{"id":305223,"date":"2023-09-04T19:14:31","date_gmt":"2023-09-04T17:14:31","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=305223"},"modified":"2025-06-12T19:10:49","modified_gmt":"2025-06-12T17:10:49","slug":"spotify-se-carga-los-ingresos-de-sus-podcasts-mas-famosos","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/es\/spotify-se-carga-los-ingresos-de-sus-podcasts-mas-famosos\/","title":{"rendered":"Spotify se carga los ingresos de sus podcasts m\u00e1s famosos"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Ya ven\u00edamos<a href=\"https:\/\/www.softonic.com\/articulos\/a-spotify-no-le-gusta-nada-este-estilo-de-podcast\" title=\" avis\u00e1ndolo desde hace un mes\"> avis\u00e1ndolo desde hace un mes<\/a>, as\u00ed que esta noticia no es que nos haya pillado por sorpresa. A <strong>Spotify<\/strong> no le gustan los podcasts con el famoso <strong>&#8220;ruido blanco&#8221; o sonido ambiental<\/strong>, de ah\u00ed que haya tomado la decisi\u00f3n que todos esper\u00e1bamos despu\u00e9s de lo anunciado semanas atr\u00e1s: <strong>se ha cargado los ingresos principales de todos los podcasters que se dedicaban a ello<\/strong>. As\u00ed de simple.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan hemos sabido gracias a <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2023-09-01\/spotify-to-limit-white-noise-podcasters-money-making-options\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" title=\"Bloomberg\">Bloomberg<\/a>, los podcasters que se dedican a subir programas de &#8220;ruido blanco&#8221; estar\u00e1n excluidos del sistema de monetizaci\u00f3n de Spotify. La medida tendr\u00e1 lugar el <strong>pr\u00f3ximo 1 de octubre<\/strong> y har\u00e1 que centenares de podcasters pierdan sus ingresos.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/b91b34ba-9b2c-11e6-b83b-00163ec9f5fa\/151367027\/spotify-logo\" alt=\"Spotify Music\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Spotify Music<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/spotify.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DESCARGAR<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/spotify.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfPor qu\u00e9 ocurre esto?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">De acuerdo a la informaci\u00f3n citada, muchos podcasters est\u00e1n obteniendo hasta <strong>18.000 d\u00f3lares al mes <\/strong>por este ruido blanco. Hasta aqu\u00ed todo normal, ya que si es un podcast y est\u00e1 dentro del programa de monetizaci\u00f3n, lo l\u00f3gico y normal es que pueda sacar ingresos. Ahora bien, el &#8220;problema&#8221; est\u00e1 en que a Spotify este tipo de emisiones le est\u00e1n haciendo m\u00e1s mal que bien.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para ser exactos, el gigante del podcasting est\u00e1 perdiendo 38 millones de d\u00f3lares dentro de su beneficio bruto anual. Esto sucede porque <strong>los anuncios no son efectivos en los podcasts de ruido blanco<\/strong>. Al fin y al cabo, en estas emisiones el oyente lo tiene de fondo, es decir, no est\u00e1 prest\u00e1ndole atenci\u00f3n como s\u00ed har\u00eda con un podcast normal donde se est\u00e9 manteniendo una conversaci\u00f3n.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Spotify considered banning white noise podcasts\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/GiNy3zhZG3o?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Como nota a tener en cuenta, los podcasters no van a obtener ingresos a trav\u00e9s de los anuncios normales, que es la v\u00eda principal; ahora bien, s\u00ed podr\u00e1n lograrlo a trav\u00e9s del <strong>apoyo directo de los oyentes<\/strong>, suscripciones o anuncios automatizados. Hay otras maneras de sacar dinero, s\u00ed, pero la que m\u00e1s daba ya no existir\u00e1 a partir del 1 de octubre.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/b91b34ba-9b2c-11e6-b83b-00163ec9f5fa\/151367027\/spotify-logo\" alt=\"Spotify Music\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Spotify Music<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/spotify.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DESCARGAR<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/spotify.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Algunos de los enlaces a\u00f1adidos en el art\u00edculo forman parte de campa\u00f1as de afiliaci\u00f3n y pueden representar beneficios para Softonic.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Los programas de ruido blanco o sonido ambiental dejar\u00e1n de recibir ingresos por anuncios a partir del pr\u00f3ximo 1 de octubre.<\/p>\n","protected":false},"author":9091,"featured_media":305227,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[9317],"tags":[9673],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-305223","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectionspotify"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/305223","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/users\/9091"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/comments?post=305223"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/305223\/revisions"}],"predecessor-version":[{"id":361855,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/305223\/revisions\/361855"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/media\/305227"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/media?parent=305223"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/categories?post=305223"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/tags?post=305223"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/usertag?post=305223"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/vertical?post=305223"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/content-category?post=305223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}