{"id":191108,"date":"2026-03-24T11:35:00","date_gmt":"2026-03-24T10:35:00","guid":{"rendered":"https:\/\/cms-articles.softonic.io\/es\/?p=414339"},"modified":"2026-03-24T12:34:28","modified_gmt":"2026-03-24T11:34:28","slug":"openai-veut-battre-anthropic-en-embauchant-le-double-de-personnel-sera-t-il-suffisant","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/fr\/openai-veut-battre-anthropic-en-embauchant-le-double-de-personnel-sera-t-il-suffisant\/","title":{"rendered":"OpenAI veut battre Anthropic en embauchant le double de personnel : sera-t-il suffisant ?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">OpenAI a d\u00e9cid\u00e9 de se restructurer et de concentrer sa strat\u00e9gie sur le secteur des entreprises, reconnaissant qu&#8217;elle a perdu du terrain face \u00e0 Anthropic, dont le plan d&#8217;affaires plus clair a permis \u00e0 ce dernier de gagner en popularit\u00e9 sur le march\u00e9.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Selon des donn\u00e9es de Ramp AI Index, 70 % des entreprises qui adoptent l&#8217;IA pour la premi\u00e8re fois optent pour <a href=\"https:\/\/fr.softonic.com\/articles\/lia-danthropic-obtient-un-investissement-de-35-milliards-de-dollars-depassant-la-valeur-de-mercedes-benz\">des solutions d&#8217;Anthropic, ce qui a pouss\u00e9 OpenAI<\/a> \u00e0 intensifier ses efforts pour regagner des parts de march\u00e9.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Exclusive: OpenAI has hired Dave Dugan, a former top advertising executive at Meta Platforms, to lead ad sales as the AI startup works to strengthen its ties with major advertisers <a href=\"https:\/\/t.co\/ruyRr5aQxu\">https:\/\/t.co\/ruyRr5aQxu<\/a><\/p>&mdash; The Wall Street Journal (@WSJ) <a href=\"https:\/\/twitter.com\/WSJ\/status\/2036060646727455090?ref_src=twsrc%5Etfw\">March 23, 2026<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">OpenAI se restructure pour rivaliser avec Anthropic<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pour atteindre cet objectif, OpenAI pr\u00e9voit d&#8217;augmenter son effectif presque au double, passant de 4 500 \u00e0 8 000 employ\u00e9s au cours de l&#8217;ann\u00e9e. Cela implique d&#8217;embaucher environ 12 nouveaux employ\u00e9s par jour, en se concentrant particuli\u00e8rement sur des domaines tels que le d\u00e9veloppement de produits, l&#8217;ing\u00e9nierie, la recherche et les ventes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&#8217;entreprise cherche \u00e9galement \u00e0 renforcer le r\u00f4le des \u00ab ambassadeurs techniques \u00bb, qui aideront les entreprises \u00e0 maximiser l&#8217;utilisation de leurs produits.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">\ud83d\udd0a OpenAI and Anthropic, together valued at over $1 trillion, have raised vast sums from a panoply of backers. In this week\u2019s Viewsroom podcast, Breakingviews columnists discern the signs that this enthusiasm is hard to sustain <a href=\"https:\/\/t.co\/H7g9yCLWCU\">https:\/\/t.co\/H7g9yCLWCU<\/a><\/p>&mdash; Reuters (@Reuters) <a href=\"https:\/\/twitter.com\/Reuters\/status\/2036186250277756943?ref_src=twsrc%5Etfw\">March 23, 2026<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Une autre partie cl\u00e9 de la strat\u00e9gie inclut le lancement d&#8217;une superapp, qui int\u00e9grera ses outils comme Codex, ChatGPT et le navigateur Atlas en une seule plateforme. Ce mouvement est n\u00e9cessaire pour am\u00e9liorer l&#8217;efficacit\u00e9, \u00e9tant donn\u00e9 qu&#8217;OpenAI a lanc\u00e9 de nombreux produits ces derni\u00e8res ann\u00e9es, dont beaucoup ont \u00e9t\u00e9 n\u00e9glig\u00e9s, entra\u00eenant un manque de concentration dans son portefeuille.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le r\u00e9cent accord avec le Pentagone a chang\u00e9 la perception publique d&#8217;OpenAI, faisant que ChatGPT est vu de mani\u00e8re moins favorable par rapport \u00e0 Anthropic. Alors qu&#8217;OpenAI minimise la pertinence des donn\u00e9es d&#8217;adoption des entreprises de Ramp, la r\u00e9alit\u00e9 est que la soci\u00e9t\u00e9 fait des pas vers une restructuration n\u00e9cessaire pour faire face \u00e0 la concurrence croissante dans le secteur de l&#8217;intelligence artificielle.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>OpenAI a d\u00e9cid\u00e9 de se restructurer et de concentrer sa strat\u00e9gie sur le secteur des entreprises, reconnaissant qu&#8217;elle a perdu du terrain face \u00e0 Anthropic, dont le plan d&#8217;affaires plus clair a permis \u00e0 ce dernier de gagner en popularit\u00e9 sur le march\u00e9. Selon des donn\u00e9es de Ramp AI Index, 70 % des entreprises qui adoptent l&#8217;IA pour la premi\u00e8re fois optent pour des solutions d&#8217;Anthropic, ce qui a conduit OpenAI \u00e0 intensifier ses efforts pour regagner des parts de march\u00e9. OpenAI se restructure pour concurrencer Anthropic Pour atteindre cet objectif, OpenAI pr\u00e9voit d&#8217;augmenter son effectif presque au double, passant de 4 500 \u00e0 8 000 employ\u00e9s \u00e0 [ \u2026 ]<\/p>\n","protected":false},"author":9317,"featured_media":191114,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[16761],"tags":[],"usertag":[],"vertical":[],"content-category":[17507],"class_list":["post-191108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","content-category-ia"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/191108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/users\/9317"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/comments?post=191108"}],"version-history":[{"count":3,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/191108\/revisions"}],"predecessor-version":[{"id":191120,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/191108\/revisions\/191120"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/media\/191114"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/media?parent=191108"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/categories?post=191108"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/tags?post=191108"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/usertag?post=191108"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/vertical?post=191108"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/content-category?post=191108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}