{"id":354181,"date":"2025-12-02T02:55:00","date_gmt":"2025-12-02T10:55:00","guid":{"rendered":"https:\/\/cms-articles.softonic.io\/es\/?p=403148"},"modified":"2025-12-02T03:16:15","modified_gmt":"2025-12-02T11:16:15","slug":"influencer-marketing-generates-159-more-engagement-and-thats-not-the-best-part","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/influencer-marketing-generates-159-more-engagement-and-thats-not-the-best-part\/","title":{"rendered":"Influencer marketing generates 159% more engagement&#8230; and that&#039;s not the best part"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Las asociaciones con creadores de contenido se est\u00e1n convirtiendo en una necesidad clave para las marcas que buscan impulsar resultados de marketing efectivos. Un informe reciente de TikTok sobre campa\u00f1as lideradas por influencers revela que el contenido generado por creadores no solo capta la atenci\u00f3n de los usuarios, sino que tambi\u00e9n proporciona estad\u00edsticas que destacan su efectividad. Seg\u00fan los hallazgos, <strong>este tipo de contenido genera una tasa de clics un 70% m\u00e1s alta y un 159% m\u00e1s de participaci\u00f3n en comparaci\u00f3n con anuncios tradicionales<\/strong> que no son liderados por creadores, lo que sugiere una clara ventaja en la estrategia de marketing digital.<\/p>\n\n\n<h2 class=\"wp-block-heading\">More engagement, less spending<\/h2>\n\n\n<p class=\"wp-block-paragraph\">As influencer marketing continues to demonstrate its value, consumers are becoming increasingly accustomed to the presence of influencer ads in their feeds, which can saturate the advertising space. This reality makes it crucial for advertisers to adapt their strategies to maximize the impact of their campaigns. <strong>The objective need for differentiation highlights the importance of establishing genuine and creative relationships<\/strong> with creators, who often have a deeper connection with their audiences.<\/p>\n\n\n<p class=\"wp-block-paragraph\">Some marketing experts suggest that it is not enough to incorporate a popular creator, but it is essential that the campaigns authentically align with the voice and style of the influencer. <strong>This alignment not only enhances the credibility of the message but also increases the chances of conversion<\/strong>. With a constantly evolving and increasingly competitive landscape, advertisers must be clever and strategic in their approach to influencer marketing, maximizing their return on investment in this novel and dynamic advertising platform.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Las asociaciones con creadores de contenido se est\u00e1n convirtiendo en una necesidad clave para las marcas que buscan impulsar resultados de marketing efectivos. Un informe reciente de TikTok sobre campa\u00f1as lideradas por influencers revela que el contenido generado por creadores no solo capta la atenci\u00f3n de los usuarios, sino que tambi\u00e9n proporciona estad\u00edsticas que destacan&#8230; Contin\u00faa leyendo &#8220;&#8221;<\/p>\n","protected":false},"author":9317,"featured_media":354182,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1015],"tags":[4214,4608],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-354181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-influencers","tag-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/354181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9317"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=354181"}],"version-history":[{"count":3,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/354181\/revisions"}],"predecessor-version":[{"id":354199,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/354181\/revisions\/354199"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/354182"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=354181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=354181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=354181"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=354181"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=354181"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=354181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}