{"id":342348,"date":"2025-07-16T00:40:00","date_gmt":"2025-07-16T07:40:00","guid":{"rendered":"https:\/\/cms-articles.softonic.io\/es\/?p=389854"},"modified":"2025-07-16T01:38:17","modified_gmt":"2025-07-16T08:38:17","slug":"streaming-platforms-continue-to-rely-on-traditional-television-according-to-recent-research","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/streaming-platforms-continue-to-rely-on-traditional-television-according-to-recent-research\/","title":{"rendered":"Streaming platforms continue to rely on traditional television, according to recent research"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">In the first half of the year, the streaming landscape was primarily marked by acquired content, according to a recent Nielsen report. <strong>This consumption analysis reveals that streaming platforms continue to rely heavily on previously established titles rather than focusing on original productions<\/strong>. This trend highlights the power and ongoing relevance of existing intellectual properties in the entertainment industry.<\/p>\n\n\n<h2 class=\"wp-block-heading\">Original productions fail to take off<\/h2>\n\n\n<p class=\"wp-block-paragraph\">According to the published report, Nielsen revealed a ranking of the top 20 streaming titles between January and June, with the most popular one accumulating an astonishing 25.1 billion minutes viewed. <strong>This impressive number underscores the value that viewers find in existing content, in addition to reflecting a clear preference for titles that have already proven their appeal in the past.<\/strong><\/p>\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Disney Plus - Official &#039;Coming Soon in 2025&#039; Trailer (2025)\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/KQ4v8MLb4Mw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n<p class=\"wp-block-paragraph\">Additionally, the Nielsen study provides relevant data on content consumption across various streaming platforms, allowing industry observers to better understand audience preferences. <strong>With a frantic increase in competition among platforms like Netflix, Disney+, and Amazon Prime, the data offers insight into how consumers are changing their viewing habits<\/strong>.<\/p>\n\n\n<p class=\"wp-block-paragraph\">The Nielsen report also highlights how the availability of acquired content may be influencing the programming strategy of platforms, <strong>which may be opting to secure popular titles to retain and attract subscribers, rather than risking original productions that may not resonate in the same way<\/strong>. As the industry evolves, it will continue to be interesting to observe how these trends will affect the future of original content and the business models related to streaming.<\/p>\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Amazon Prime Video\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/c162012f-3d10-436b-a6b5-fde423154d8c\/3464089414\/amazon-prime-video-download-amazon-prime-video.jpg\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Amazon Prime Video<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/amazon-prime-video.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/amazon-prime-video.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>In the first half of the year, the streaming landscape was mainly marked by acquired content, according to a recent report by Nielsen. This consumption analysis reveals that streaming platforms continue to rely heavily on previously established titles rather than focusing on original productions. This trend highlights the power and ongoing relevance of existing intellectual properties in the entertainment industry. Original productions are struggling to take off According to the published report, Nielsen released a ranking of the top 20 streaming titles between January and June, being the [&#8230;]<\/p>\n","protected":false},"author":9318,"featured_media":342349,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1015],"tags":[3228,13874,1048,7990,1827,13875],"usertag":[],"vertical":[],"content-category":[6869],"class_list":["post-342348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-amazon-prime","tag-contenido","tag-netflix","tag-nielsen","tag-streaming","tag-suscriptores","content-category-streaming-videos"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/342348","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9318"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=342348"}],"version-history":[{"count":2,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/342348\/revisions"}],"predecessor-version":[{"id":342361,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/342348\/revisions\/342361"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/342349"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=342348"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=342348"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=342348"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=342348"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=342348"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=342348"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}