{"id":351032,"date":"2025-10-27T05:40:00","date_gmt":"2025-10-27T12:40:00","guid":{"rendered":"https:\/\/cms-articles.softonic.io\/es\/?p=400150"},"modified":"2025-10-27T07:37:28","modified_gmt":"2025-10-27T14:37:28","slug":"sony-says-no-to-the-possible-largest-hollywood-acquisition-to-focus-on-its-two-biggest-strengths-anime-and-video-games","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/sony-says-no-to-the-possible-largest-hollywood-acquisition-to-focus-on-its-two-biggest-strengths-anime-and-video-games\/","title":{"rendered":"Sony says no to the possible largest Hollywood acquisition to focus on its two biggest strengths: anime and video games"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Amid speculation about a possible sale of Warner Bros. Discovery, Sony Interactive Entertainment has ruled out any interest in acquiring the American conglomerate. <strong>Hiroki Totoki, CEO of Sony, stated in an interview with the Japanese media Nikkei that the company does not plan to engage in major mergers or acquisitions in Hollywood at this time<\/strong>. Instead, the company will focus on its core strengths: anime and video games.<\/p>\n\n\n<h2 class=\"wp-block-heading\">A commercial strategy with a very specific focus<\/h2>\n\n\n<p class=\"wp-block-paragraph\">Totoki highlighted the growth of the anime market, which could continue to increase at double-digit rates in the coming years, as a priority compared to the current film industry.<strong> &#8220;The global anime market is just beginning,&#8221; he emphasized, making it clear that Japanese animation will be a strategic pillar in Sony&#8217;s future<\/strong> instead of seeking integration with large-scale film studios like Warner Bros.<\/p>\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Demon Slayer: Kimetsu no Yaiba Infinity Castle  |  VS TRAILER 2\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/5EqVDyqhMko?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n<p class=\"wp-block-paragraph\">Sony&#8217;s Aniplex division has proven to be a key player in the anime field, being responsible for hits like Demon Slayer: Kimetsu no Yaiba \u2013 Infinity Castle. With acquisitions in companies like Kadokawa and Bandai Namco, Sony has consolidated its position in the sector, <strong>viewing anime not just as a complement to its video game division, but as the central axis of its global strategy<\/strong>.<\/p>\n\n\n<p class=\"wp-block-paragraph\">In recent months, rumors have circulated about a possible interest from Sony in acquiring the intellectual properties of Warner Bros. Games, which include the valuable DC licenses. However, <strong>Totoki&#8217;s recent statements seem to put an end to those speculations, indicating that the company will focus on consolidating its leadership in interactive entertainment and animation, leaving the competition for the future of Warner Bros. to others.<\/strong><\/p>\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Max\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/a2f73840-9b6e-11e6-a5b8-00163ec9f5fa\/3184479294\/hbo-max-logo\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Max<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/hbo-max.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DOWNLOAD<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/hbo-max.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Amid speculation about a possible sale of Warner Bros. Discovery, Sony Interactive Entertainment has ruled out any interest in acquiring the American conglomerate. Hiroki Totoki, CEO of Sony, stated in an interview with the Japanese media Nikkei that the company does not plan to engage in major mergers or acquisitions in Hollywood at this time. Instead, the company will focus on its core strengths: anime and video games. A business strategy with a very specific focus Totoki highlighted the growth of the anime market, which could continue to increase at double-digit rates in the coming years, as [&#8230;]<\/p>\n","protected":false},"author":9318,"featured_media":351041,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1015],"tags":[9467,5066,5534,13252,7849,5177,5469,1071,4712,11632,8707],"usertag":[],"vertical":[],"content-category":[6869],"class_list":["post-351032","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-aniplex","tag-bandai-namco","tag-ceo","tag-demon-slayer-kimetsu-no-yaiba-infinity-castle","tag-hiroki-totoki","tag-kadokawa","tag-nikkei","tag-sony","tag-warner-bros","tag-warner-bros-discovery","tag-warner-bros-games","content-category-streaming-videos"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/351032","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9318"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=351032"}],"version-history":[{"count":2,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/351032\/revisions"}],"predecessor-version":[{"id":351043,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/351032\/revisions\/351043"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/351041"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=351032"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=351032"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=351032"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=351032"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=351032"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=351032"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}