{"id":66885,"date":"2014-05-20T16:17:20","date_gmt":"2014-05-20T14:17:20","guid":{"rendered":"http:\/\/onsoftware.en.softonic.com\/?p=66885"},"modified":"2025-07-02T00:41:08","modified_gmt":"2025-07-02T07:41:08","slug":"soundcloud-could-be-twitters-next-shot-at-conquering-music","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/soundcloud-could-be-twitters-next-shot-at-conquering-music\/","title":{"rendered":"SoundCloud could be Twitter’s next shot at conquering music"},"content":{"rendered":"

Update 21-05-2014: It looks like Twitter is backing out of the deal because “the numbers didn’t add up”.<\/strong><\/p>\n

It looks like Twitter might be looking for another opportunity to enter the music scene, with rumors buzzing about its potential purchase of SoundCloud<\/strong>. \u00a0A report on re\/code<\/a> says that the micro-blogging social network is considering buying the music streaming service.<\/p>\n

Twitter’s already attempted to enter the music scene with #music, a standalone app. <\/strong> After purchasing a similar service called WeAreHunted<\/a>, #music tried to help users discover new music trending on Twitter. Unfortunately, the project completely flopped and was discontinued after less than a year. With 250 million users, it looks like SoundCloud would be a much stronger start for Twitter’s second attempt at offering music services.<\/p>\n

How will this affect users?<\/h3>\n

What seems unlikely is Twitter absorbing SoundCloud and integrating it into their service; SoundCloud is an established service that will most likely continue to function independently<\/strong>.<\/p>\n

What could change is advertising. At a cool $700 million, SoundCloud is worth quite a large chunk of change, and such a large investment from Twitter would probably see some sort of monetization. SoundCloud already offers a premium package for super users, so it’s likely that advertising would play some role in its monetization.<\/p>\n

We’ll see if the potential purchase of SoundCloud will be a better entrance point for Twitter into the music scene.<\/p>\n

Follow Zuzanna on Twitter @suzieblaszQwicz<\/a><\/em><\/p>\n

Source: re\/code<\/a><\/p>\n

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