Call of Duty: Modern Warfare III has set the record for the highest player engagement in the entire ‘rebooted’ trilogy, even surpassing its two predecessors in some other parameters. These initial performance data about the video game, coming from Activision itself, arrive just a few weeks after Modern Warfare 3 was released to the market, receiving negative reviews everywhere.
The shooter’s poor reception stems from a campaign that, aside from being exceptionally short and riddled with bugs, presents a dull and incoherent plot. Despite Call of Duty historically focusing on multiplayer, these complaints were significant enough to make Modern Warfare III the lowest-rated title in the series’ history.
Nevertheless, Activision just revealed that their latest game helped the new Modern Warfare trilogy achieve substantial player engagement numbers in terms of average hours per player during its first two weeks on the market. The publisher also highlighted that the game’s single-player campaign amassed more gameplay hours than its two predecessors.
The way the statement is framed could suggest that Black Ops Cold War and/or Vanguard might have surpassed the campaign mode of Modern Warfare III in this aspect. It’s likely that Activision wouldn’t miss the chance to declare the game having the most popular story mode in the franchise’s last five years.
However, Activision hasn’t yet revealed any sales figures, so one could read between the lines that despite selling well, Modern Warfare III hasn’t outperformed its predecessors in the same time frame. No matter how much we can fondly remember an old canine friend, it takes something more for players to buy into your game.
