The money generated by the video-game sector increases every year, as indicated by the data. In 2022 alone, global profits of over $184 billion was recorded. Given this success, many companies want to have a piece of this pie, even if they’re as distinct as LinkedIn.
In an attempt to attract more users, LinkedIn announced in May that it would launch three games within its platform. The first one, called Queens, resembles a Sudoku-like game; Crossclimb, another of the games, is a trivia game. The last of the three games is called Pinpoint, and it’s very similar to Connections, a game offered by The New York Times.
According to what we’ve read on TechCrunch, these games serve a purpose beyond entertainment: to foster connections between users in your LinkedIn network. Currently, each of these “games” can only be played once a day, although we don’t know whether LinkedIn will lift this “restriction” in the future.
In a post written by Daniel Roth, editor-in-chief at LinkedIn, he states that, utilizing the online network, “We want to give people a way to exercise their brain while taking a quick break“. He also hopes that “these games will spark jokes, conversations, and even a bit of healthy competition among professionals from around the world”.
However, LinkedIn has not been the only network to do this. Giants like Netflix and YouTube have also decided to experiment on the integration of video games within their platform. In the case of Netflix, the company already offers almost 100 games, including GTA: The Trilogy and Assassin’s Creed.
