{"id":76027,"date":"2014-01-24T09:40:07","date_gmt":"2014-01-24T08:40:07","guid":{"rendered":"http:\/\/onsoftware.softonic.fr\/?p=76027"},"modified":"2025-06-12T12:15:07","modified_gmt":"2025-06-12T11:15:07","slug":"2014-01-24-copains-avant-tuenti-les-reseaux-sociaux-locaux-se-meurent","status":"publish","type":"post","link":"https:\/\/cms-articles.softonic.io\/fr\/2014-01-24-copains-avant-tuenti-les-reseaux-sociaux-locaux-se-meurent\/","title":{"rendered":"Copains d&#8217;avant, Tuenti&#8230; : les r\u00e9seaux sociaux locaux se meurent"},"content":{"rendered":"<p>Une \u00e9tude publi\u00e9e par <em>Global Web Index <\/em>confirme <strong>la chute des r\u00e9seaux sociaux locaux<\/strong> au profit des r\u00e9seaux sociaux mondiaux, Facebook, Twitter, LinkedIn&#8230;<\/p>\n<p>Tuenti, le r\u00e9seau social espagnol acquis par Telef\u00f3nica Movistar a ainsi perdu 58% de son audience dans les six derniers mois, le r\u00e9seau polonais Nasza-Klasa plus de 30%, le r\u00e9seau allemand MeinVZ pr\u00e8s de 50%. Pire, le r\u00e9seau social hollandais Hyves a vu une chute de 68% de son audience.<\/p>\n<p>La France n&#8217;\u00e9chappe \u00e9videmment pas \u00e0 la r\u00e8gle. Copains d&#8217;avant suit la m\u00eame tendance et se meurt. Le r\u00e9seau fran\u00e7ais a perdu 45% de ses utilisateurs.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-24095\" title=\"reseaux-sociaux\" src=\"https:\/\/articles-img.sftcdn.net\/sft\/articles\/auto-mapping-folder\/sites\/9\/2006\/03\/reseaux-sociaux.jpg\" alt=\"\" width=\"500\" height=\"375\" srcset=\"https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/9\/2006\/03\/reseaux-sociaux.jpg 500w, https:\/\/articles-img.sftcdn.net\/auto-mapping-folder\/sites\/9\/2006\/03\/reseaux-sociaux-290x217.jpg 290w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/p>\n<p>Malgr\u00e9 des diff\u00e9rences notables dans l&#8217;architecture entre ces services, le facteur d\u00e9clencheur de ce d\u00e9clin est l&#8217;incapacit\u00e9 d&#8217;\u00e9tablir des liens \u00e0 l&#8217;\u00e9chelle internationale. Les internautes recherchent donc un r\u00e9seau social ou ils peuvent communiquer avec tous leurs amis et contacts, y compris \u00e9trangers.<\/p>\n<p>D&#8217;autres facteurs entrent aussi en jeu. Ces r\u00e9seaux sociaux ont \u00e9galement moins de moyens, moins de ressources investies dans l&#8217;\u00e9cosyst\u00e8me mobile ou encore des options moins attractives. En tout cas, ce qui semble clair, c&#8217;est que les r\u00e9seaux sociaux \u00e0 caract\u00e8re local pourraient bien vivre leurs derniers jours en 2014.<\/p>\n<p>Source: <a href=\"http:\/\/insight.globalwebindex.net\/gwi-social-january-2014\" target=\"_blank\" rel=\"noopener noreferrer\">Global Web Index<\/a><\/p>\n<p><strong>Lire aussi:<\/strong><\/p>\n<p><strong><a href=\"http:\/\/actualites.softonic.fr\/2013-10-17-facebook-application-windows-8-1\">Facebook lance son application sur Windows 8.1<\/a><\/strong><\/p>\n<p><a href=\"http:\/\/actualites.softonic.fr\/2014-01-13-facebook-arrete-les-actualites-sponsorisees\"><strong>Facebook arr\u00eate les actualit\u00e9s sponsoris\u00e9es<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Une \u00e9tude publi\u00e9e par Global Web Index confirme la chute des r\u00e9seaux sociaux locaux au profit des r\u00e9seaux sociaux mondiaux, Facebook, Twitter, LinkedIn&#8230; Tuenti, le r\u00e9seau social espagnol acquis par Telef\u00f3nica Movistar a ainsi perdu 58% de son audience dans les six derniers mois, le r\u00e9seau polonais Nasza-Klasa plus de 30%, le r\u00e9seau allemand MeinVZ &hellip; <a href=\"https:\/\/cms-articles.softonic.io\/fr\/2014-01-24-copains-avant-tuenti-les-reseaux-sociaux-locaux-se-meurent\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Copains d&#8217;avant, Tuenti&#8230; : les r\u00e9seaux sociaux locaux se meurent&#8221;<\/span><\/a><\/p>\n","protected":false},"author":8020,"featured_media":76035,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","wpcf-pageviews":0},"categories":[1],"tags":[10516,156,195,10517,177],"usertag":[],"vertical":[],"content-category":[],"class_list":["post-76027","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-copains-davant","tag-facebook","tag-reseaux-sociaux","tag-tuenti","tag-twitter"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/76027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/users\/8020"}],"replies":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/comments?post=76027"}],"version-history":[{"count":1,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/76027\/revisions"}],"predecessor-version":[{"id":164976,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/posts\/76027\/revisions\/164976"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/media\/76035"}],"wp:attachment":[{"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/media?parent=76027"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/categories?post=76027"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/tags?post=76027"},{"taxonomy":"usertag","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/usertag?post=76027"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/vertical?post=76027"},{"taxonomy":"content-category","embeddable":true,"href":"https:\/\/cms-articles.softonic.io\/fr\/wp-json\/wp\/v2\/content-category?post=76027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}