{"id":349663,"date":"2025-02-26T10:37:01","date_gmt":"2025-02-26T09:37:01","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=349663"},"modified":"2025-03-01T21:43:39","modified_gmt":"2025-03-01T20:43:39","slug":"mercedes-benz-toma-una-drasticas-decision-para-su-division-de-ev","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/es\/mercedes-benz-toma-una-drasticas-decision-para-su-division-de-ev\/","title":{"rendered":"Mercedes-Benz toma una dr\u00e1sticas decisi\u00f3n para su divisi\u00f3n de EV"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.softonic.com\/articulos\/mercedes-quiere-conseguir-el-coche-electrico-de-mas-de-1-000-km-con-este-invento\" target=\"_blank\" rel=\"noopener\" title=\"Mercedes-Benz\">Mercedes-Benz<\/a> ha decidido eliminar el uso de la denominaci\u00f3n &#8216;EQ&#8217; para sus veh\u00edculos el\u00e9ctricos, optando por la frase &#8216;con tecnolog\u00eda EQ&#8217; para identificarlos dentro de su l\u00ednea de modelos.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/4d71fba4-a923-11e6-ace2-00163ed833e7\/2752444740\/android-auto-logo\" alt=\"Android Auto\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Android Auto<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/android-auto.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DESCARGAR<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/android-auto.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Esta decisi\u00f3n busca simplificar la nomenclatura de sus autom\u00f3viles el\u00e9ctricos, que hasta ahora generaba confusi\u00f3n<\/strong> entre los consumidores debido a la extensa y similar terminolog\u00eda empleada, como en los modelos EQS, EQE y EQB, entre otros.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>La marca hab\u00eda introducido la nomenclatura &#8216;EQ&#8217; en 2016<\/strong>, originalmente como un s\u00edmbolo de &#8220;inteligencia el\u00e9ctrica&#8221;, pero con el tiempo, la saturaci\u00f3n de nombres de modelos derivados de este concepto comenz\u00f3 a parecerse a una &#8220;sopa de letras&#8221;.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">With upcoming generations, Mercedes-Benz will revert to normal naming for all its cars, including the electric ones. That means the current EQ naming system will disappear from primary titles. No more likes of EQS, EQB etc. These will be redesigned to look more &quot;normal&quot; as well. <a href=\"https:\/\/t.co\/T6lXh8wyHi\">pic.twitter.com\/T6lXh8wyHi<\/a><\/p>&mdash; Thami Masemola (@ThamiMasemola) <a href=\"https:\/\/twitter.com\/ThamiMasemola\/status\/1894288705025716421?ref_src=twsrc%5Etfw\">February 25, 2025<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Adi\u00f3s a los Mercedes EQ, dicen adi\u00f3s a la nomenclatura que tiene casi 10 a\u00f1os<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>La compa\u00f1\u00eda ha recibido comentarios de sus clientes respecto a esta confusi\u00f3n y ha tomado la decisi\u00f3n de abordar el problema<\/strong>, reformulando su estrategia de nombramiento. De esta forma, los veh\u00edculos el\u00e9ctricos ser\u00e1n tratados de manera m\u00e1s similar a los modelos de combusti\u00f3n interna tradicionales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adem\u00e1s de este cambio de denominaci\u00f3n, <strong>Mercedes ha anunciado un regreso a dise\u00f1os m\u00e1s convencionales para sus veh\u00edculos el\u00e9ctricos<\/strong>, como la inclusi\u00f3n de una parrilla falsa en el EQS de 2025 y la adopci\u00f3n de formas menos aerodin\u00e1micas en futuros modelos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esta vuelta a lo tradicional refleja un intento de reducir la percepci\u00f3n de conflicto y fricci\u00f3n que algunos consumidores sienten al considerar la movilidad el\u00e9ctrica.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Mercedes sigue la tendencia observada en otras marcas como Audi y BMW<\/strong>, que tambi\u00e9n lidiaron con sus propios retos en la nomenclatura de sus veh\u00edculos el\u00e9ctricos. La decisi\u00f3n de introducir nombres m\u00e1s familiares y accesibles para los autom\u00f3viles el\u00e9ctricos de Mercedes puede marcar un punto de inflexi\u00f3n.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/4d71fba4-a923-11e6-ace2-00163ed833e7\/2752444740\/android-auto-logo\" alt=\"Android Auto\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">Android Auto<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/android-auto.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">DESCARGAR<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        <svg class=\"rating-score__content\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" x=\"0\" y=\"0\" viewbox=\"0 0 50 50\" enable-background=\"new 0 0 50 50\" xml:space=\"preserve\"><path class=\"rating-score__background rating-score--good\" fill=\"none\" stroke-width=\"6\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><path class=\"rating-score__value rating-score__value--0\" fill=\"none\" stroke-width=\"6\" stroke-dashoffset=\"0\" stroke-miterlimit=\"10\" d=\"M40 40c8.3-8.3 8.3-21.7 0-30s-21.7-8.3-30 0 -8.3 21.7 0 30\"><\/path><text class=\"rating-score__number\" content=\"\" text-anchor=\"middle\" transform=\"matrix(1 0 0 1 25 31.0837)\" data-auto=\"app-user-score\"><\/text><\/svg>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\" onerror=\"this.style.display='none'\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/android-auto.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Adem\u00e1s, <strong>podr\u00eda abrir la puerta a otros fabricantes para que reconsideren sus propias pr\u00e1cticas de nombramiento <\/strong>en un sector que contin\u00faa su evoluci\u00f3n hacia la electrificaci\u00f3n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mercedes-Benz ha decidido eliminar el uso de la denominaci\u00f3n &#8216;EQ&#8217; para sus veh\u00edculos el\u00e9ctricos, optando por la frase &#8216;con tecnolog\u00eda EQ&#8217; para identificarlos dentro de su l\u00ednea de modelos. Esta decisi\u00f3n busca simplificar la nomenclatura de sus autom\u00f3viles el\u00e9ctricos, que hasta ahora generaba confusi\u00f3n entre los consumidores debido a la extensa y similar terminolog\u00eda empleada, &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/es\/mercedes-benz-toma-una-drasticas-decision-para-su-division-de-ev\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Mercedes-Benz toma una dr\u00e1sticas decisi\u00f3n para su divisi\u00f3n de EV&#8221;<\/span><\/a><\/p>\n","protected":false},"author":9317,"featured_media":349664,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":1},"categories":[9317],"tags":[16076,16688],"usertag":[],"vertical":[],"content-category":[14129],"class_list":["post-349663","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-ev","tag-mercedes-benz","content-category-estilo-vida"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/349663","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/users\/9317"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/comments?post=349663"}],"version-history":[{"count":0,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/posts\/349663\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/media\/349664"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/media?parent=349663"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/categories?post=349663"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/tags?post=349663"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/usertag?post=349663"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/vertical?post=349663"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/es\/wp-json\/wp\/v2\/content-category?post=349663"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}