{"id":374558,"date":"2026-08-08T02:20:00","date_gmt":"2026-08-08T09:20:00","guid":{"rendered":"https:\/\/cms-articles.softonic.io\/en\/?p=374558"},"modified":"2026-08-08T02:20:12","modified_gmt":"2026-08-08T09:20:12","slug":"there-is-a-man-living-inside-a-billboard-in-los-angeles-and-only-a-few-know-what-movie-he-is-promoting","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/there-is-a-man-living-inside-a-billboard-in-los-angeles-and-only-a-few-know-what-movie-he-is-promoting\/","title":{"rendered":"There is a man living inside a billboard in Los Angeles, and only a few know what movie he is promoting"},"content":{"rendered":"<p class=\"wp-block-paragraph\">The housing crisis may be turning into something global, but surely no one imagined what\u2019s happening in Los Angeles right now. And that\u2019s because <strong>right in the middle of Sunset Boulevard they\u2019ve installed a gigantic window inside a billboard<\/strong> where you can see a living room inside, about 9 meters off the ground. Inside, a man living his life. Outside, a bunch of people who don\u2019t understand what\u2019s going on.<\/p>\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Netflix\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/bb71af8a-96bf-11e6-8279-00163ec9f5fa\/2746888568\/netflix-logo\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Netflix<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/netflix.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\">Download<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/netflix.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">2,000 euros on <a href=\"https:\/\/idealista.en.softonic.com\/\" rel=\"noopener\">Idealista<\/a><\/h2>\n\n<p class=\"wp-block-paragraph\">Until Saturday, this man will talk to anyone who wants to talk to him using a whiteboard\u2026 And no, it\u2019s not just any art installation, but actually, <strong>it\u2019s an advertisement for <a href=\"https:\/\/netflix.en.softonic.com\/\" rel=\"noopener\">Netflix<\/a>\u2019s new film, The Last House<\/strong>, starring Wagner Moura and Greta Lee, which premiered today to surprisingly good reviews.<\/p>\n\n<p class=\"wp-block-paragraph\">In the film, a family of four gets trapped at home with no way to escape or survive, <strong>running out of food and supplies and forced to stay inside because of a mysterious threat<\/strong>. I mean, exactly what\u2019s happening to this man, trapped in a giant billboard and unable to get out.<\/p>\n\n<p class=\"wp-block-paragraph\">There&#8217;s a guy in there \ud83d\udc40 pic.twitter.com\/L79Q7pisNP<\/p>\n\n<p class=\"wp-block-paragraph\">\u2014 Netflix (@netflix) August 6, 2026<\/p>\n\n<p class=\"wp-block-paragraph\">The person locked inside is above lettering that reads <strong><em>\u201cHow long can you survive?\u201d<\/strong><\/em> (<em>\u201cHow long can you survive?\u201d<\/em>) and I have to admit that, at the very least, it\u2019s made me want to see the film. That much dedication to marketing can only mean that, at least, they\u2019ve put some heart into it. That\u2019s already more than 99% of what premieres on Netflix!<\/p>","protected":false},"excerpt":{"rendered":"<p>The housing crisis may be turning into something global, but surely no one imagined what\u2019s happening in Los Angeles right now. And that\u2019s because right in the middle of Sunset Boulevard they\u2019ve installed a gigantic window inside a billboard where you can see a living room inside, about 9 meters off the ground. Inside, a &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/en\/there-is-a-man-living-inside-a-billboard-in-los-angeles-and-only-a-few-know-what-movie-he-is-promoting\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;There is a man living inside a billboard in Los Angeles, and only a few know what movie he is promoting&#8221;<\/span><\/a><\/p>\n","protected":false},"author":9263,"featured_media":374557,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1015],"tags":[],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-374558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/374558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9263"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=374558"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/374558\/revisions"}],"predecessor-version":[{"id":374559,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/374558\/revisions\/374559"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/374557"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=374558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=374558"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=374558"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=374558"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=374558"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=374558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}