{"id":139937,"date":"2024-06-21T09:05:36","date_gmt":"2024-06-21T07:05:36","guid":{"rendered":"https:\/\/sftarticles.wpenginepowered.com\/es\/?p=334683"},"modified":"2025-06-12T10:58:09","modified_gmt":"2025-06-12T09:58:09","slug":"youtube-souhaite-nous-suivre-au-dela-de-son-application-des-publicites-encore-plus-personnalisees-en-preparation","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/fr\/youtube-souhaite-nous-suivre-au-dela-de-son-application-des-publicites-encore-plus-personnalisees-en-preparation\/","title":{"rendered":"YouTube souhaite nous suivre au-del\u00e0 de son application : des publicit\u00e9s encore plus personnalis\u00e9es en pr\u00e9paration"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Depuis quelques ann\u00e9es, les applications sur iPhone ou iPad doivent demander notre permission pour suivre nos mouvements en dehors de l&#8217;application elle-m\u00eame. Peu apr\u00e8s l&#8217;entr\u00e9e en vigueur de cette mesure, Google a ajust\u00e9 ses m\u00e9thodes de suivi pour se conformer \u00e0 cette r\u00e9glementation sans avoir \u00e0 demander d&#8217;autorisation explicite. Cependant, YouTube change de strat\u00e9gie et commencera \u00e0 nous demander <strong>d&#8217;accepter un suivi plus pouss\u00e9 afin de recevoir des publicit\u00e9s encore plus personnalis\u00e9es.<\/strong><\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/10d25878-96d2-11e6-8469-00163ed833e7\/287048719\/youtube-logo\" alt=\"YouTube\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">YouTube<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/youtube.fr.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">T\u00c9L\u00c9CHARGER<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        \r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/youtube.fr.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Suivi accru : une bonne id\u00e9e ?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Prochainement \u2014 Google n&#8217;a pas pr\u00e9cis\u00e9 la date exacte de cette demande \u2014, en utilisant l&#8217;application YouTube sur un iPhone ou iPad, un message appara\u00eetra nous demandant si nous souhaitons autoriser YouTube \u00e0 suivre notre activit\u00e9 dans d&#8217;autres applications et sites web. Ce message nous offrira deux options : \u00ab Autoriser \u00bb et \u00ab Demander \u00e0 l&#8217;application de ne pas suivre \u00bb. Si nous choisissons la premi\u00e8re option, <strong>notre activit\u00e9 sur YouTube sera li\u00e9e \u00e0 celle des applications et sites web tiers pour afficher des publicit\u00e9s personnalis\u00e9es<\/strong> et mesurer leur performance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">YouTube, tout en cherchant \u00e0 \u00e9viter que nous nous abonnions \u00e0 Premium via un VPN et en lan\u00e7ant ses propres \u00ab Notes de la communaut\u00e9 \u00bb pour lutter contre la d\u00e9sinformation, affirme que cette option <strong>fournira une exp\u00e9rience publicitaire de haute qualit\u00e9<\/strong>. De plus, permettre aux annonceurs de mieux mesurer la performance de leurs publicit\u00e9s b\u00e9n\u00e9ficierait aux cr\u00e9ateurs de contenu sur la plateforme. Cependant, des arguments en faveur de la confidentialit\u00e9 et contre ce suivi accru sont \u00e9galement pr\u00e9sents.<\/p>\n\n\n<div class=\"sc-card-program\">\r\n  <div class=\"sc-card-program__body\">\r\n    <div class=\"sc-card-program__row clearfix\">\r\n      <div class=\"sc-card-program__col-logo\">\r\n        <img decoding=\"async\" class=\"sc-card-program__img\" src=\"https:\/\/images.sftcdn.net\/images\/t_app-icon-s\/p\/10d25878-96d2-11e6-8469-00163ed833e7\/287048719\/youtube-logo\" alt=\"YouTube\" width=\"100px\" height=\"100px\">\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-title\">\r\n        <span class=\"sc-card-program__title\">YouTube<\/span>\r\n        <a class=\"sc-card-program__button sc-card-program-internal\" href=\"https:\/\/youtube.fr.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">T\u00c9L\u00c9CHARGER<\/a>\r\n      <\/div>\r\n      <div class=\"sc-card-program__col-rating\">\r\n        \r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <span class=\"sc-card-program__description\"><\/span>\r\n    <\/div>\r\n    <div class=\"sc-card-program__row\">\r\n      <img decoding=\"async\" class=\"sc-card-program__bigpic\" src=\"\">\r\n    <\/div>\r\n    <a class=\"sc-card-program__link track-link sc-card-program-internal\" href=\"https:\/\/youtube.fr.softonic.com\/android\" target=\"_self\" rel=\"noopener noreferrer\"><\/a>\r\n  <\/div>\r\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/9to5google.com\/2024\/06\/20\/youtube-ios-allow-ads-tracking\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Selon<\/a> 9to5google, cet avertissement n&#8217;appara\u00eetra pas pour les abonn\u00e9s YouTube Premium ni pour les comptes enfants. Apr\u00e8s avoir pris notre d\u00e9cision, il sera toujours possible de la modifier dans l&#8217;application via <em>Param\u00e8tres <\/em>&gt; <em>Confidentialit\u00e9 et s\u00e9curit\u00e9 <\/em>&gt; <em>Suivi<\/em>. Il est \u00e9galement possible de <strong>d\u00e9sactiver la demande de permission, emp\u00eachant ainsi les applications de solliciter le suivi<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Depuis quelques ann\u00e9es, les applications sur iPhone ou iPad doivent demander notre permission pour suivre nos mouvements en dehors de l&#8217;application elle-m\u00eame. Peu apr\u00e8s l&#8217;entr\u00e9e en vigueur de cette mesure, Google a ajust\u00e9 ses m\u00e9thodes de suivi pour se conformer \u00e0 cette r\u00e9glementation sans avoir \u00e0 demander d&#8217;autorisation explicite. Cependant, YouTube change de strat\u00e9gie et &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/fr\/youtube-souhaite-nous-suivre-au-dela-de-son-application-des-publicites-encore-plus-personnalisees-en-preparation\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;YouTube souhaite nous suivre au-del\u00e0 de son application : des publicit\u00e9s encore plus personnalis\u00e9es en pr\u00e9paration&#8221;<\/span><\/a><\/p>\n","protected":false},"author":9262,"featured_media":139939,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":1},"categories":[16761],"tags":[16803],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-139937","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-app-subdomain-redirectionyoutube"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/139937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/users\/9262"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/comments?post=139937"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/139937\/revisions"}],"predecessor-version":[{"id":161205,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/139937\/revisions\/161205"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/media\/139939"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/media?parent=139937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/categories?post=139937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/tags?post=139937"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/usertag?post=139937"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/vertical?post=139937"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/content-category?post=139937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}