When we register on a social network, it’s common to have to provide a lot of our personal data for advertising purposes. These data help companies like Facebook better target their users so that advertisers can show us ads that align with our preferences (thus achieving higher conversion rates).
But it seems that Twitter (now X) doesn’t find the data we provide sufficient, and they want even more. According to Bloomberg, the company, now owned by billionaire Elon Musk, has updated its privacy policy to make it clear that from now on, it can collect users’ “employment history” and even their “biometric information.”
“Based on your consent, we may collect and use your biometric information for security and identification purposes,” Twitter states. However, the paragraph does not detail what information they would collect from users (it could be fingerprints or facial features, for example), nor the method they would use to collect it.
Furthermore, Twitter states that “we may collect and use your personal information (such as your employment history, educational history, job preferences, skills and abilities, job search activity and engagement, etc.),” something the social network had not shown interest in before.
According to the privacy policy update, this would be done “to recommend potential job positions to you, to share it with potential employers when you apply for a job, to allow employers to find potential candidates, and to show you more relevant advertisements.”
Knowing that Musk wants to turn Twitter into “X, the app for everything” (emulating the Chinese app WeChat), and considering that the platform launched a job search feature last week, it can be easily deduced why Twitter would need all that data. Furthermore, Musk announced a few days ago that Twitter would now also be used for making video calls.
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