{"id":155099,"date":"2018-08-08T10:18:23","date_gmt":"2018-08-08T10:18:23","guid":{"rendered":"http:\/\/sftarticles.wpenginepowered.com\/es\/?p=155099"},"modified":"2025-06-13T00:32:11","modified_gmt":"2025-06-12T22:32:11","slug":"whatsapp-publicidad-ano-rumor","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/es\/whatsapp-publicidad-ano-rumor\/","title":{"rendered":"WhatsApp tendr\u00e1 publicidad a partir del a\u00f1o que viene"},"content":{"rendered":"<p>WhatsApp tendr\u00e1 anuncios a partir del a\u00f1o que viene. Lo ha adelantado <a href=\"https:\/\/www.wsj.com\/articles\/facebooks-new-message-to-whatsapp-make-money-1533139325\" target=\"_blank\" rel=\"noopener noreferrer\">The Wall Street Journal<\/a>. En concreto, <strong>la publicidad llegar\u00e1 a los Estados<\/strong> y tendr\u00e1 un estilo similar a los que aparecen en las Historias de Instagram.<\/p>\n<p>No es el \u00fanico modelo de monetizaci\u00f3n para WhatsApp que se ha revelado recientemente. <strong>WhatsApp para Negocios tiene a partir de ahora un servicio de pago:<\/strong> las empresas deben pagar por cada mensaje que env\u00eden a sus clientes pasadas 24 horas despu\u00e9s de que estos les hayan consultado algo.<\/p>\n<p>Facebook, propietaria de WhatsApp, se est\u00e1 poniendo las pilas para sacar beneficios a su app. Era algo de esperar ya que el famoso chat cuenta ya con m\u00e1s de <strong>1.500 millones de usuarios<\/strong>.<\/p>\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" src=\"https:\/\/images.sftcdn.net\/images\/t_optimized,f_auto\/p\/6b5a0468-96d1-11e6-bfc6-00163ec9f5fa\/1398466786\/whatsapp-messenger-logo.png\" alt=\"WhatsApp para Android\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">WhatsApp para Android<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/whatsapp.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">Descargar<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--70\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"70\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"7\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\">7<\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\">La app de mensajer\u00eda imprescindible<\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/whatsapp.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n<p>Antes de que Facebook comprara WhatsApp, <strong>esta ten\u00eda un &#8220;fat\u00eddico&#8221; sistema de monetizaci\u00f3n<\/strong>: al a\u00f1o de ser instalada, la app ped\u00eda a su usuario una cantidad irrisoria de dinero para seguir funcionando. A\u00fan as\u00ed, hac\u00edamos como que nos dol\u00eda mucho y nos las ingeni\u00e1bamos para sortear el pago.<\/p>\n<!-- Shortcode [playwire] does not match the conditions -->\n","protected":false},"excerpt":{"rendered":"<p>WhatsApp tendr\u00e1 anuncios a partir del a\u00f1o que viene. Lo ha adelantado The Wall Street Journal. En concreto, la publicidad llegar\u00e1 a los Estados y tendr\u00e1 un estilo similar a los que aparecen en las Historias de Instagram. No es el \u00fanico modelo de monetizaci\u00f3n para WhatsApp que se ha revelado recientemente. WhatsApp para Negocios &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/es\/whatsapp-publicidad-ano-rumor\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;WhatsApp tendr\u00e1 publicidad a partir del a\u00f1o que viene&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2057,"featured_media":154287,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[9317],"tags":[9674],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-155099","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectionwhatsapp"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/155099","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/users\/2057"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/comments?post=155099"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/155099\/revisions"}],"predecessor-version":[{"id":371487,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/155099\/revisions\/371487"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/media\/154287"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/media?parent=155099"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/categories?post=155099"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/tags?post=155099"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/usertag?post=155099"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/vertical?post=155099"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/content-category?post=155099"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}