{"id":381481,"date":"2026-10-20T03:16:00","date_gmt":"2026-10-20T10:16:00","guid":{"rendered":"https:\/\/cms-articles.softonic.io\/en\/?p=381481"},"modified":"2026-10-20T03:16:12","modified_gmt":"2026-10-20T10:16:12","slug":"intelligent-software-is-changing-tech-pricing-effort-based-billing-now-looks-dated","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/intelligent-software-is-changing-tech-pricing-effort-based-billing-now-looks-dated\/","title":{"rendered":"Intelligent software is changing tech pricing: effort-based billing now looks dated"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Intelligent software is starting to rewrite how IT services and software get priced, and it&#8217;s putting real pressure on the old <strong>effort-based way of billing<\/strong>.<\/p>\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Take operations. One provider might spend five hours diagnosing an incident and fixing it. Another can spot the same issue in minutes with observability, trigger automated remediation, and get service restored before the customer even notices. Under a time-and-materials model, the slower provider can still get <strong>rewarded<\/strong>.<\/p>\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"ChatGPT\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/1922d6a8-6db0-4d04-9f83-e6b396c28354\/1431254015\/chatgpt-icon.webp\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">ChatGPT<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/chatgpt.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\">Download<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/chatgpt.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The <strong>operating data<\/strong> makes the mismatch hard to ignore. Ticket volumes are down by as much as 70%. About 20% of events are now resolved autonomously. Major outages have fallen by up to 45%. At that point, effort-based pricing starts to feel dated.<\/p>\n\n<p class=\"wp-block-paragraph\">If you buy or sell digital services, this shift calls for action. Capability isn&#8217;t the problem anymore. Predictability is. Start with the pain point, redesign the workflow around it, and then choose the <strong><a href=\"https:\/\/en.softonic.com\/articles\/why-big-tech-fails-to-monetize-artificial-intelligence\" rel=\"noopener\">pricing model<\/a><\/strong> that fits: higher tiers, which 40% are using; included at no extra cost, at 39%; hybrid models, at 37%; or outcome pricing, whether that&#8217;s per case, per incident avoided, or tied to an SLA target. And 47% of providers now lean toward predictable billing.<\/p>\n\n<p class=\"wp-block-paragraph\">The costs are still there. You still have model, API, cloud, data, security, and oversight costs to manage. Production can run at nearly 4x pilot levels. <strong>Vendors may reprice often<\/strong>. Token costs are falling. Gartner puts foundation models at $23.4 billion in 2026.<\/p>\n\n<p class=\"wp-block-paragraph\">You can already see the shift across IT services and software.<\/p>\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"PRTG Network Monitor\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/1078c4d8-9aa2-11e6-bb62-00163ed833e7\/71946\/prtg-network-monitor-icon.jpg\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">PRTG Network Monitor<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/prtg-network-monitor.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\">Download<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/prtg-network-monitor.en.softonic.com\/\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Intelligent software is starting to rewrite how IT services and software get priced, and it&#8217;s putting real pressure on the old effort-based way of billing. Take operations. One provider might spend five hours diagnosing an incident and fixing it. Another can spot the same issue in minutes with observability, trigger automated remediation, and get service &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/en\/intelligent-software-is-changing-tech-pricing-effort-based-billing-now-looks-dated\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Intelligent software is changing tech pricing: effort-based billing now looks dated&#8221;<\/span><\/a><\/p>\n","protected":false},"author":9349,"featured_media":381480,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1015],"tags":[],"usertag":[],"vertical":[],"content-category":[6771],"class_list":["post-381481","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","content-category-ai"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/381481","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9349"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=381481"}],"version-history":[{"count":2,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/381481\/revisions"}],"predecessor-version":[{"id":381485,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/381481\/revisions\/381485"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/381480"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=381481"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=381481"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=381481"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=381481"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=381481"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=381481"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}