We already mentioned it here: Elon Musk, upset because he believes that Dungeons & Dragons has become too woke by saying that a game written by a white man back in 1974 may not meet the standards we expect today, has thought more or less seriously about buying Hasbro. At first glance, it all seems like a humorous attempt to remind us that he is the richest man in the world and that he could buy our soul (but even then we wouldn’t laugh at his jokes), but that’s also how the bravado of buying Twitter started, and look where it has led.
The Compulsive Buyer
The reactions have not been very positive, of course. The most supported comments on his own social network indicate realities such as “There is probably no one with whom I would want to play D&D less than Elon Musk” or “D&D requires work, intelligence, and camaraderie to fully enjoy it, so I’m not sure why Elon cares about it, given that he possesses none of those qualities”. Oof.
Just like you impulsively buy a croissant one day just because you crave it, Musk wants to buy the largest toy company in the world, Hasbro, which owns not only D&D but dozens of other licenses including Star Wars, Magic, GI Joe, Action Man, and of course, Transformers. Giant robots are an indispensable part of popular culture and their toys have been sold (and continue to be sold) very lucratively for the company, and are considered milestones of the eighties.
However, everything can change with the arrival of Musk, and fans of Optimus Prime, Megatron, and company are already starting to tremble at the realization of how much this threat can affect them. On Twitter itself, comments can be read such as “The idea of Elon Musk buying Hasbro and by extension Transformers is a horrifying concept” or “Elon Musk better not buy Hasbro and ruin Transformers.” Seeing what he has managed to do with Twitter in just one year… Does anyone really expect him to treat it with care, respect, and love?
