{"id":376665,"date":"2026-09-01T09:48:00","date_gmt":"2026-09-01T16:48:00","guid":{"rendered":"https:\/\/cms-articles.softonic.io\/en\/?p=376665"},"modified":"2026-09-01T09:48:25","modified_gmt":"2026-09-01T16:48:25","slug":"firefox-for-iphone-now-gets-native-ad-blocking","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/firefox-for-iphone-now-gets-native-ad-blocking\/","title":{"rendered":"Firefox for iPhone now gets native ad blocking"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Firefox for iPhone and iPad got a new feature today: native ad blocking. Mozilla\u2019s iOS browser now lets users turn it on worldwide, though you have to enable it yourself in <strong>Settings &gt; Browsing &gt; Ad Blocker<\/strong>. You can also see whether it\u2019s active from the site menu. Mozilla ships it turned off by default, which sets it apart from some browsers that lean harder into privacy out of the box.<\/p>\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Mozilla Firefox\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/28c686b8-96d0-11e6-8435-00163ec9f5fa\/1989068187\/mozilla-firefox-logo\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Mozilla Firefox<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/mozilla-firefox.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\">Download<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/mozilla-firefox.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Mozilla says the blocker only works inside Firefox itself. It won\u2019t block ads across the rest of your iPhone or inside other apps. The feature relies on <strong>EasyList<\/strong>, and it\u2019s meant to stop third-party ad networks and exchanges, a lot of third-party ads at the network level, ad-related trackers, plus pop-ups and overlays.<\/p>\n\n<p class=\"wp-block-paragraph\">Still, don\u2019t expect every ad to vanish. Search ads on <strong>Google, Bing, and DuckDuckGo<\/strong> will still show up. Sponsored content on Firefox Home and the New Tab page also remains, and some ads are likely to get through anyway. EasyList is popular and widely used, but both user reports and academic research have questioned how well it performs on some international or non-English sites, and whether every filtering rule actually makes browsing better in day-to-day use.<\/p>\n\n<p class=\"wp-block-paragraph\">If Firefox is your regular browser on iOS, this is probably an update you\u2019ll want. Mozilla is playing catch-up here with <a href=\"https:\/\/en.softonic.com\/articles\/best-private-browser-for-ios\" rel=\"noopener\">Brave and DuckDuckGo<\/a>, both of which already pushed harder on privacy for iPhone users. Apple\u2019s App Tracking Transparency has already changed the shape of that race.<\/p>\n\n<p class=\"wp-block-paragraph\">The update is live in the <strong>App Store<\/strong>. If you want broader blocking, though, you\u2019ll still need iOS content filters or an app like Wipr 2.<\/p>","protected":false},"excerpt":{"rendered":"<p>Firefox for iPhone and iPad got a new feature today: native ad blocking. Mozilla\u2019s iOS browser now lets users turn it on worldwide, though you have to enable it yourself in Settings &gt; Browsing &gt; Ad Blocker. You can also see whether it\u2019s active from the site menu. Mozilla ships it turned off by default, &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/en\/firefox-for-iphone-now-gets-native-ad-blocking\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Firefox for iPhone now gets native ad blocking&#8221;<\/span><\/a><\/p>\n","protected":false},"author":9322,"featured_media":376664,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1015],"tags":[],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-376665","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/376665","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9322"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=376665"}],"version-history":[{"count":2,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/376665\/revisions"}],"predecessor-version":[{"id":376671,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/376665\/revisions\/376671"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/376664"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=376665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=376665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=376665"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=376665"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=376665"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=376665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}