{"id":98954,"date":"2018-03-27T18:16:18","date_gmt":"2018-03-27T18:16:18","guid":{"rendered":"http:\/\/sftarticles.wpenginepowered.com\/en\/?p=98954"},"modified":"2025-07-01T23:34:58","modified_gmt":"2025-07-02T06:34:58","slug":"5-tips-that-will-make-your-instagram-videos-pop","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/en\/5-tips-that-will-make-your-instagram-videos-pop\/","title":{"rendered":"5 tips that will make your Instagram videos pop"},"content":{"rendered":"<p>If you are looking to step up your Instagram game, we&#8217;re here to help. If you are trying to become more popular, build a personal brand or maybe a business, video is a crucial part of your strategy.<\/p>\n<p>But not any kind of video will do the job, especially on Instagram. You want to create videos that get hundreds of thousands of views, tons of comments, likes, and more followers. Here&#8217;s how to find success on Instagram.<\/p>\n<h2>5 tips that will make your Instagram videos pop<\/h2>\n<h3>1. Make it catchy right from the start<\/h3>\n<p>Our collective attention span is terrible these days. According to&nbsp;<a href=\"http:\/\/www.telegraph.co.uk\/science\/2016\/03\/12\/humans-have-shorter-attention-span-than-goldfish-thanks-to-smart\/\">this research<\/a>, humans now have an attention span of <strong>roughly eight seconds<\/strong>, which puts us just under a goldfish, which can focus for a monumental nine seconds.<\/p>\n<p>How crazy is that?<\/p>\n<p>You need to make the first few seconds really, really catchy. Otherwise, the people will continue to scroll down and your video will get no views.<\/p>\n<p>You can make a video really catchy in just two simple steps:<\/p>\n<ol>\n<li><strong>Ditch the intro.<\/strong> Nobody wants to know your name, where you are from or your life history. Get right to the point and tell or show people what you can do for them or what you are all about.<\/li>\n<li><strong>Make it either really funny or emotional.<\/strong> Or both at the same time if you can. Videos that entertain or touch people\u2019s emotion are more likely to grab their attention.<\/li>\n<\/ol>\n<p>So definitely put some thought into your video before you actually start filming. You can even write a short script for it.<\/p>\n<p>Don\u2019t worry about telling people to follow you, or trying to sell them anything. If they like your video they will be more likely to follow you and they can become customers down the road.<\/p>\n<p>For example, the guys over at GoPro do a really good job at it without trying to sell anything in the video.<\/p>\n<p>Check this out.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/BdIaL6OHqdt\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BdIaL6OHqdt\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/BdIaL6OHqdt\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by GoPro (@gopro)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<h3>2. Focus on telling a story<\/h3>\n<p><strong>Plan how you want your video to go<\/strong> or even write a short script. Plan the scenes, think about what you want to film, what you will say, what audio will you use, and how you want the final edit to come out.<\/p>\n<p>People love stories they can relate to. So <strong>think about your audience<\/strong> and about their interests, their problems, their everyday lives, and craft your video based on that.<\/p>\n<p>Travel-related videos such as the one below are a perfect example of great storytelling.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/Bc_Bk-fHvnY\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/Bc_Bk-fHvnY\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/Bc_Bk-fHvnY\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Laura Reid | Travel Videos (@laurareidd)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>Since Instagram videos can\u2019t be longer than 60 seconds, you can&#8217;t pull off a Martin Scorsese epic, but you can <strong>build tension, create intrigue<\/strong>, and have people follow you for future videos. If you&#8217;re really good, you can send traffic to your YouTube channel or website.<\/p>\n<h3>3. Step up your filming game<\/h3>\n<p>The average Instagram user will shoot using a smartphone, right? That\u2019s convenient, given the way Instagram works. Even though there is nothing wrong with <a href=\"https:\/\/www.veedyou.com\/shoot-video-smartphone\/\">filming with a smartphone<\/a>, you want to keep an eye out for a few things if you want to have really crisp videos.<\/p>\n<h4>Lighting<\/h4>\n<p>Lighting can really make or break a video regardless of how expensive the device or camera you are using is. Most cameras, including the ones on smartphones, have small sensors which will overexpose, so you end up with washed-out scenes and blown-out colors.<\/p>\n<p>If you are shooting indoors make sure you are sitting in a bright room, preferably with <b>the camera between the window and the subject<\/b>&nbsp;and plenty of natural light coming in. If the natural light is not good enough, you will have to use studio lights.<\/p>\n<p>Generally speaking, you need one &#8220;key&#8221; light on one side and one &#8220;fill&#8221; light on the other side. That\u2019s the bare minimum when it comes to a lighting setup.<\/p>\n<p>If you are shooting outdoors you will probably be fine with any conditions. A pro tip is to <strong>shoot during the so-called &#8220;golden hour.&#8221;<\/strong> That\u2019s just after the sunrise or right before sunset. That\u2019s when the light looks epic and it will really make your videos look awesome.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-98955 aligncenter\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/03\/IG_videos_golden-hour-lighting-1024x683.jpg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2018\/03\/IG_videos_golden-hour-lighting-1024x683.jpg 1024w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2018\/03\/IG_videos_golden-hour-lighting-300x200.jpg 300w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2018\/03\/IG_videos_golden-hour-lighting-768x512.jpg 768w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2018\/03\/IG_videos_golden-hour-lighting-1200x800.jpg 1200w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2018\/03\/IG_videos_golden-hour-lighting.jpg 2048w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h4>Stabilization<\/h4>\n<p>Another thing you want to keep an eye out for is stabilization. Most handheld shots will look pretty bad, especially if you are using your smartphone and you are holding it just with one hand like the majority of Instagram users do.<\/p>\n<p>Shaky footage looks amateurish and it will put viewers off right away. That\u2019s why it is super important to <strong>keep your camera as steady as possible.<\/strong> If you don\u2019t need to move it at all, use a <strong>tripod<\/strong>.<\/p>\n<p>If you do need to move, we highly recommend investing in a <strong>gimbal<\/strong>. It will probably run you around $150-$200 but your videos will look buttery-smooth. It is totally worth the cost.<\/p>\n<p>If your footage ends up looking shaky, you can add some <strong>digital stabilization<\/strong> in the video editing process as well, but that will work to a lesser degree.<\/p>\n<h4>Camera settings<\/h4>\n<p>The maximum video resolution supported by Instagram is 640 x 640 pixels \u2013 the app&#8217;s default square format. If you are shooting specifically for Instagram you will be fine with using a<strong> resolution of 720p or 1080p<\/strong> and a <strong>frame rate of 24 of 30 fps<\/strong>. But if you plan on doing slow-motion effects, you will need to crank up the frame rate to at least 60 fps (preferably 120 or 240 fps if your camera supports that).<\/p>\n<p><!--td {border: 1px solid #ccc;}br {mso-data-placement:same-cell;}--><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;&lt;!-- Shortcode [program] does not exist --&gt;&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:1,&quot;3&quot;:[null,0]}\"><div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" alt=\"Instagram\" src=\"https:\/\/instagram-brand.com\/wp-content\/themes\/ig-branding\/assets\/images\/ig-logo-email.png\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Instagram<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/instagram.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">Download Instagram<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--70\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"70\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"7\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\">7<\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/instagram.en.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div><\/span><\/p>\n<h3>4. Take video editing seriously<\/h3>\n<p>Once you are done filming you are actually just half-way through your job. <strong>All videos need to be edited<\/strong>, and that alone can take just as much time as the filming did. Don\u2019t skip this step because this is where all the magic happens. This is where you make your videos stand out from the crowd.<\/p>\n<h4>Video Editing Software<\/h4>\n<p>There\u2019s an entire debate about which editing software is better, but it all really comes down to a matter of personal preference. When you are editing for Instagram, pretty much any software will have all the features you will need.<\/p>\n<p>If you are editing on a computer (which we recommend) you can try out <strong>iMovie, <a href=\"http:\/\/www.videosoftdev.com\/\">VSDC<\/a> or <a href=\"https:\/\/www.lwks.com\/\">Lightworks<\/a><\/strong> which are all <strong>free<\/strong> and will offer most of the options you need. If you are more serious about your edits, you can get your hands on <strong><a href=\"http:\/\/www.adobe.com\/products\/premiere.html\">Premiere Pro<\/a> or <a href=\"http:\/\/www.vegascreativesoftware.com\/us\/vegas-pro\/\">Vegas Pro<\/a><\/strong> which will cost around $200 &#8211; $300.<\/p>\n<p>If you are after a quicker editing process there are mobile apps which work really well, too. In that case, consider&nbsp;<strong><a href=\"https:\/\/imovie.en.softonic.com\/iphone?ex=BB-39.5\">iMovie<\/a><\/strong> which will let you cut and stitch your video easily, you can <strong>add transitions, audio, and filters.<\/strong><\/p>\n<p>For the Android users out there, check out&nbsp;<strong><a href=\"https:\/\/quik-free-video-editor.en.softonic.com\/iphone?ex=BB-39.5\">Quik<\/a><\/strong>, which is really fast and easy to use as the name suggests. You literally can have your video done with just a few taps.<\/p>\n<h4>Editing style<\/h4>\n<p>When you are editing specifically for Instagram, <strong>fast-paced videos<\/strong> tend to perform well. Since you only have 60 seconds to showcase everything, a quick pace allows you to fit more footage in less time.<\/p>\n<p>So it\u2019s a good idea to try to pack as many different shots as you can in your Instagram edits and use <strong>jump cuts<\/strong> to tighten up your edit. This will make the video more engaging. <strong>Make the shots sorter, the edit snappier and sync everything with the beat of the music.<\/strong><\/p>\n<p>Here\u2019s what we mean.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/BZL-8j9A_0I\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BZL-8j9A_0I\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/BZL-8j9A_0I\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Sam Potter (@captainpotter)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<h4>Export settings for Instagram<\/h4>\n<p>If you are editing your Instagram videos on a computer, you need to pay attention to the <strong>export settings<\/strong> you\u2019re using when you render your videos.<br \/>\nInstagram doesn\u2019t like big video files so you need to keep your resolution, frame rate and bit rate low. Here are the best settings you can use.<\/p>\n<p><strong>For widescreen videos, the resolution should be 640 x 360 pixels and for square videos use 640 x 640 pixels.<\/strong> Keep the frame rate at <strong>24 fps<\/strong> and the bit rate to a <strong>maximum of 4 Mbps<\/strong>. This will keep the video file size really small while keeping the quality as high as it can be for a Standard Definition (SD) video.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-98956 size-full\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/3\/2018\/03\/IG_Videos_premiere-pro-render-settings.png\" alt=\"\" width=\"487\" height=\"800\" srcset=\"https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2018\/03\/IG_Videos_premiere-pro-render-settings.png 487w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/3\/2018\/03\/IG_Videos_premiere-pro-render-settings-183x300.png 183w\" sizes=\"auto, (max-width: 487px) 100vw, 487px\" \/><\/p>\n<h3>5. Instagram Stories<\/h3>\n<p>This is one tiny part of the Instagram app which you should be using if you don\u2019t want to miss out anything.<\/p>\n<p>Even though everything you post as an Instagram Story will be gone after 24 hours, it does a great job at keeping your followers updated on your everyday life. Think of it as a <strong>mini-vlog<\/strong> that can fit your entire day in just 15 seconds.<\/p>\n<p>You can try making your Instagram Stories out of those <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.instagram.boomerang&amp;hl=en\">Boomerang<\/a> loop videos, but if you really want to step up your game, you want to treat stories just like any other video you make for Instagram. Just tighten it up even more. <strong>Use 1-2 second shots<\/strong> and pack all of them in just 15 seconds so that you have a really small video which highlights whatever you do on a day to day basis. Check out&nbsp;<a href=\"https:\/\/www.instagram.com\/jessedriftwood\/\">@jessedriftwood<\/a>. His Instagram Stories are out of this world.<\/p>\n<p>&nbsp;<\/p>\n<p>Whatever methods you use, it&#8217;s important to <strong>use your imagination!<\/strong> It&#8217;s fine to copy other people to start, but you&#8217;ll have the most success when you share that special vision that only you have.<\/p>\n<p><strong>Related Articles:&nbsp;<\/strong><\/p>\n<p class=\"article__title\" data-auto=\"article-name\"><a href=\"https:\/\/en.softonic.com\/articles\/top-apps-to-improve-your-instagram-experience\">Top apps to improve your Instagram experience<\/a><\/p>\n<p data-auto=\"article-name\"><a href=\"https:\/\/en.softonic.com\/articles\/how-to-post-on-instagram-from-your-pc\">How to post on Instagram from your PC<\/a><\/p>\n<p data-auto=\"article-name\"><a href=\"https:\/\/en.softonic.com\/articles\/how-to-become-a-brand-ambassador-on-instagram\">How to become a brand ambassador on Instagram<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you are looking to step up your Instagram game, we&#8217;re here to help. If you are trying to become more popular, build a personal brand or maybe a business, video is a crucial part of your strategy. But not any kind of video will do the job, especially on Instagram. You want to create &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/en\/5-tips-that-will-make-your-instagram-videos-pop\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;5 tips that will make your Instagram videos pop&#8221;<\/span><\/a><\/p>\n","protected":false},"author":9104,"featured_media":181332,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[2441],"tags":[2354,1051],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-98954","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-to","tag-app-subdomain-redirectioninstagram","tag-instagram"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/98954","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/users\/9104"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/comments?post=98954"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/98954\/revisions"}],"predecessor-version":[{"id":328132,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/posts\/98954\/revisions\/328132"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media\/181332"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/media?parent=98954"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/categories?post=98954"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/tags?post=98954"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/usertag?post=98954"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/vertical?post=98954"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/en\/wp-json\/wp\/v2\/content-category?post=98954"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}