Twitch is implementing its new TikTok-inspired discovery feed for all users. This feature, integrated as a tab in the Twitch apps for iOS and Android, allows viewers to explore short content clips to discover new streamers. After initial testing in August 2023, the official launch will take place this week in response to the growing interest in the short format, already adopted by apps like Instagram, YouTube, LinkedIn, Snapchat, and Reddit.
The new feed is divided into two tabs: “live” and “clips”. The first one shows live broadcasts from streamers followed by the user or suggested by Twitch, while the second one offers highlighted moments from the streamers, making it easier to discover content even when they are not live.
Users can customize their experience by giving positive or negative feedback to live streams or clips, which influences the selection of future content. This version responds to the demands of streamers to reach new audiences, as until now, their visibility depended mainly on external promotions or partnerships with other content creators.
Twitch guarantees that all live streams and clips can automatically appear in the feed as long as they comply with the content guidelines. Although streamers cannot directly upload content to the discovery feed, they are encouraged to create clips to increase their chances of appearing in it.
