With so many different ways to contact people these days, phoning someone up is often the third or fourth option many of us think of when we want to get in touch with them. And as the mobile Internet gets faster and cheaper, more of us will be using our phones for email, instant messaging, VoIP, and accessing our social networks. This could mean that within just a few years, none of us will actually be making standard mobile calls, but rather using our handsets to send Facebook updates, post tweets to Twitter, chat on Google Talk, and talk via Skype.
The infrastructure to enable this to be done in a cost-effective way isn’t quite there yet, but the technology to do all of this certainly is. Recently, we’ve seen Skype announce that it will be bundled onto all new Nokia N-Series devices, and mobile IM apps such as qeep and Slick are growing in popularity. The leader in this field of multi-platform mobile communication is arguably Nimbuzz. This mobile social messenger, which I reviewed for Softonic a while back, is starting to attract some serious attention from both users and the mobile industry as a whole. Nimbuzz already receives 20,000 new users every day, and has 12 language versions serving subscribers in more than 200 countries. It has been top of the iPhone App Store, won a Red Herring Global 100 award, and recently joined to the Research In Motion affiliate program.
I recently caught up with Geoff Casely, VP of Manufacture Markets at Nimbuzz, at the World Mobile Congress. Not only did he give me a demo (above) of the product in action on a Nokia N78, but he also outlined his vision for mobile social messaging and how it could spell the end of the mobile phone call: Continue reading “Will Nimbuzz ring in the death of the phone call?”