{"id":36699,"date":"2013-02-28T01:01:27","date_gmt":"2013-02-27T23:01:27","guid":{"rendered":"http:\/\/onsoftware.en.softonic.com\/?p=36699"},"modified":"2025-07-02T01:35:53","modified_gmt":"2025-07-02T08:35:53","slug":"ea-will-build-micro-transactions-into-all-of-its-games","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/ea-will-build-micro-transactions-into-all-of-its-games\/","title":{"rendered":"EA will build micro-transactions into all of its games"},"content":{"rendered":"<p><a title=\"EA micro-transactions \" href=\"http:\/\/onsoftware.en.softonic.com\/ea-will-build-micro-transactions-into-all-of-its-games\" target=\"_self\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-36702\" title=\"ea logo\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2013\/02\/ea-logo-300x300.jpg\" alt=\"ea logo\" width=\"125\" height=\"125\" srcset=\"https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2013\/02\/ea-logo-300x300.jpg 300w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2013\/02\/ea-logo.jpg 350w\" sizes=\"auto, (max-width: 125px) 100vw, 125px\" \/><\/a>Blake Jorgensen, chief financial officer for <a title=\"electronic arts\" href=\"http:\/\/en.softonic.com\/author\/electronicarts\" target=\"_blank\" rel=\"noopener noreferrer\">Electronic Arts<\/a>, has announced that the company has plans to include micro-transactions in all future games. Micro-transactions are in-game currency, weapons, or abilities that you can purchase with real money.<\/p>\n<p>There was some controversy over EA including micro-transactions in its <a title=\"dead space 3\" href=\"http:\/\/dead-space-3.en.softonic.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Dead Space 3<\/a> game, which recently came out. Some gamers feel like having micro-transactions to unlock in-game perks devalues the experience. Compound this problem with tons of downloadable content (DLC) and gamers feel like they&#8217;re getting an incomplete product.<\/p>\n<p>Here&#8217;s what Jorgensen had to say:<\/p>\n<blockquote><p>&#8220;We&#8217;re building into all of our games the ability to pay for things along the way, either to get to a higher level to buy a new character, to buy a truck, a gun, whatever it might be. Consumers are enjoying and embracing that way of the business.&#8221;<\/p><\/blockquote>\n<p>Micro-transactions are nothing new for the company as its game, <a title=\"mass effect 3\" href=\"http:\/\/mass-effect-3.en.softonic.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mass Effect 3<\/a>, had the option to purchase more credits in its multiplayer mode. Even EA&#8217;s racing series, <a title=\"need for speed the run\" href=\"http:\/\/need-for-speed-most-wanted--2012-.en.softonic.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Need for Speed<\/a>, has had the ability to use real money to progress faster in the game.<\/p>\n<p>It&#8217;s no surprise that EA wants to add micro-transactions to games as it is very profitable for the company. They allow an avenue for the publisher to sell items to users after they&#8217;ve already paid for the game. Micro-transactions have been successful for casual mobile games and publishers have taken notice. Whether consumers will actually embrace micro-transactions remains to be seen.<\/p>\n<p><strong>Do you like micro-transactions? Let us know why or why not in the comments. <\/strong><\/p>\n<p>Source: <a title=\"euro gamer\" href=\"http:\/\/www.eurogamer.net\/articles\/2013-02-27-ea-putting-micro-transactions-into-all-of-our-games\" target=\"_blank\" rel=\"noopener noreferrer\">Euro Gamer<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Blake Jorgensen, chief financial officer for Electronic Arts, has announced that the company has plans to include micro-transactions in all future games. Micro-transactions are in-game currency, weapons, or abilities that you can purchase with real money. There was some controversy over EA including micro-transactions in its Dead Space 3 game, which recently came out. Some &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/en\/ea-will-build-micro-transactions-into-all-of-its-games\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;EA will build micro-transactions into all of its games&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2033,"featured_media":36702,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[],"tags":[],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-36699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/36699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/2033"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=36699"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/36699\/revisions"}],"predecessor-version":[{"id":333312,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/36699\/revisions\/333312"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/36702"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=36699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=36699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=36699"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=36699"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=36699"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=36699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}