{"id":37315,"date":"2013-03-12T00:55:08","date_gmt":"2013-03-11T22:55:08","guid":{"rendered":"http:\/\/onsoftware.en.softonic.com\/?p=37315"},"modified":"2025-07-02T01:34:46","modified_gmt":"2025-07-02T08:34:46","slug":"facebook-acquires-storylane-aims-to-become-more-personal","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/facebook-acquires-storylane-aims-to-become-more-personal\/","title":{"rendered":"Facebook acquires Storylane, aims to become more personal"},"content":{"rendered":"<p><a title=\"facebook acquires storylane\" href=\"facebook-acquires-storylane-aims-to-become-more-personal\" target=\"_self\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-37150\" title=\"facebook\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2013\/03\/facebook.png\" alt=\"\" width=\"124\" height=\"124\" \/><\/a><a title=\"facebook\" href=\"http:\/\/onsoftware.en.softonic.com\/b\/facebook\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook<\/a> is aiming to strengthen its social network by acquiring Storylane, a story telling service. Storylane was a company in an infancy, launching back in October of 2012. Today, Storylane CEO, Jonathan Gheller, put up a <a title=\"storylane message\" href=\"http:\/\/www.storylane.com\/stories\/show\/1109697713\/storylane-is-joining-facebook\" target=\"_self\" rel=\"noopener noreferrer\">message<\/a> on the site saying they have been acquired by the social network giant, Facebook.<\/p>\n<p>This move makes strategic sense as Facebook already has <a title=\"facebook stories\" href=\"http:\/\/onsoftware.en.softonic.com\/facebook-stories-share-videos-based-on-a-monthly-theme\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Stories<\/a>, a forgotten site of Facebook where people can share stories in creative ways. Facebook Stories never really got off the ground and is more of a beta of what&#8217;s possible with more detailed human interaction on Facebook. Looking at the current Facebook Stories site, users can clearly see a resemblance to the social blogging service, <a title=\"tumblr\" href=\"http:\/\/onsoftware.en.softonic.com\/b\/tumblr\" target=\"_blank\" rel=\"noopener noreferrer\">Tumblr<\/a>.<\/p>\n<p>The acquisition of Storylane actually makes quite a bit of sense. Last week, Facebook revealed its updated <a title=\"facebook's new news feed\" href=\"http:\/\/onsoftware.en.softonic.com\/facebooks-new-news-feed\" target=\"_blank\" rel=\"noopener noreferrer\">News Feed<\/a> with a more visual experience. Photographs and video all show up bigger, taking up quite a bit more room than the old News Feed. This creates a feeling of intimacy, a feeling that your friends are actually trying to show you something and not just blasting it to passers-by.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-37318\" title=\"storylane\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2013\/03\/3-11-2013-3-37-17-PM.jpg\" alt=\"storylane\" width=\"600\" height=\"466\" srcset=\"https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2013\/03\/3-11-2013-3-37-17-PM.jpg 600w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2013\/03\/3-11-2013-3-37-17-PM-300x233.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>There&#8217;s no indication of how Facebook will integrate Storylane into Facebook so only time will tell. Perhaps Facebook will create a rival blogging platform to Tumblr? <strong>What do you think Facebook will do with Storylane?<\/strong><\/p>\n<p>Source: <a title=\"international business times\" href=\"http:\/\/www.ibtimes.com\/facebook-acquires-storylane-get-more-personal-1118835\" target=\"_blank\" rel=\"noopener noreferrer\">International Business Times<\/a> | <a title=\"storylane\" href=\"http:\/\/www.storylane.com\/stories\/show\/1109697713\/storylane-is-joining-facebook\" target=\"_blank\" rel=\"noopener noreferrer\">Storylane<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook is aiming to strengthen its social network by acquiring Storylane, a story telling service. Storylane was a company in an infancy, launching back in October of 2012. Today, Storylane CEO, Jonathan Gheller, put up a message on the site saying they have been acquired by the social network giant, Facebook. This move makes strategic &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/en\/facebook-acquires-storylane-aims-to-become-more-personal\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Facebook acquires Storylane, aims to become more personal&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2033,"featured_media":37318,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[],"tags":[2353],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-37315","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-app-subdomain-redirectionfacebook"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/37315","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/2033"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=37315"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/37315\/revisions"}],"predecessor-version":[{"id":333261,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/37315\/revisions\/333261"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/37318"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=37315"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=37315"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=37315"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=37315"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=37315"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=37315"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}