{"id":278664,"date":"2023-03-23T14:12:01","date_gmt":"2023-03-23T13:12:01","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=278664"},"modified":"2025-06-12T20:42:36","modified_gmt":"2025-06-12T18:42:36","slug":"apple-tv-cine-estrenos","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/es\/apple-tv-cine-estrenos\/","title":{"rendered":"Apple TV+ apuesta por el cine de gran presupuesto y por una nueva forma de lanzar estrenos"},"content":{"rendered":"\n<p>Apple TV+, el servicio de streaming de Apple, tiene planes bastante ambiciosos para su divisi\u00f3n de pel\u00edculas originales. <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2023-03-23\/apple-to-splash-1-billion-a-year-on-films-to-break-into-cinemas\">Seg\u00fan Bloomberg<\/a>, Apple <strong>quiere estrenar t\u00edtulos de gran presupuesto en los cines<\/strong> antes de que lleguen a su plataforma, y para ello cuenta con un presupuesto anual de mil millones de d\u00f3lares.<\/p>\n\n\n\n<!--more-->\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/b2ebcb51-1909-41c6-b6ac-2b0958b355a8\/3216486378\/apple-tv-plus-aatv.jpg\" alt=\"AppleTV+\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">AppleTV+<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/apple-tv-plus.softonic.com\/mac\" target=\"_self\" rel=\"noopener noreferrer\">DESCARGAR<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/apple-tv-plus.softonic.com\/mac\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Estreno en salas para atraer talento<\/h2>\n\n\n\n<p>Esta estrategia <strong>busca crear expectaci\u00f3n por las pel\u00edculas de Apple TV+<\/strong> y promover el servicio entre los espectadores. Apple espera as\u00ed competir con otros servicios de streaming como Netflix, Disney+, HBO Max y Paramount+, que tambi\u00e9n ofrecen pel\u00edculas originales y exclusivas.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"990\" height=\"558\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/2\/2023\/03\/16269542334290.jpg\" alt=\"\" class=\"wp-image-278666\" \/><\/figure>\n\n\n\n<p>Apple TV+ tiene la ventaja de contar con una gran base de usuarios, as\u00ed como con una gran calidad t\u00e9cnica y art\u00edstica en sus producciones. Algunos de los t\u00edtulos m\u00e1s populares de Apple TV+ hasta ahora son The Morning Show, <a href=\"https:\/\/www.softonic.com\/articulos\/ted-lasso-lidera-la-lista-de-mas-vistos-en-apple-tv-este-es-el-top-10-completo\">Ted Lasso \u2014el n\u00famero uno de los m\u00e1s vistos\u2014<\/a>, Servant y For All Mankind que <strong>han tenido gran repercusi\u00f3n medi\u00e1tica<\/strong>, pero que Apple quiere llevar m\u00e1s all\u00e1.<\/p>\n\n\n\n<p>Seg\u00fan Bloomberg, Apple ya est\u00e1 actualmente en conversaciones para <strong>lanzar sus pel\u00edculas en miles de cines al menos un mes antes<\/strong> de su fecha de llegada al streaming. Una forma de estrenar contenido que ya vemos en Amazon, que tambi\u00e9n anunci\u00f3 planes para invertir cifras similares en esta estrategia.<\/p>\n\n\n\n<p>De hecho, Apple ya tiene planeado un lanzamiento en cines de una pel\u00edcula protagonizada por George Clooney y Brad Pitt <strong>como una estrategia para atraer talento de alto nivel<\/strong>. Al parecer, ambos actores han elegido Apple antes que Netflix, justamente por sus planes de lanzamiento en salas.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/b2ebcb51-1909-41c6-b6ac-2b0958b355a8\/3216486378\/apple-tv-plus-aatv.jpg\" alt=\"AppleTV+\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">AppleTV+<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/apple-tv-plus.softonic.com\/mac\" target=\"_self\" rel=\"noopener noreferrer\">DESCARGAR<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/apple-tv-plus.softonic.com\/mac\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p>Recordemos que Apple TV+ se convirti\u00f3 en el primer servicio de streaming en ganar un Oscar a la mejor pel\u00edcula el a\u00f1o pasado, por Sundance CODA y que este a\u00f1o <a href=\"https:\/\/www.softonic.com\/articulos\/apple-gana-otro-oscar-y-lo-hace-de-la-mano-de-jony-ive\">ha ganado otro Oscar de la mano de Jony Ive<\/a>. El estreno en cines de CODA, sin embargo, ha pasado algo m\u00e1s desapercibido de lo que quiz\u00e1 podr\u00eda haber sido. Algo que parece que Apple est\u00e1 <strong>decidida a cambiar para futuros lanzamientos empezando este mismo a\u00f1o<\/strong>.<\/p>\n\n\n\n<p><em>Algunos de los enlaces a\u00f1adidos en el art\u00edculo forman parte de campa\u00f1as de afiliaci\u00f3n y pueden representar beneficios para Softonic.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple prepara una nueva forma de estrenar sus originales de Apple TV+. A lo grande y con un presupuesto que quita el hipo.<\/p>\n","protected":false},"author":9262,"featured_media":278667,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[9317],"tags":[9387,10592,10652],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-278664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-apple","tag-apple-tv-2","tag-cine"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/278664","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/users\/9262"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/comments?post=278664"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/278664\/revisions"}],"predecessor-version":[{"id":365525,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/278664\/revisions\/365525"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/media\/278667"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/media?parent=278664"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/categories?post=278664"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/tags?post=278664"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/usertag?post=278664"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/vertical?post=278664"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/content-category?post=278664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}