{"id":289781,"date":"2024-10-09T16:44:43","date_gmt":"2024-10-09T14:44:43","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=341893"},"modified":"2025-07-01T15:52:35","modified_gmt":"2025-07-01T22:52:35","slug":"the-day-blizzard-could-have-become-steam-but-didnt-want-to","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/the-day-blizzard-could-have-become-steam-but-didnt-want-to\/","title":{"rendered":"The day Blizzard could have become Steam&#8230; but didn&#8217;t want to"},"content":{"rendered":"\n<p>Steam is currently the most dominant video game store in the entire PC world, a game store owned by Valve, the parent company, and led by the legendary and beloved Gabe Newell. Today, it is hard to imagine the world of computer gaming without Steam as the meeting and purchasing place for gamers worldwide.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Steam\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/3047d89c-96d0-11e6-8546-00163ed833e7\/2505233623\/steam-download.jpg\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Steam<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/steam.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/steam.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p>But<span style=\"margin: 0px;padding: 0px\">\u00a0from what we have learned,\u00a0<strong>there was a window of opportunity for another company to take the position that Steam eventually occupied.<\/strong>\u00a0Would the future of gaming have been the same? We will never know, but<\/span> let&#8217;s tell the story.<\/p>\n\n\n\n<p>In this story, imagine that instead of Valve running a hugely successful online game store, it was Blizzard. It could have happened if the executives had not decided <strong>against turning Battle.net into a third-party game store many years before Steam appeared on the scene.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Blizzard reportedly rejected an idea to turn <a href=\"https:\/\/t.co\/kIiOfc8u4S\">https:\/\/t.co\/kIiOfc8u4S<\/a> into a store for a variety of games&#8230; several years before Steam launched. What would PC gaming be like if Blizzard had been the digital distribution pioneer? ? <a href=\"https:\/\/t.co\/VZ1KT04yCE\">https:\/\/t.co\/VZ1KT04yCE<\/a><\/p>&mdash; PC Gamer (@pcgamer) <a href=\"https:\/\/twitter.com\/pcgamer\/status\/1843776573721252254?ref_src=twsrc%5Etfw\">October 8, 2024<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">A future where Blizzard would be as powerful as Valve today<\/h2>\n\n\n\n<p>The revelation that Blizzard could have potentially taken Valve&#8217;s place appears in the <a href=\"https:\/\/www.amazon.co.uk\/Play-Nice-Future-Blizzard-Entertainment-ebook\/dp\/B0CV46H5XL\">new <\/a><a href=\"https:\/\/www.amazon.es\/dp\/1538725428\/?tag=editorial_chemac-21\" target=\"_blank\" rel=\"noopener nofollow\" title=\"l\">b<\/a><a href=\"https:\/\/www.amazon.co.uk\/Play-Nice-Future-Blizzard-Entertainment-ebook\/dp\/B0CV46H5XL\">ook<\/a> by the renowned video game journalist Jason Schreier, <strong>Play Nice: The Rise, Fall, and Future Of Blizzard Entertainment.<\/strong><\/p>\n\n\n\n<p>According to <a href=\"https:\/\/www.pcgamer.com\/gaming-industry\/oof-years-before-steam-a-blizzard-engineer-wanted-to-turn-battle-net-into-a-third-party-game-store-but-was-reportedly-turned-down\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">PC Gamer<\/a>, Schreier writes that several years before Valve took Steam out of beta on September 12, 2003, a Blizzard programmer named Patrick Wyatt and others pitched to their bosses<strong> an idea to turn Battle.net into a digital store with a variety of PC games.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">24 years ago, Blizzard reportedly shot down a pitch to make its own version of Steam by turning <a href=\"https:\/\/t.co\/OjahwdRl6x\">https:\/\/t.co\/OjahwdRl6x<\/a> into &quot;a digital store for a variety of PC games&quot; <a href=\"https:\/\/t.co\/d7CvnDNaHj\">https:\/\/t.co\/d7CvnDNaHj<\/a><\/p>&mdash; GamesRadar+ (@GamesRadar) <a href=\"https:\/\/twitter.com\/GamesRadar\/status\/1843706212405084457?ref_src=twsrc%5Etfw\">October 8, 2024<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p>Mike O&#8217;Brien, the engineer who proposed and built Battle.net as <strong>a free online multiplayer service for Blizzard&#8217;s titles<\/strong>, liked the idea. Still, the company&#8217;s executives at that time were not convinced and rejected the proposal.<\/p>\n\n\n\n<p><span style=\"margin: 0px;padding: 0px\">Indeed,\u00a0<strong>Battle.net was launched on December 31, 1996, a few days before the release of the original Diablo,<\/strong>\u00a0which means they were ahead of Valve&#8217;s original <\/span>idea by six years.<\/p>\n\n\n\n<p>That said, <strong>although Blizzard could have made even more money if it had launched a store before Steam,<\/strong> it&#8217;s hard to imagine that its version would have been more successful than Valve&#8217;s giant.<\/p>\n\n\n\n<p>As you may recall, last month, a series of highly anticipated releases, such as Space Marine 2, Black Myth: Wukong, and God of War: Ragnar\u00f6k, helped Steam break its concurrent user record once again, attracting 38.3 million concurrent users.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Steam is currently the most dominant video game store in the entire PC world, a game store owned by Valve, the parent company, and led by the legendary and beloved Gabe Newell. Today, it&#8217;s hard to imagine the world of PC gaming without Steam as the gathering and purchasing place for gamers worldwide. However, from what we have learned, there was a window of opportunity for another company to take the position that Steam eventually occupied. Would the future of gaming have been the same? We will never know. But let&#8217;s [&hellip;]<\/p>\n","protected":false},"author":9265,"featured_media":289784,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":2},"categories":[1018,1015],"tags":[5456,1056],"usertag":[],"vertical":[],"content-category":[6823],"class_list":["post-289781","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gaming","category-news","tag-app-subdomain-redirectsteam","tag-steam","content-category-games"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/289781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9265"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=289781"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/289781\/revisions"}],"predecessor-version":[{"id":311243,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/289781\/revisions\/311243"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/289784"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=289781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=289781"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=289781"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=289781"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=289781"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=289781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}