{"id":333499,"date":"2024-05-31T16:13:40","date_gmt":"2024-05-31T14:13:40","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=333499"},"modified":"2024-08-08T18:28:17","modified_gmt":"2024-08-08T16:28:17","slug":"amazon-implementa-ia-en-fire-tv-para-mejorar-las-busquedas","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/es\/amazon-implementa-ia-en-fire-tv-para-mejorar-las-busquedas\/","title":{"rendered":"Amazon implementa IA en Fire TV para mejorar las b\u00fasquedas"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Hoy en d\u00eda, ver pel\u00edculas y series se ha vuelto m\u00e1s accesible que nunca . Sin embargo, el inmenso cat\u00e1logo que poseen las plataformas de streaming puede llegar a <strong>abrumar<\/strong> a los usuarios y hacer muy dif\u00edcil encontrar una serie o pel\u00edcula que poder ver. Es por ello que <strong>Amazon<\/strong> quiere hacerse valer de la<strong> inteligencia artificial<\/strong> para mejorar las b\u00fasquedas y <strong>solucionar este problema. <\/strong><\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-m\/p\/3d616922-ed1b-46d7-8a83-1277abd8dc69\/1562611359\/amazon-prime-video-logo\" alt=\"Amazon Prime Video\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Amazon Prime Video<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/amazon-prime-video.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DESCARGAR<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/amazon-prime-video.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">No se trata de una novedad precisamente. La compa\u00f1\u00eda, propiedad de Jeff de Bezos, ya anunci\u00f3 esta funci\u00f3n durante el evento celebrado en oto\u00f1o de 2023 y tambi\u00e9n confirm\u00f3 que llegar\u00eda a los <strong>televisores Fire<\/strong>. Ahora, es cuando dicha funcionalidad ha empezado a desplegarse entre todos los usuarios. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-1024x576.jpg\" alt=\"\" class=\"wp-image-297062\" srcset=\"https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-1024x576.jpg 1024w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-300x169.jpg 300w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-768x433.jpg 768w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-800x450.jpg 800w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-664x374.jpg 664w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-238x134.jpg 238w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-436x246.jpg 436w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-370x208.jpg 370w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-304x170.jpg 304w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-18x10.jpg 18w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1-150x84.jpg 150w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/2\/2023\/07\/fire-tv-stick-amazon-1.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">La idea tras de s\u00ed es bastante simple: con el mando de Fire TV, ahora podemos usar un lenguaje m\u00e1s natural para pedirle a Alexa que nos sugiera algo para ver. Esto es posible gracias a un nuevo<strong> modelo de lenguaje<\/strong> creado por Amazon, dise\u00f1ado espec\u00edficamente para mostrar pel\u00edculas y series de televisi\u00f3n. Este modelo es capaz de localizar cualquier tipo de contenido bas\u00e1ndose en el g\u00e9nero, la trama, los actores, citas y mucho m\u00e1s, todo gracias a su entrenamiento con plataformas como <strong>IMDb<\/strong>. El medio <a href=\"https:\/\/www.theverge.com\/24167294\/amazon-ai-powered-search-fire-tv-alexa-hands-on\" target=\"_blank\" rel=\"noopener nofollow\" title=\"The Verge\">The Verge<\/a> ha podido probarlo de primera mano y desde luego, parece bastante prometedor. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan las pruebas realizadas por The Verge, Amazon a\u00f1ade un <strong>contexto \u00fatil<\/strong> a los resultados, como mostrarte <strong>qu\u00e9 aplicaciones <\/strong>de las que ya tienes instaladas <strong>pueden transmitir el programa<\/strong> y si es <strong>gratis<\/strong>. Durante la presentaci\u00f3n de 2023, Daniel Rausch, vicepresidente de Alexa y Fire TV, realiz\u00f3 una demostraci\u00f3n de la funci\u00f3n de b\u00fasqueda donde, adem\u00e1s, describi\u00f3 que ofrecer\u00eda una experiencia similar a la de &#8220;hablar con un gran amigo que tambi\u00e9n es el mejor dependiente de videoclub del mundo&#8221;.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dicha funcionalidad <strong>ya ha empezado a desplegarse entre los usuarios<\/strong>, as\u00ed que podremos comprobar por nosotros mismos si las promesas de Rausch consiguieron llegar a buen puerto. <\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-m\/p\/3d616922-ed1b-46d7-8a83-1277abd8dc69\/1562611359\/amazon-prime-video-logo\" alt=\"Amazon Prime Video\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Amazon Prime Video<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/amazon-prime-video.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DESCARGAR<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/amazon-prime-video.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Hoy en d\u00eda, ver pel\u00edculas y series se ha vuelto m\u00e1s accesible que nunca . Sin embargo, el inmenso cat\u00e1logo que poseen las plataformas de streaming puede llegar a abrumar a los usuarios y hacer muy dif\u00edcil encontrar una serie o pel\u00edcula que poder ver. Es por ello que Amazon quiere hacerse valer de la &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/es\/amazon-implementa-ia-en-fire-tv-para-mejorar-las-busquedas\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Amazon implementa IA en Fire TV para mejorar las b\u00fasquedas&#8221;<\/span><\/a><\/p>\n","protected":false},"author":9211,"featured_media":333514,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":1},"categories":[9317],"tags":[],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-333499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/333499","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/users\/9211"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/comments?post=333499"}],"version-history":[{"count":0,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/333499\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/media\/333514"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/media?parent=333499"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/categories?post=333499"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/tags?post=333499"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/usertag?post=333499"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/vertical?post=333499"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/content-category?post=333499"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}