Hyundai and Kia have recorded notable sales growth during the month of February, driven by the popularity of their affordable electric vehicle models, such as the Kia EV3 and the Hyundai Casper, known in Europe as the Inster EV.
These figures are revealing of the growing transition towards electric mobility and the strong positioning of these brands in the global automotive market.
The Kia EV3, launched last year, has proven to be a “game changer” in the South Korean market, with 2,257 units sold in February, representing a 426% increase compared to January.
Kia and Hyundai aim to succeed in 2025 with their electric cars
In addition, Kia has surpassed 6.4 billion euros in annual sales for the first time in 2024, achieving operating profits of 800 million euros, indicating a strong financial performance.
The “EVs for Everyone” plan by Kia includes a range of electric vehicles with prices ranging from $30,000 to $80,000, which expands its accessibility to various consumers.
For its part, the Hyundai Casper Electric has seen a significant increase in its sales, going from 186 units in January to 1,061 in February, which contributed to a 20% growth in Hyundai’s national sales.
This model is offered in Korea starting at approximately $20,000 and in Europe at a price of around $27,000, which could facilitate its success in the international market.
Both brands have announced plans to expand their electric models, with the introduction of new vehicles such as the Hyundai IONIQ 9 and the Kia EV4. With the delivery of these new models, 2025 is shaping up to be a key year for Kia, which could record its greatest success in history.
Trends indicate that the demand for electric vehicles will continue to rise, positioning Kia and Hyundai as leaders in this global transition towards the electrification of transportation.