{"id":59802,"date":"2013-08-09T09:18:39","date_gmt":"2013-08-09T07:18:39","guid":{"rendered":"http:\/\/onsoftware.softonic.fr\/?p=59802"},"modified":"2025-06-12T12:38:12","modified_gmt":"2025-06-12T11:38:12","slug":"2013-08-09-google-maps-publicite-android-iphone","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/fr\/2013-08-09-google-maps-publicite-android-iphone\/","title":{"rendered":"Google Maps: la pub d\u00e9barque \u00e0 son tour sur Android et iOS"},"content":{"rendered":"<p><strong>Google <\/strong>va d\u00e9sormais afficher de la publicit\u00e9 \u00e0 l&#8217;int\u00e9rieur de ses applications<strong> Google Maps<\/strong> sur <a href=\"http:\/\/google-maps.softonic.fr\/android\"><strong>Android <\/strong><\/a>et <a href=\"http:\/\/google-maps.softonic.fr\/iphone\"><strong>iOS<\/strong><\/a> (iPhone, iPad et iPod touch). Les publicit\u00e9s correspondent aux annonces pay\u00e9es par les entreprises pour promouvoir leurs soci\u00e9t\u00e9s.<\/p>\n<p>Celles-ci appara\u00eetront alors comme le meilleur r\u00e9sultat, m\u00eame si elles ne sont pas le r\u00e9sultat le plus proche. Cela pourrait \u00eatre g\u00eanant, mais Google promet de seulement afficher les annonces pour les entreprises qui sont les plus pertinentes pour votre recherche.<\/p>\n<p>Les annonces seront \u00e9tiquet\u00e9s avec une petite fl\u00e8che violette pour sp\u00e9cifier qu&#8217;il s&#8217;agit d&#8217;une publicit\u00e9. En tapant sur le r\u00e9sultat sponsoris\u00e9, plus d&#8217;informations sur cette entreprise vous seront communiqu\u00e9es, comme n&#8217;importe quel autre r\u00e9sultat de recherche. Si un utilisateur clique pour obtenir les informations de direction ou appelle le num\u00e9ro indiqu\u00e9, ces actions comptent comme une action CPC (co\u00fbt par clic) pour cet annonceur.<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-59807\" title=\"google-maps-header-664x374\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/9\/2013\/08\/google-maps-header-664x374-568x319.jpg\" alt=\"\" width=\"568\" height=\"319\" srcset=\"https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/9\/2013\/08\/google-maps-header-664x374-568x319.jpg 568w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/9\/2013\/08\/google-maps-header-664x374-256x144.jpg 256w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/9\/2013\/08\/google-maps-header-664x374-300x169.jpg 300w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/9\/2013\/08\/google-maps-header-664x374-238x134.jpg 238w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/9\/2013\/08\/google-maps-header-664x374.jpg 664w\" sizes=\"auto, (max-width: 568px) 100vw, 568px\" \/><\/p>\n<p>Ce n&#8217;est pas la premi\u00e8re fois que des publicit\u00e9s sont int\u00e9gr\u00e9es dans Google Maps. Auparavant, les entreprises pouvaient d\u00e9j\u00e0 faire leur promotion \u00e0 travers des r\u00e9sultats en couleur. Cela fonctionnait de fa\u00e7on similaire mais la recherche \u00e9tait plus organique et ne changeait pas l\u2019ordre des r\u00e9sultats.<\/p>\n<blockquote><p><a href=\"http:\/\/google-maps.softonic.fr\/android\"><strong>T\u00e9l\u00e9charger: Google Maps pour Android<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/google-maps.softonic.fr\/iphone\"><strong>T\u00e9l\u00e9charger: Google Maps pour iOS<\/strong><\/a><strong> <\/strong><\/p><\/blockquote>\n<p>Via (<a title=\"Google Adwords blog\" href=\"http:\/\/adwords.blogspot.com\/2013\/08\/attract-new-customers-with-local-ads-on.html\" target=\"_blank\" rel=\"noopener noreferrer\">Google (Inside AdWords)<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google va d\u00e9sormais afficher de la publicit\u00e9 \u00e0 l&#8217;int\u00e9rieur de ses applications Google Maps sur Android et iOS (iPhone, iPad et iPod touch). Les publicit\u00e9s correspondent aux annonces pay\u00e9es par les entreprises pour promouvoir leurs soci\u00e9t\u00e9s. Celles-ci appara\u00eetront alors comme le meilleur r\u00e9sultat, m\u00eame si elles ne sont pas le r\u00e9sultat le plus proche. Cela &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/fr\/2013-08-09-google-maps-publicite-android-iphone\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Google Maps: la pub d\u00e9barque \u00e0 son tour sur Android et iOS&#8221;<\/span><\/a><\/p>\n","protected":false},"author":8020,"featured_media":56972,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1],"tags":[16810,148,599,4374,8512,8513],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-59802","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-app-subdomain-redirectiongoogle-maps","tag-google","tag-google-maps","tag-maps","tag-pub-google-mpas","tag-publciites-google-maps"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.4 - aioseo.com -->\n\t<meta name=\"description\" content=\"Google va d\u00e9sormais afficher de la publicit\u00e9 \u00e0 l&#039;int\u00e9rieur de ses applications Google Maps sur Android et iOS (iPhone, iPad et iPod touch). Les publicit\u00e9s correspondent aux annonces pay\u00e9es par les entreprises pour promouvoir leurs soci\u00e9t\u00e9s. Celles-ci appara\u00eetront alors comme le meilleur r\u00e9sultat, m\u00eame si elles ne sont pas le r\u00e9sultat le plus proche. 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Les publicit\u00e9s correspondent aux annonces pay\u00e9es par les entreprises pour promouvoir leurs soci\u00e9t\u00e9s. Celles-ci appara\u00eetront alors comme le meilleur r\u00e9sultat, m\u00eame si elles ne sont pas le r\u00e9sultat le plus proche. Cela","og:url":"https:\/\/cms-articles.softonic.io\/fr\/2013-08-09-google-maps-publicite-android-iphone\/","article:published_time":"2013-08-09T07:18:39+00:00","article:modified_time":"2025-06-12T11:38:12+00:00","twitter:card":"summary","twitter:title":"Google Maps: la pub d\u00e9barque \u00e0 son tour sur Android et iOS - Softonic French","twitter:description":"Google va d\u00e9sormais afficher de la publicit\u00e9 \u00e0 l'int\u00e9rieur de ses applications Google Maps sur Android et iOS (iPhone, iPad et iPod touch). Les publicit\u00e9s correspondent aux annonces pay\u00e9es par les entreprises pour promouvoir leurs soci\u00e9t\u00e9s. Celles-ci appara\u00eetront alors comme le meilleur r\u00e9sultat, m\u00eame si elles ne sont pas le r\u00e9sultat le plus proche. Cela"},"aioseo_meta_data":{"post_id":"59802","title":null,"description":null,"keywords":null,"keyphrases":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","tabs":null,"priority":null,"frequency":null,"local_seo":null,"created":"2022-02-14 10:54:28","updated":"2025-06-13 06:26:56"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/cms-articles.softonic.io\/fr\/\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/cms-articles.softonic.io\/fr\/category\/uncategorized\/\" title=\"Uncategorized\">Uncategorized<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tGoogle Maps: la pub d\u00e9barque \u00e0 son tour sur Android et iOS\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/cms-articles.softonic.io\/fr\/"},{"label":"Uncategorized","link":"https:\/\/cms-articles.softonic.io\/fr\/category\/uncategorized\/"},{"label":"Google Maps: la pub d\u00e9barque \u00e0 son tour sur Android et iOS","link":"https:\/\/cms-articles.softonic.io\/fr\/2013-08-09-google-maps-publicite-android-iphone\/"}],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/59802","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/users\/8020"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/comments?post=59802"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/59802\/revisions"}],"predecessor-version":[{"id":166198,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/59802\/revisions\/166198"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/media\/56972"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/media?parent=59802"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/categories?post=59802"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/tags?post=59802"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/usertag?post=59802"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/vertical?post=59802"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/content-category?post=59802"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}