What is Soundcloud, how does it work and how to use it

Spotify may be the big dog when it comes to music streaming, but there’s a lot to like about SoundCloud!

SoundCloud is a free website and app that lets users share, collect and discover music and podcasts. It is the ideal platform to share your own musical creations and mixes with the world. All the music you upload to SoundCloud is streamable. The artist can even make the songs or playlists downloadable or redirect interested parties to a website where they can purchase the songs/albums.

The app is a great platform for discovering new artists or sharing their music with a new audience, thus growing their following. SoundCloud has a desktop version for Mac as well as mobile apps for iPhone and Android. In this SoundCloud guide, we will cover what SoundCloud is, how it works and how to start using it.

What Is SoundCloud?

SoundCloud is known as an online audio distribution platform, which simply means it is a platform where users can share music. SoundCloud was founded in 2007 and remains one of the premier artist-first platforms that is driven by a community of artists and listeners.

While SoundCloud is free to use for artists and listeners alike, a subscription version is available. If you want more freedom, you can consider SoundCloud Go. What is SoundCloud Go? SoundCloud Go is the first tier in the SoundCloud subscription and costs $4.99/month. The subscription version doesn’t contain any ads and offers offline listening options as well. 

If you are an artist, SoundCloud is a great platform to get your music out into the world and start building a global following. If you are a music enthusiast that loves staying on top of the hottest music trends, SoundCloud is a great space to find new talent.

Soundcloud

How Does SoundCloud Work?

To start using SoundCloud, you’ll have to create an account first. This can be done through the Mac desktop client directly or via the app. Once you’ve created your account, you can start listening to music or uploading your own. Anyone can start using SoundCloud to listen to music or start uploading music for free.

If you are an artist, there are also subscriptions available specifically for music creators. These subscriptions include more insights and stats, support and other opportunities. This is perfect once you’ve established your profile and are starting to grow a following.

It is important to note that you can only upload music you have rights to on the platform. This means you cannot just upload your favorite artists’ songs. The creators who hold the rights to those have to upload them.

What Is the SoundCloud App?

The SoundCloud app is a convenient way to take all your music, playlist and likes with you wherever you go. The SoundCloud app is available on both Android and iOS devices. Once you have the app installed on your phone and logged in with your account, you can take your music with you wherever you go.

How to Use SoundCloud?

To start using SoundCloud, the first thing you’ll need to do is create your account. You can do this easily through the SoundCloud website, the app or the Mac desktop client. Once logged in, you can customize your profile by clicking on your display name at the top right of the screen and then selecting ‘Profile’. Once all the basics are in place, you can use the below SoundCloud tips to get started.

Discover new music on SoundCloud

soundcloud feed

Everything is taggable, and it’s easy to bump into music similar to or related to the music you like.

Here are some of the new features included in the SoundCloud app this year:

  • Personalized recommendations
  • “The Feed” is a feature that curates an artists’ likes, follows and reposts on the platform. The idea is, it helps foster a connection between artists and listeners, giving artists a chance to share recommendations.
  • New playlists: The Morning Mourning, Drippin (new rap), and Speed Bumps (new electro), and more.
  • Communities: Genre-based pages designed to help you find new music, in a way that feels different than the Netflix or Spotify approach.

Many of the newer features aim to give users a sense of community, which certainly isn’t unique to the SoundCloud website.

Find your community

SoundCloud is aiming to position itself as a digital community. As such, they’ve introduced community profile pages, which work just like any of the other pages on the SoundCloud website. However, it aims to bring together “authentic” communities (their words).

What these community pages look like out in the wild represents something a bit different than what you’ll get from your average profile page on social media.

Instead, you can follow any of the following communities:

Here’s what AURAS looks like:

Soundcloud communities

As you can see, you’ll get a round-up of different playlists based on your favorite types of music.

While initially, we were a bit confused about how this feature differs from say, following Spotify playlists, it turns out that Communities are a cool way to discover new music. It is not some shoddy attempt at turning SoundCloud into, say, Facebook for music.

The community building part comes in here. Fans and creators can connect with other people who share similar tastes. Join Scenes if you’re looking for some low-key relaxation vibes.

Follow Hustle for the latest in hip hop. AURAS is all about R&B, while Circuits represents the electronic underground.

How to download from SoundCloud

Not every track on SoundCloud is downloadable. To figure out if a track is downloadable, first, find a track on SoundCloud that you’d like to download. Click the More button, and look for the Download file option. If you don’t see one, that means that the creator of the track did not want the track to be downloaded.

SoundCloud
Source: SoundCloud

If it is there, you are in luck, and you can commence with your download! Just make sure you have a decent app for listening to the track.

VLC media player Download free ►
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How to upload to SoundCloud

Uploading tracks to SoundCloud is a pretty quick and painless process. First off, in order to upload anything to SoundCloud, you need to sign in. Once you’re signed in, go to the Upload page. From there, you’ll see a page that looks like the one below:

SoundCloud

You can either drag and drop tracks and albums onto the page, or you can use their file uploader. Check the box on whether you want to share your tracks publicly or privately.

Please note that if you don’t have a Pro account, you have three hours worth of content that you can upload. If you only have a few singles you want to share, that should be enough for you. However, if you also have several diss tracks, love ballads, a swan song, and a comeback album, you may want to consider upgrading to pro. 

Once you choose the tracks you want to upload, click the button to begin uploading. Once you’re done, you can fill out the track names, the genre, and add whatever tags you’d like. After that, you’re all done! Make sure you give yourself a cool artist name and tweet out to all your friends so you can share your tracks with them!

Promoting your music on SoundCloud

Not just a listener? SoundCloud is one of the few accessible forms of DIY distribution and marketing for independent artists.

While podcasters have tools like Stitcher, Anchor, Apple, and Google, there are few places for aspiring artists to connect with their fans.

Spotify and Stem recently discontinued their music distribution offerings. Stem announced it would be dropping tens of thousands of artists, while Spotify called it quits on their self-upload beta program.

Music

It may be in your best interest to create a page or a site to help promote your work. WordPress has great tools for making a free website, or a cheap website if you want access to more customization.

Wordpress Download now ►
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However, one of the best tools for promoting your work is Tumblr. Although posting on all your social networks can help, Tumblr is a cut above the rest.

If you make a Tumblr post, you can copy your track or playlist’s URL and paste it into the Audio section of a post. Tumblr allows users to use tags to help discover new tracks. If you include the genre, your name, and the themes of your music, Tumblr users can start finding you. For example, if you write a break-up song, include “break-up” in your tags so all of the lonely hearts out there can find it!

SoundCloud recently announced that it is adding distribution to its self-monetization Premier program.

Eligible creators now have access to an open beta where they can upload songs, monetize, and publish to external streaming platforms like Apple Music and Spotify.

What’s more, SoundCloud says those who use its distribution service will keep ALL royalties obtained from third-party services.

How to Embed

This is just a quick little note for promoting, but if you want to embed a track, click the Share button next to the track and then on the Embed tab. From there, you will get an embed code that you can copy and paste to your heart’s desire.

SoundCloud vs. Spotify

From a user standpoint, SoundCloud and Spotify bring very different experiences to the table. While it’s almost not really a matter of SoundCloud vs. Spotify, here’s a quick look at some of the pros and cons associated with each platform. You’ll see that there’s plenty of reason why you should get a SoundCloud account.

Spotify vs SoundCloud
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Spotify

Pros

  • Spotify is more polished. The user interface is super easy to use. You can search for artists, follow playlists, and browse through recommendations without any onboarding tutorials.
  • Spotify allows for offline use. You can download as many songs and podcasts as your phone storage allows. No need to worry about usage caps or dead spots.
  • Spotify has established artists are on the platform. From indie bands to pop stars, most artists that you can name can be found here. It’s the leading streaming platform, so you’ll generally find what you’re looking for.

Cons

  • The free version is super limited. Unless you love hearing ads after every other song, regular listeners should invest the $10/month for an upgrade.
  • It’s not great for finding underground artists and hidden gems. Spotify hosts a ton of music, but mainly from established artists. If you’re all about the “obscure” Spotify won’t cover all of your bases.
  • It’s missing some big names, too. From time to time, an artist might feud with Spotify and pull their music. There’s no guarantee every song you want will be on the platform.

SoundCloud

Pros

  • It’s great for finding independent artists. SoundCloud hosts known artists alongside those still grinding it out from home. The platform provides a great way to find hidden gems from total unknowns. “Old Town Road” and “The Git Up” are recent songs that exploded from SoundCloud.
  • Discovery feels less “algorithm-driven.” While personalized recommendations are a core feature, it’s easier to break out of the recommendation loops you’ll find on Spotify.
  • Stream provides a unique way to get updates. Users can follow artists and playlists they like to receive updates and keep track of their favorite tunes. They can also share tracks with the community, almost like retweeting on Twitter.
  • SoundCloud has private sharing. You can use the share button to privately embed and share artists and tracks.

Cons

  • It does not have the best sound quality. Spotify has SoundCloud beat when it comes to audio. We’re talking 320 kbps vs. 128 kbps. You’ll notice the difference.
  • The user-experience can be confusing. While the design is attractive in a lot of ways, SoundCloud is somewhat hard to figure out.
  • There is no offline support. You’ll need to signup for SoundCloud Go to download songs to your device.

Wrapping up

There’s a lot to take in when it comes to breaking down the SoundCloud experience. For creators and listeners alike, the platform remains a solid choice for anyone who wants to discover new content and break away from the algorithmic rut that sometimes happens when you depend on Spotify or Pandora for recommendations.

Ultimately, the SoundCloud app has some limitations. Again, the usability and sound quality could be better, but it’s also one of the few places online where not everything is super polished, commercial, and on everyone’s radar.

The days of ad-free SoundCloud are coming to an end

Music streaming site SoundCloud will be getting advertisements soon. Today, the company announced its new On SoundCloud partner program to help content creators make money from their music.

Listeners can look forward to hearing 30 second ads before a song plays, similar to the ads served by Spotify. However, listeners can skip an ad after 15 seconds.

SoundCloud is also allegedly planning a subscription model so users can opt to pay for an ad-free experience. It’s unclear if or how musicians can control whether or not ads play before their songs.

The company boasts that it has four times the audience of Spotify, but that number could dwindle if users find ads intrusive. However, SoundCloud is hoping its users realize that each ad listened to will send money directly to their beloved artists.

The strategy can work, as SoundCloud has a passionate audience. The site is one of the few places on the internet where comments are overwhelmingly positive. Musicians also find SoundCloud’s social integration a great way to promote their music through the site’s Twitter-like “Repost” feature. SoundCloud has a ton of exclusive content on its site with many artists giving away music for free.

Source: SoundCloud

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Follow Lewis on Twitter: @lewisleong

SoundCloud could be Twitter’s next shot at conquering music

Update 21-05-2014: It looks like Twitter is backing out of the deal because “the numbers didn’t add up”.

It looks like Twitter might be looking for another opportunity to enter the music scene, with rumors buzzing about its potential purchase of SoundCloud.  A report on re/code says that the micro-blogging social network is considering buying the music streaming service.

Twitter’s already attempted to enter the music scene with #music, a standalone app. After purchasing a similar service called WeAreHunted, #music tried to help users discover new music trending on Twitter. Unfortunately, the project completely flopped and was discontinued after less than a year. With 250 million users, it looks like SoundCloud would be a much stronger start for Twitter’s second attempt at offering music services.

How will this affect users?

What seems unlikely is Twitter absorbing SoundCloud and integrating it into their service; SoundCloud is an established service that will most likely continue to function independently.

What could change is advertising. At a cool $700 million, SoundCloud is worth quite a large chunk of change, and such a large investment from Twitter would probably see some sort of monetization. SoundCloud already offers a premium package for super users, so it’s likely that advertising would play some role in its monetization.

We’ll see if the potential purchase of SoundCloud will be a better entrance point for Twitter into the music scene.

Follow Zuzanna on Twitter @suzieblaszQwicz

Source: re/code

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Soundcloud signs out users in wake of Heartbleed bug

Soundcloud has taken swift action after yesterday’s news about Heartbleed, the cryptography bug that has left a majority of the web vulnerable. The music streaming site is signing users out to apply an update to its servers.

If you’re not familiar with the Heartbleed vulnerability, the bug basically allows hackers to eavesdrop on your connection to a website. This allows them to find information like user names and passwords. 66% of all websites use OpenSSL, the cryptography protocol that contains the Heartbleed bug.

Soundcloud Heartbleed warning

Soundcloud users will have to sign back in for the changes to take effect. The company also urges users to change their password just in case.

While Soundcloud has not detected “any exploitation of this vulnerability,” it doesn’t mean user information will be safe. The scariest thing about Heartbleed is that the bug has been around for two years, undetected until yesterday. Hacks using the exploit go undetected since it’s untraceable.

To protect yourself, sign out of Soundcloud and log back in. Then change your password just in case. Make sure your password us unique and use password lockers like 1Password and LastPass to create and store unique passwords for all your sites.

Download Soundcloud: Android | iOS | Mac | Windows

Source: Soundcloud

RELATED STORIES

Google+ now supports SoundCloud embedding

SoundCloud rolled out Google+ Sign-In back in May, which allowed users to easily create an account using their Google+ credentials, and now the company has rolled out embedding within Google+. This means a SoundCloud widget will automatically generate any time you paste a SoundCloud link into Google+. This embed make it easy to play SoundCloud songs from within Google+.

Artists who have a SoundCloud page will have to enable the widget when posting a sound so that this feature works in Google+. This is a great way for artists to spread their music since it’s much less jarring to play music within Google+ than it is to open a new tab.

Clicking on the widget will automatically start playing the song. There are controls to play, pause, and a spectrum that lets you click where you want to listen. The widget doesn’t support comments so you’ll still have to navigate to the SoundCloud site to view attached comments.

Source: SoundCloud

Tumblr integrates Soundcloud for audio posts

There’s good news for Tumblr lovers who like to make audio posts. SoundCloud, the popular audio recording site, recently announced its collaboration with everyone’s favorite microblogging website. This allows users to directly upload SoundCloud audio file URLs to Tumblr.

While SoundCloud is geared toward music, the service can clearly be used for so much more. What makes this such a great new feature for Tumblr users is that it’s not just limited to music – users can easily record audio diary entries and upload them to Tumblr. Interviews, commentary about current events, covers of your favorite band: virtually anything is fair game, as long as it’s your own original content.

What’s more, SoundCloud also works great if you’re not logged into Tumblr. In addition to being able to share your audio files on Facebook, Twitter and by email, there’s now a Tumblr button integrated into the SoundCloud user interface. This allows you to publish to Tumblr directly without having to copy the file to your computer first.

So there you have it. The time is ripe to introduce yourself to your Tumblr followers in a fun, new way!