Tag: Nikkei

Sony says no to the possible largest Hollywood acquisition to focus on its two biggest strengths: anime and video games

Amid speculation about a possible sale of Warner Bros. Discovery, Sony Interactive Entertainment has ruled out any interest in acquiring the American conglomerate. Hiroki Totoki, CEO of Sony, stated in an interview with the Japanese media Nikkei that the company does not plan to engage in major mergers or acquisitions in Hollywood at this time. Instead, the company will focus on its core strengths: anime and video games. A business strategy with a very specific focus Totoki highlighted the growth of the anime market, which could continue to increase at double-digit rates in the coming years, as […]

Amid speculation about a possible sale of Warner Bros. Discovery, Sony Interactive Entertainment has ruled out any interest in acquiring the American conglomerate. Hiroki Totoki, CEO of Sony, stated in an interview with the Japanese media Nikkei that the company does not plan to engage in major mergers or acquisitions in Hollywood at this time. Instead, the company will focus on its core strengths: anime and video games.

A commercial strategy with a very specific focus

Totoki highlighted the growth of the anime market, which could continue to increase at double-digit rates in the coming years, as a priority compared to the current film industry. “The global anime market is just beginning,” he emphasized, making it clear that Japanese animation will be a strategic pillar in Sony’s future instead of seeking integration with large-scale film studios like Warner Bros.

Sony’s Aniplex division has proven to be a key player in the anime field, being responsible for hits like Demon Slayer: Kimetsu no Yaiba – Infinity Castle. With acquisitions in companies like Kadokawa and Bandai Namco, Sony has consolidated its position in the sector, viewing anime not just as a complement to its video game division, but as the central axis of its global strategy.

In recent months, rumors have circulated about a possible interest from Sony in acquiring the intellectual properties of Warner Bros. Games, which include the valuable DC licenses. However, Totoki’s recent statements seem to put an end to those speculations, indicating that the company will focus on consolidating its leadership in interactive entertainment and animation, leaving the competition for the future of Warner Bros. to others.

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Nintendo Switch isn’t going anywhere; it will continue to receive games until 2025… more or less

Nintendo Switch will continue to receive games until April 2025, but according to Shuntaro Furukawa, president of Nintendo, there will be surprises before

Nintendo Switch is having a lifespan in line with its sales. Being a sales success, it’s logical that Nintendo isn’t rushing to release its successor. As long as it continues to perform well, there’s no sense in thinking about another console. Additionally, the experience with Wii U has made them cautious. They don’t want to find themselves in a situation where a great success is followed by a major failure. However, what many probably didn’t expect is that the Switch would extend its life by another year and a half beyond the six and a half years it has already been around.

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As stated by Shuntaro Furukawa, president of Nintendo, to Nikkei, a Japanese newspaper that is also the world’s largest financial newspaper, Nintendo will continue to focus on Switch until the end of the current fiscal year, which concludes in March 2024. After that, they will continue supporting the console, at least, until the end of the following fiscal year: March 2025.

For the more alarmed, this might sound like Nintendo has no intention of releasing a successor to Nintendo Switch until, at least, April 2025. However, nothing could be further from the truth. Similar to how Sony and Microsoft continue releasing games for previous-generation consoles, what Furukawa means here is that even if they launch the successor to the console, they will continue supporting it with new games.

This only serves to confirm the rumors that a hypothetical Switch 2 would arrive in the second half of 2024. Having showcased a series of demos at the previous Gamescom, albeit only among developers, it appears that Nintendo is already aiming for its next-generation leap. However, as Furukawa himself states, not at the expense of leaving behind those who are already enjoying their excellent current console.

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