They’re here. The invitations to the iPhone 15 unveiling event have arrived, confirming the release schedule for this year’s highly anticipated iPhones. The iPhone event, yes, but one in which we also expect to see other announcements and undoubtedly more than one surprise.
The iPhone season begins
The September event invitation marks the starting point of the iPhone season. Now that we have the invitations in hand, we know that it will be on the upcoming Tuesday, September 12th, when we’ll finally see the iPhone 15. We also know that, following the usual schedule, pre-orders for it should open on Friday, September 15th, and the first units should arrive at buyers’ homes and in stores on the following Friday, the 22nd.
The Apple ecosystem, beyond the iPhone, could also hold surprises. It wouldn’t be the first time that, in an event focused on the iPhone, innovations related to other company devices or services are introduced. And let’s not forget that we’re also taking for granted the unveiling of the new Apple Watch Series 9 and Apple Watch Ultra 2.

We can also consider the arrival of other small details. Perhaps a new service, maybe changes to some we already know, and new hardware in the form of AirPods with USB-C connectors, new cases, and new bands. These are assumptions, yes, but well-founded. In any case, it’s clear we’ll see more than just the iPhone. What exactly that entails will be one of the event’s surprises.
Lastly, and of utmost importance, Apple will announce the official release dates for the new operating systems. iOS 17, iPadOS 17, watchOS 10, and tvOS 17 are expected to arrive sooner rather than later, most likely on Monday, September 18th, and we await confirmation of this schedule.
The truth is, until the day of the presentation, everything is speculation. What we can guarantee is that the world will be watching, eagerly awaiting to witness once again Apple’s ability to innovate and surprise. For now, all that’s left is to mark the date on the calendar and prepare for one of the most significant technological events of the year.
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