Disney has a mission for Mickey: to conquer the mobile video game market

Disney is always looking for new fields to expand into. It’s natural. It’s a multinational company, with a very recognizable brand, that has the money to experiment and find ways to keep growing. Or to maintain its dominant position in the market. That’s why we’re not surprised when they make moves that may sound strange for Disney. They simply can afford it.

Now they have decided to enter the world of mobile video games. Specifically, gachas. In collaboration with GungHo Online Entertainment, they have announced a free game of which we already know the name: Disney Pixel RPG. With beautiful pixel graphics and confirmed Disney characters such as Mickey Mouse, Maleficent, Aurora, Ariel, Baymax, Winnie The Pooh, Stitch, and the Genie from Aladdin, the game promises that, at least aesthetically, it has many reasons to attract the public.

A large part of its appeal, on the other hand, is its premise. Different video game worlds have started to break and mix with each other, blurring the genres of each one. The player must gather the characters, explore the worlds, and thus restore the Disney multiverse. A premise that sounds quite similar to that of Kingdom Hearts, although it seems that it will not be related to it, on the other hand, the more ambitious Disney crossover with Square Enix.

Regarding the game, we must say that they haven’t said much. They have emphasized that it will be an accessible RPG for new players and will include strategic, fast battles, simple controls, and a convenient auto-play function. They have also added that the game will be a gacha. That is, a game in which we will have to invest in-game currency or real money to have the chance to get the character you want. This puts it in a field where Disney had not yet ventured.

If you are interested in Disney Pixel RPG, you will still have to wait two months. Exactly. Its release is announced for September 9th and, as we have already mentioned, it will be free to play. You can pre-register now to play it when it comes out both in the IOS App Store for Apple devices and in the Google Play Store for Android devices.

Disney Dreamlight Valley DOWNLOAD
4.9
Disney Dreamlight Valley is a simulation game developed by Gameloft. In this game, players can explore the magical and rich world of Disney. Additionally, they can also embark on an adventure with their favorite Disney and Pixar characters.

Author: Álvaro Arbonés

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