Tag: samsung

Revolutionizing nonprofit advertising: Samsung TV Plus joins AdGood

Samsung Ads has announced a partnership with AdGood, which will allow nonprofit organizations to access advertising space on its Samsung TV Plus service, a free ad-supported streaming platform. This agreement opens new opportunities for organizations like PBS or YMCA, making it easier for them to reach key audiences in a connected TV environment that has proven to be increasingly relevant for advertisers. Campaigns for the whole world Thanks to tools like AdGood’s GenAI AdManager, users will be able to create effective advertising campaigns easily. These organizations will also be able to benefit from support services […]

Samsung Ads has announced a partnership with AdGood, which will allow nonprofit organizations to access advertising space on its Samsung TV Plus service, a free, ad-supported streaming platform. This agreement opens new opportunities for organizations like PBS or YMCA, enabling them to reach key audiences in a connected television environment that has proven to be increasingly relevant for advertisers.

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Thanks to tools like GenAI AdManager from AdGood, users will be able to create effective advertising campaigns easily. These organizations will also be able to benefit from managed support services or connect directly through Deal IDs on any demand platform. This represents a significant advancement, as it allows non-profit entities to compete on equal footing with large advertisers in a high-impact advertising space.

The importance of this collaboration is emphasized by the accelerated growth of CTV advertising spending. This figure is expected to increase from $32.7 billion in 2025 to $51.7 billion by 2029, highlighting the growing demand for premium streaming inventory. With the number of CTV users in the U.S. projected to reach 255 million by 2029, access to this platform represents a significant audience for social cause campaigns.

For brands, this collaboration provides an opportunity to integrate social responsibility into their media planning by donating unused advertising inventory, transforming the advertising offer into a measurable social benefit.

Samsung presents its new phones with a strategic alliance with Google that involves AI

Samsung recently unveiled its Galaxy S25 series, as well as the new Z Fold 7, Z Flip 7, and Galaxy Watch 8, during its Unpacked event. The company emphasized the enhanced artificial intelligence capabilities as a core value of its new devices. These improvements include, among other things, the ability to edit photos and videos directly on the device, thanks to its Galaxy AI technology. All improved through AI One of the most relevant news from the event was the adoption of Google Gemini as the default voice assistant on all Samsung and Google devices, replacing […]

Samsung recently unveiled its Galaxy S25 series, as well as the new Z Fold 7, Z Flip 7, and Galaxy Watch 8, during its Unpacked event. The company emphasized the enhanced artificial intelligence capabilities as a core value of its new devices. These improvements include, among other things, the ability to edit photos and videos directly on the device, thanks to its Galaxy AI technology.

Everything improved through AI

One of the most relevant news from the event was the adoption of Google Gemini as the default voice assistant on all Samsung and Google devices, replacing Bixby. This not only marks a significant turn in the voice assistant ecosystem, but positions Gemini to become one of the most popular AIs in smartphones and wearable devices, which could significantly boost Google’s dominance in the market.

According to data from IDC, Samsung is currently the leader in smartphone sales and holds 20% of the global market. This wide reach provides Google with a considerable opportunity to better integrate Gemini into users’ daily use, even beyond its own line of Pixel phones.

With AI intensifying as a new battleground in the smartphone industry, Gemini is expected to provide enormous volumes of user training data to Google, as well as a potential increase in revenue from AI subscriptions. In an increasingly AI-centered mobile world, advertisers are anticipated to reconfigure their brand strategies and campaigns to align with voice-activated experiences and contextual screens.

Additionally, it is rumored that this integration will further deepen the relationship between Google and Samsung, which could translate into additional advancements for the AI-driven mobile device environment.

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Apple has the enormous mission of defeating the almost perfect Galaxy Z Fold with its iPhone Fold

Apple will join the growing market of foldable phones in 2026, a time when Samsung will be launching its seventh generation of Galaxy Z Fold and Galaxy Z Flip models. The news, announced by renowned journalist Mark Gurman from Bloomberg, suggests that Apple’s first foldable iPhone will not only arrive late but could also feature characteristics that set it apart from its rivals. According to Gurman, the foldable iPhone will introduce an “almost invisible hibernation” on its screen, a significant improvement compared to current foldable phones that still show a visible crease where the screen folds. […]

Apple will join the growing foldable phone market in 2026, a time when Samsung will be launching its seventh generation of Galaxy Z Fold and Galaxy Z Flip models.

The news, announced by the renowned journalist Mark Gurman from Bloomberg, suggests that Apple’s first foldable iPhone will not only arrive late but could also feature characteristics that set it apart from its rivals.

According to Gurman, the foldable iPhone will introduce an “almost invisible hibernation” on its screen, a significant improvement compared to current foldable phones that still show a visible crease where the screen folds.

Apple will enter the foldable phone market with a revolutionary iPhone in 2026

Although other manufacturers like Samsung have worked to reduce the prominence of this notch, no device has managed to eliminate it completely. Apple’s proposal could particularly attract consumers who prioritize aesthetics and functionality.

Another advantage mentioned in the report is that the foldable iPhone will feature a “higher quality hinge.” Although no details are specified, it has been speculated that this hinge could use liquid metal, which could improve durability and help minimize the size of the fold.

While it is not clear how attractive this selling point will be, a more durable hinge and a less visible fold could make this device resonate well with consumers, especially under the Apple brand.

In terms of market positioning, the foldable iPhone could be classified as the most premium model in the range, rather than being part of a separate series. This would reflect Apple’s recent strategy, which has begun to position mid-range models under the name of its main line, thus eliminating the nickname “SE.” If realized, it is possible that this new device will launch under the name ‘iPhone 18.’

Despite Gurman’s reliability, it is wise to take this information with caution, as there is still more than a year until the expected launch.

Samsung could make the biggest mistake of its life with the Galaxy Z Flip 7

Samsung has made the decision to integrate its own chip system, the Exynos 2500, into the highly anticipated Galaxy Z Flip 7. According to data from The Chosun Daily, despite the low estimated performance rates between 20% and 40%, the South Korean company is moving forward with this plan, marking a significant shift from the previous preference for Snapdragon chipsets. Although the manufacturing of the Exynos 2500 does not meet the ideal performance rate of 60% in mass production, it is expected to be used in the Galaxy Z Flip 7, which sets it apart from others […]

Samsung has made the decision to integrate its own chip system, the Exynos 2500, in the highly anticipated Galaxy Z Flip 7. According to data from The Chosun Daily, despite the low estimated performance rates between 20% and 40%, the South Korean company is moving forward with this plan, marking a significant shift from its previous preference for Snapdragon chipsets.

Although the manufacturing of the Exynos 2500 does not meet the ideal yield rate of 60% in mass production, it is expected to be used in the Galaxy Z Flip 7, which sets it apart from other Samsung products that require more reliable and powerful processors.

This decision is based on the assessment that the reduced shipping volumes of foldable models like the Z Flip 7 facilitate the implementation of the Exynos. Come on, since it sells little, they can afford it.

The presentation of the Galaxy Z Flip 7 will be in July

The Galaxy Z Flip 7, which is rumored to be unveiled during a Galaxy Unpacked event in New York in July, will begin mass production throughout this month.

In contrast, the Galaxy Z Fold 7 is expected to maintain a Snapdragon processor, reflecting a differentiated strategy for each model in Samsung’s foldable product line.

The persistent challenge facing Samsung Foundry in chip manufacturing has led the company to rely on processors from MediaTek and Qualcomm in its latest devices. Although the Galaxy S24 series included the Exynos 2400 in some regions, the Galaxy S25 was launched with Qualcomm’s Snapdragon 8 Elite chipsets globally, highlighting the complexity of the current semiconductor production landscape.

In conclusion, the shift to the Exynos 2500 in the Galaxy Z Flip 7 reflects a strategic adaptation by Samsung in response to the challenges of chip production and market fluctuations. This new approach is expected to generate both interest and skepticism among technology enthusiasts.

The Samsung Galaxy S25 Edge will be launched on April 16 with a 200 MP camera and a good price

Samsung has confirmed that it will present its new smartphone, the Galaxy S25 Edge, on April 16, with sales scheduled to begin in May. This model stands out for its ultra-thin design, with a thickness of approximately 6.4 mm, a slight increase from the rumored 6.3 mm of the upcoming iPhone 17 Air. With this, Samsung seems to want to get ahead of Apple in the race to offer lighter and more elegant devices in the market. Samsung’s phone to compete with the iPhone 16e The Galaxy S25 Edge will be available in three colors: light blue, black, and silver, […]

Samsung has confirmed that it will present its new smartphone, the Galaxy S25 Edge, on April 16, with sales scheduled to begin in May.

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This model stands out for its ultra-thin design, with a thickness of approximately 6.4 mm, a slight increase from the 6.3 mm that is rumored for the upcoming iPhone 17 Air.

With this, Samsung seems to want to get ahead of Apple in the race to offer lighter and more elegant devices in the market.

The Samsung phone to compete with the iPhone 16e

The Galaxy S25 Edge will be available in three colors: light blue, black, and silver, and will feature an impressive 200 MP main camera, inherited from the Galaxy S25 Ultra.

This focus on high-quality photography can attract consumers looking to enhance their photographic experience through their mobile device.

According to a report from Seoul Economic Daily, the Galaxy S25 Edge will be launched at a mid-range price, which could make it accessible to a wider audience. This strategy is part of Samsung’s plan not only to capture the interest of current users but also to gain market share before the launch of Apple’s iPhone 17 Air.

The competition between Samsung and Apple has reached a new level in the ultra-thin smartphone segment. Both manufacturers are expected to usher in an era of innovation in device design, as demonstrated by the recent launch of the Oppo Find N5, which is even thinner, at just 4.21 mm thick, although this model will not be available in many regions of the world.

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With the imminent presentation of the Galaxy S25 Edge, consumers and technology enthusiasts are eager to see how it compares to the competition and whether it will truly represent a significant advancement in the design and features of smartphones.

This is the new and anticipated Samsung 9100 Pro, the brand's first SSD that is PCI 5.0

After almost two years of waiting, Samsung has presented its first PCIe 5.0 SSD for consumers, the 9100 Pro. This new device aims to effectively compete with other brands that have already released their own PCIe 5.0 models, such as Crucial, Gigabyte, and Corsair. Tested in 2024 as the PM9E1, the 9100 Pro offers significant improvements compared to the previous 990 Pro, virtually doubling the transfer speed thanks to the new PCIe 5.0 interface. The 9100 Pro promises sequential read speeds of up to 14,800 MB/s and write speeds of up to 13,400 MB/s, an increase of up to […]

After almost two years of waiting, Samsung has presented its first PCIe 5.0 SSD for consumers, the 9100 Pro. This new device aims to effectively compete with other brands that have already launched their own PCIe 5.0 models, such as Crucial, Gigabyte, and Corsair.

Samsung Game Launcher DOWNLOAD

Tested in 2024 as the PM9E1, the 9100 Pro offers significant improvements over the previous 990 Pro, virtually doubling the transfer speed thanks to the new PCIe 5.0 interface.

The 9100 Pro promises sequential read speeds of up to 14,800 MB/s and write speeds of up to 13,400 MB/s, an increase of up to 99% compared to its predecessor.

Specifications and price of the Samsung 9100 Pro

In addition, it improves random read and write speeds to 2,200K IOPS and 2,600K IOPS, respectively. Samsung has also improved energy efficiency, with a 49% increase compared to the 990 Pro, as well as a new heat sink design to better manage thermal performance.

This SSD is designed to be compatible with laptops, desktops, and gaming consoles, and is primarily aimed at creatives working with artificial intelligence content.

The 1 TB, 2 TB, and 4 TB models will be available starting in April 2025, with prices of $199.99, $299.99, and $549.99, respectively. The models with a heat sink will cost slightly more. Additionally, an 8 TB model, the first for consumers from Samsung, is expected to be launched in the second half of the year.

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Samsung will include its Magician software with the SSD, which offers tools for disk optimization, data migration, and firmware updates. With this offering, Samsung aims to reaffirm its position in the competitive storage market and meet the growing demand for fast and efficient storage solutions.

If you have a Galaxy S25, we have bad news for you

Samsung has confirmed that the next Galaxy S25 will hit the market with the new software version One UI 7, which promises to incorporate artificial intelligence features and a redesigned camera interface. This update is not limited to new devices, as the Galaxy S24 will also receive One UI 7, although users will need to prepare for a long wait. According to leaker Tarun Vats, Samsung plans to conduct up to six betas of One UI 7 for the Galaxy S24 before releasing the final version. Currently, the third beta is already available, and the fourth is expected to be released soon

Samsung has confirmed that the next Galaxy S25 will hit the market with the new software version One UI 7, which promises to incorporate artificial intelligence features and a redesigned camera interface.

Samsung Game Launcher DOWNLOAD

This update is not limited to new devices, as the Galaxy S24 will also receive One UI 7, although users will have to prepare for a long wait. According to leaker Tarun Vats, Samsung plans to conduct up to six betas of One UI 7 for the Galaxy S24 before releasing the final version.

Currently, the third beta is already available, and the fourth beta is expected to be released next week. However, the following testing phases will not take place until March and April, suggesting that the final version of One UI 7 may not be ready until May.

One UI 7 would arrive with AI

This situation has generated some concern among Galaxy S24 users, who might receive the update just when the release of Android 16 is expected, which could make Android 15, on which One UI 7 is based, feel outdated quickly.

The implementation of One UI 7 includes new features powered by artificial intelligence, although not all the features present in the Galaxy S25 will be available in the version for the Galaxy S24. Users can expect notable improvements in the user experience, including a new home screen and an enhanced camera interface.

As always, with information coming from leaks, it is advisable to take these announcements with some caution. Although sources like @UniverseIce have corroborated the validity of these timelines, the waiting time for the update may change depending on Samsung’s decisions.

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As the launch approaches, technology enthusiasts will be on the lookout for upcoming news.

The biggest winner of this decision by OnePlus is… Samsung

OnePlus has decided not to launch a foldable device in 2024, leaving Samsung virtually without competition in the foldable phone market in the West. The decision comes after the moderate success of the OnePlus Open, which, while featuring a sleek design, an excellent camera package, and good battery life, fell short of effectively challenging devices like the Galaxy Z Fold 7, which is expected to be launched soon. Despite OnePlus having generated expectations with the possible launch of the Open 2, the company announced through its forums […]

OnePlus has decided not to launch a foldable device in 2024, leaving Samsung virtually without competition in the field of foldable phones in the West.

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The decision comes after the moderate success of the OnePlus Open, which had an elegant design, an excellent camera package, and good battery life, but fell short of effectively challenging devices like the Galaxy Z Fold 7, which is expected to be launched soon.

Despite the fact that OnePlus had generated expectations with the possible launch of the Open 2, the company announced through its forums that it has chosen to freeze its plans for this category.

OnePlus has the option to compete with Samsung

This decision includes not only the Open 2 but also any new foray into the foldable device market this year, which means that Samsung will maintain its dominance almost unopposed.

One of the factors that have contributed to the perception of weakness in OnePlus’s strategy is OPPO’s entry into the market with the launch of the Find N5.

Although this model promises to be an interesting competitor, its limited availability may not significantly impact OnePlus’s position in North America.

The lack of a global launch for the Find N5, similar to what happened with the Open, leaves a gap that OnePlus seems unwilling to fill this time.

OnePlus’s decision to focus on other products instead of expanding its line of foldable devices could be detrimental in the competitive landscape. Furthermore, the lack of effective alternatives in the U.S. market against the Galaxy Z Fold 7 puts the brand in an unfavorable position.

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The future of the foldable segment for OnePlus could depend on its strategic decisions in the coming years, especially considering that Samsung continues to advance in this lucrative market.

Why the DeX mode of the Galaxy S25 could be key to Samsung's success

Since the launch of the Samsung Galaxy S25, criticism has arisen regarding the lack of competitive hardware and a degraded S Pen, issues that the South Korean company knows and accepts if we read between the lines of their statements. However, one aspect that seems to differentiate the Galaxy S25 from the competition is the DeX functionality, a desktop mode that allows the phone to be used like a computer. This option was introduced in the Galaxy S9 in 2018, but has been neglected in recent years, both by Samsung and its rivals in the mobile phone market. […]

Since the launch of the Samsung Galaxy S25, criticism has arisen regarding the lack of competitive hardware and a degraded S Pen, issues that the South Korean company knows and accepts if we read between the lines of their statements.

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However, one aspect that seems to differentiate the Galaxy S25 from the competition is the DeX functionality, a desktop mode that allows you to use the phone as if it were a computer.

This option was introduced in the Galaxy S9 in 2018, but it has been neglected in recent years, both by Samsung and its rivals in the mobile phone market.

What is Samsung’s DeX mode

DeX transforms the phone experience by allowing it to connect to an external monitor via HDMI, providing users with a more familiar and accessible desktop interface.

However, it is important to note that to make the most of this functionality, a physical keyboard is required, which limits its practicality in situations where one wishes to avoid carrying a laptop.

Although DeX could be considered a useful alternative, it does not completely replace the functionality of devices like laptops and tablets.

Recently, many have wondered why Samsung has not given more attention to DeX, especially since it could interfere with the sales of other products. With the possibility that the company prioritizes its line of laptops and tablets, DeX has become a distinctive feature of the Galaxy S series, but it could be removed if it does not receive the necessary development.

This scenario brings to mind comparisons with other tech firms, such as Apple, which has historically not offered laptops with touch screens for business reasons (it would compete with the iPad family).

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Without a doubt, DeX is a feature that deserves more consideration and could be a key pillar in Samsung’s arsenal if given the proper attention. However, there are fears that its neglect could lead to its elimination, which could leave Galaxy S25 users with a valuable feature, but relegated to oblivion.

This is the Moohan Project, the virtual reality glasses from Samsung and Google powered by AI

Google and Samsung have unveiled Google’s Android XR platform, and the first hardware to run this new platform will be the mixed reality glasses called Project Moohan, created by Samsung. If you have seen the photo of the new Project Moohan glasses, they might look familiar to you, as TechRadar mentions that they are a mix between Google’s Daydream VR glasses and Apple’s high-end Vision Pro. Well, today, December 12, Google and Samsung have presented the Android XR platform and the glasses in the form of a development kit. Although not […]

Google and Samsung have introduced Google’s Android XR platform, and the first hardware to run this new platform will be the mixed reality glasses called Project Moohan, created by Samsung.

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If you have looked at the photo of the new Project Moohan glasses, they surely remind you of something, as TechRadar says they are a mix between Google’s Daydream VR glasses and Apple’s high-end Vision Pro.

Well, today, December 12, Google and Samsung have presented the Android XR platform and the glasses in the form of a development kit. Although we don’t know when they will be available for sale.

What we know about the Google and Samsung project

Samsung and Google described Project Moohan as glasses that will offer the full range of XR experiences, from fully immersive to mixed reality. This makes sense considering that Moohan means “infinite” in Korean. The glasses feature eye and hand tracking and will respond to voice queries.

And Gemini, Google’s generative artificial intelligence platform, will be at the center of Google’s augmented reality system. This contrasts with Apple’s Vision Pro, which, although it integrates Apple’s Siri, does not have that level of awareness, at least for now.

Samsung did not comment on the key specifications of Project Moohan, refusing to go into details such as price, weight, battery location, and imaging technology, other than stating it will be high resolution. From the photos and videos seen, it appears to be gray headphones with a single band and support foam around the back of the head, and a glass front surrounded by a thin chrome bezel.

What we do know is that the silicon powering Project Moohan comes from the third part of this partnership: Qualcomm. Samsung has not specified which chip or chips Project Moohan will have, but it is logical to expect it to incorporate the advanced Snapdragon XR2.

Android XR will provide a visual experience within Moohan that should be familiar to anyone who has experienced mixed reality with Apple’s Vision Pro glasses or Meta’s Quest.

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Google is also focused on ensuring that its native applications, such as Gmail, Maps, Google TV, and YouTube, are ready for Android XR, and demonstrated how YouTube could offer an immersive video viewing experience.