) \u25ba<\/a>\r\n      <\/div>\r\n    <\/div>\r\n    <a class=\"sc-card-starred-link__link\" href=\"https:\/\/softonic.beehiiv.com\/subscribe\" target=\"_blank\" rel=\"noopener noreferrer sponsored\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Siera Sinclair<\/strong>, sound designer at <strong>Meta<\/strong>, explained that the goal was to create \u201ca punctuated, yet imperfect environment, a metaphor for everyday creativity.\u201d According to Sinclair, \u201cnot everything creative needs to be perfect to be shared,\u201d referring to the philosophy behind this sound. The design process was meticulous, involving multiple listening tests, adjustments, and different versions. The final sound <strong>begins with a bass drum hit symbolizing creativity, followed by a vibration that extends for a second<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Despite Meta&#8217;s efforts, the public&#8217;s response has been mostly negative, to the point of <strong>comparing the sound to a digital error message<\/strong>. &#8220;This really reminds me of a &#8216;fatal error&#8217; warning message,&#8221; noted one user in the comments of the post, while another expressed, &#8220;I thought it was a download error.&#8221;<a href=\"https:\/\/www.instagram.com\/p\/DATP_01RMrB\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n\n\n<blockquote class=\"instagram-media\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DATP_01RMrB\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\"background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% - 2px);width:calc(100% - 2px)\">\n<div style=\"padding:16px\"> <a href=\"https:\/\/www.instagram.com\/p\/DATP_01RMrB\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\"background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%\" target=\"_blank\" rel=\"noopener\"> <\/p>\n<div style=\"flex-direction: row;align-items: center\">\n<div style=\"background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px\"><\/div>\n<div style=\"flex-direction: column;flex-grow: 1;justify-content: center\">\n<div style=\"background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px\"><\/div>\n<div style=\"background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0\"><\/div>\n<div style=\"height:50px;margin:0 auto 12px;width:50px\"><\/div>\n<div style=\"padding-top: 8px\">\n<div style=\"color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0\"><\/div>\n<div style=\"flex-direction: row;margin-bottom: 14px;align-items: center\">\n<div>\n<div style=\"background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px\"><\/div>\n<div style=\"background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px\"><\/div>\n<div style=\"background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px\">\n<div style=\"background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px\"><\/div>\n<div style=\"width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent\"><\/div>\n<\/div>\n<div style=\"margin-left: auto\">\n<div style=\"width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent\"><\/div>\n<div style=\"background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px\"><\/div>\n<div style=\"width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent\"><\/div>\n<\/div>\n<\/div>\n<div style=\"flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px\">\n<div style=\"background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px\"><\/div>\n<div style=\"background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\"color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center\"><a href=\"https:\/\/www.instagram.com\/p\/DATP_01RMrB\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\"color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none\" target=\"_blank\" rel=\"noopener\">A post shared by Instagram\u2019s @design (@design)<\/a><\/p>\n<\/div>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">One aspect that greatly concerns users is the frequency with which the sound will be heard, as <strong>it will play at the end of each Reel watched or downloaded, which could make it somewhat annoying<\/strong>. A user warned: \u201cHearing this all the time would not be pleasant,\u201d and asked Instagram to \u201creconsider\u201d its choice.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to Instagram, the biggest challenge for the design team was to create a soundtrack that could adapt to all types of Reels, \u201cfrom the most serious to the inspiring or comedic.\u201d However, while some consider that the sound fits well with the more \u201clight-hearted\u201d or motivational Reels, <strong>its suitability for more serious or sad content shared by users is not so clear<\/strong>. Will Meta end up reversing the sound?<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Instagram\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/f96df87d-926f-4954-bf58-f377a573a630\/3410194445\/instagram-Instagram_icon.png\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Instagram<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/instagram.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/instagram.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Instagram has launched a new sound identity for its Reels section. The new sound, presented in a social media post, will play at the end of each Reel. According to the design team, they tested &#8220;a variety of different sounds&#8221; until they found one that was &#8220;simple and iconic.&#8221; However, many users have pointed out that they do not like the result. Not at all. Siera Sinclair, a sound designer at Meta, explained that the goal was to create &#8220;a punctuated, but imperfect atmosphere, a metaphor for everyday creativity.&#8221; According to Sinclair, &#8220;not everything creative has to be perfect to be shared,&#8221; referring [&hellip;]<\/p>\n","protected":false},"author":9256,"featured_media":289251,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":1},"categories":[1015],"tags":[2354],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-289248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectioninstagram"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/289248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9256"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=289248"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/289248\/revisions"}],"predecessor-version":[{"id":311348,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/289248\/revisions\/311348"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/289251"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=289248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=289248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=289248"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=289248"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=289248"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=289248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}