Mr. Potato, Transformers, and Peppa Pig will say whatever you want. Of course, it's thanks to an AI that nobody asked for

The invasion of the ultrabodies is happening right in front of us, non-stop, constantly, but with AI as the protagonist. If the other day we learned that Martin Scorsese had teamed up with an AI agency to make storyboards and that Disney itself was about to give up its characters to make AI Slop, now it’s Hasbro’s turn. Oh. Transformers, more robotic than ever ElevenLabs, a startup for AI-generated audio, has reached an agreement with Hasbro to use its characters and games for commercial use. We’re talking about Monopoly, Transformers, Mr. Potato, and […]

The invasion of the ultrabodies is happening right in front of us, non-stop, constantly, but with AI as the protagonist. If the other day we learned that Martin Scorsese had teamed up with an AI agency to create storyboards and that Disney itself was about to give up its characters to make AI Slop, now it’s Hasbro’s turn. Oh dear.

Transformers, more robotic than ever

ElevenLabs, an AI audio startup, has reached an agreement with Hasbro to use its characters and games for commercial purposes. We’re talking about Monopoly, Transformers, Mr. Potato and their entire collection of celebrity voices that can now tell you exactly what you want in their voice. “Wow, how great, how necessary,” said no one.

“You have many completely new atmospheres and opportunities where your characters can be dynamic and interactive”, stated one of the founders of the AI company, hinting that these AI-generated voices could be used, for example, in character appearances at theme parks. How many lakes have been drained because of this, you ask?

ElevenLabs also has the rights to Stan Lee, Matthew McConaughey, Michael Caine, Judy Garland, Albert Einstein, and David Hasselhoff, who will be able to read you a book or recite your notes. Of course, it won’t be them, but a robot imitating their voice, but if anything goes in 2026, what does it matter? Living in the present doesn’t force us to be happy in it.

There was no need, but Martin Scorsese has decided to give in to AI

Martin Scorsese is my favorite living director, alongside Steven Spielberg. They are two heavyweights, after all, and as cliché as it sounds, it’s normal for your average film buff to hold them in high regard… which doesn’t mean they can’t be criticized when they do something reprehensible. This is the case with Scorsese, who after years of making his films in a handcrafted way, has now decided that it is time, in the twilight of his career, to surrender (oh, dear) to AI. The PadrIAno The author, who has more than enough talent to create wonders like The Killers of […]

Martin Scorsese is my favorite living director, alongside Steven Spielberg. They are two heavyweights, after all, and as cliché as it sounds, it’s normal for your average film buff to hold them in high regard… which doesn’t mean they can’t be criticized when they do something objectionable. This is the case with Scorsese, who after years of making his films in a handcrafted way, has now decided that it is time, in the twilight of his career, to surrender (oh, dear) to AI.

The Godfather

The author, who has more than enough talent to create wonders like Killers of the Flower Moon, has decided to join Black Forest Labs, a company focused on AI, where he will act as an advisor, trying to “push the boundaries of creativity to create deeper and richer experiences for the audience”. Doesn’t it feel like you’ve read the same words eight hundred times in the last year?

As he himself has stated, “Cinema is a young medium, it’s about 125 years old, and we have to be open to its possibilities for evolution”. And if we have to steal from others, then we steal. I used 3D technology with Hugo and de-aging for The Irishman. Now, with this tool, I can share what I visualize more clearly and efficiently with my creative team to build and enrich cinematic intelligence.” Marty, for god’s sake.

And what does all this talk translate to? Well, Scorsese will use it to create the storyboards for the scenes using the generative model FLUX. “If you have a tool like this you could figure out how to create complex shots more quickly and save production time”. Am I the only one who can’t wait for the bubble to burst as soon as possible?

Emily Blunt lives in fear because of AI, and no one can blame her

Not a day goes by without us seeing someone online saying about AI that “it’s the future,” “if you’re against it, you’re like those who opposed the steam engine,” or “it’s the greatest leap in the history of humanity.” Empty words that are soothing a base of unyielding fans, yes, but also creating a deep resistance against the machine of a thousand uses (none of which it does well). The latest to join the group is Emily Blunt, who has completely refused to use it in The Day of Revelation. Luckily The […]

Not a day goes by without someone saying online about AI that “it’s the future,” “if you’re against it, you’re like those who opposed the steam engine,” or “it’s the greatest leap in the history of humanity.” Empty words that are soothing a fanbase of diehards, yes, but also creating a deep resistance against the machine of a thousand uses (none of which it does well). The latest to join the group is Emily Blunt, who has completely refused to use it in The Day of Revelation. Luckily.

The Day of Revelation

Apparently, in a scene, the character has to speak in a non-human language, and the use of AI was proposed to create a sense of unease: “It’s a four-minute scene that we shot that leads to the moment where she starts to gradually disintegrate. There are several ways you can do it. You can take the AI route, which I’m a bit terrified of. I thought there could be some really strange sounds”. Can AI make strange sounds? No? Checkmate.

As we will hear starting on the 12th, Blunt was the one who marked the solution to the problem: “I said that maybe I could make a range of strange sounds. And that’s what we did. I made the clicking sounds, whispering sounds, consonant sounds, strange breathing sounds. The sound designer left and created what we hear in the movie”. Frankly, I would be very disappointed if Steven Spielberg had resorted to AI.

This will be the thirty-seventh film by the director and, it is said, it is one of the good ones. Fantastic, in fact. The kind that only he knows how to make like no one else. And no, it is impossible to be more excited. To the AI, they can take a hike.

YouTube has become an unexpected ally against AI, and no one saw that coming

All companies, absolutely all of them, around the world, are “focusing on AI.” It doesn’t even matter if AI is going to do any good, it’s just to “not fall behind.” And the result, while we wait for all companies to raise prices and it becomes absurd to maintain services, is anything but futuristic. It is, as many of us expected, the shoddiest version of the future that cinema promised us for years, with robots tasked with being our psychologists and consulting what we used to look up on Google. Well, AI is fine The big tech companies, which have spent […]

All companies, absolutely all of them, around the world, are “focusing on AI“. It doesn’t even matter if AI is going to do any good, it’s just about “not being left behind”. And the result, while we wait for all companies to raise prices and it becomes absurd to maintain services, is anything but futuristic. It is, as many of us expected, the shoddiest version of the future that cinema promised us for years, with robots tasked with being our psychologists and consulting what we used to look up on Google.

Well, AI is fine

The big tech companies, which have spent an absolute fortune to keep up, are now announcing that from now on AI will be the center of all their hopes. All except one, which has realized that with this trend it will soon become absolutely useless: YouTube. Yes, to avoid misinformation, it will now require that videos made by artificial intelligence be highlighted. I didn’t see this coming, especially considering the initial turn it took, rowing completely in its favor.

In fact, even if you as a “creator” decide not to label it, YouTube will do it for you, detecting it if it has a significant use of photorealistic AI. “We have continuously heard from our community that they value transparency regarding AI content. These changes have been designed to balance transparency with creative control.”

And what are they going to do with the AI-generated videos so that you know they are? Well, YouTube itself responds: “The goal is to find the context immediately. If it looks real but is made with AI, viewers will know right away.” In other words: there will be a notice at the beginning of the video and not, as until now, in the long description. Note that this will not affect recommendations… nor earning money from what a machine has created. Step by step.



Peter Jackson has taken 15 years, but he has finally started on the movie we all expected him to make. It's about time!

Fifteen years ago, we were promised time and again that The Adventures of Tintin, directed by Steven Spielberg, would be the first of a trilogy whose second film would be led by Peter Jackson. And perhaps it didn’t earn what was expected (374 million dollars), but it wasn’t such a terrible result as to keep us all waiting for that sequel for so long. Now, finally, the director of The Lord of the Rings has started working on the script. With calm, you know? The Tintin of money If recently […]

Fifteen years ago, we were promised time and again that The Adventures of Tintin, directed by Steven Spielberg, would be the first of a trilogy, with the second film to be led by Peter Jackson. And while it may not have grossed what was expected ($374 million), it wasn’t such a terrible result as to keep us all waiting for that sequel for so long. Now, at last, the director of The Lord of the Rings has gotten to work on writing the script. With calm, you know?

The Tinkling of Money

If recently the director said he wanted to make this new adaptation, now he has finally dived into writing, as he declared at the Cannes festival: “I have been working with Fran on another Tintin script, I was writing in the hotel room. It’s a real and active thing, I’m going back to the world of Tintin and, in fact, I love it. For loving it so much, you sure took your time, huh, Peter?

This is not the only project he is preparing: apparently, he wants to make a movie about Operation Chastise, an attack on German dams during World War II: “The true story is much more interesting than the movie made in 1955 on this subject. Much of this technology was highly classified and could not be revealed back then. It is an incredible story about invention and problem-solving to achieve a goal. Well, he hasn’t picked up a camera in 11 years, at this point we are just hoping he doesn’t use AI for everything, right?

Well no: I don’t dislike AI at all, for me it’s a special effect. The only critical thing is that you don’t use it to replace an actor or someone without their approval. Just like you can’t adapt a book that someone has written without having the rights”. Please, Peter, don’t turn Tintin into Frutinovelas. It’s not too much to ask.

AI makes its way into the Golden Globes as the bubble grows larger and larger

It is the trending topic everywhere: whether it will steal our jobs, whether it is very useful, whether it is the future, whether it is a bubble, whether I can no longer write an email without it… AI is present in society in one way or another, and refusing to even talk about it (whether you have an opinion for or against) will not make it disappear. However, steps like the one just taken by the Golden Globes are going to cause controversy for a very obvious reason: they are […]

It is the trending topic everywhere: whether it will steal our jobs, whether it is very useful, whether it is the future, whether it is a bubble, whether I can no longer write an email without it… AI is present in all of society, in one way or another, and refusing to even talk about it (whether you have an opinion for or against) will not make it disappear. However, steps like the one just taken by the Golden Globes are going to end up causing controversy for a very obvious reason: they are a step in the wrong direction. A path that could end with the Golden Globes themselves.

And the winner is…

The Golden Globes have just emerged from one controversy and have launched into another. This Thursday, the awards made it clear that using AI (or worse, Generative AI) will not automatically disqualify the films and series vying for the awards, which will be presented on January 10. What’s the condition? “Human creative direction, artistic judgment, and authorship must be fundamental in the production process”. Now let’s see how you demonstrate that.

In fact, the new award rules have provided guidance on how AI can be used, adding that “it should not replace the creative contributions of human talent as the center of everything”. In other words: if you are a creative but have used AI at some point to achieve something you were looking for, that’s fine. Whether this is a nod to the future or they are falling flat in their intention to be trendy will be seen soon.

That said, all movies and series that want to be eligible for awards must disclose, at least “any generative AI that has been used anywhere in the production of the work, including alterations made to the face or voice of a credited actor. This does not disqualify them, but they need to be aware: according to the Golden Globes, AI can be used to enhance or support a performance that remains fundamentally human and under the creative control of the actor. In other words: any actor created with AI logically cannot be nominated for anything. The controversy is served.

Would you let your doctor be an AI? In the United States, 50% of health organizations believe so

According to a recent McKinsey survey for the fourth quarter of 2025, 50% of healthcare organizations in the United States have implemented generative artificial intelligence (genAI) solutions. This milestone marks the first time that adoption has reached 50% since McKinsey began tracking this trend in 2023. The survey covers a wide range of entities, including healthcare providers, insurers, and health technology and services companies. Artificial health The adoption of genAI is not only seen as a management tool; in fact, 54% of organizations use this technology for […]

According to a recent McKinsey survey for the fourth quarter of 2025, 50% of healthcare organizations in the United States have implemented generative artificial intelligence (genAI) solutions. This milestone marks the first time that adoption has reached 50% since McKinsey began tracking this trend in 2023. The survey covers a wide range of entities, including healthcare providers, insurers, and health technology and services companies.

Artificial Health

The adoption of genAI is not only seen as a tool for management; in fact, 54% of organizations use this technology to improve clinical productivity, making it the most common use case. Potential applications include assistance in patient care, medical literature search, note transcription, and support in diagnostics. This underscores a significant shift towards the integration of advanced technologies in the clinical field.

A revealing fact is that 87% of healthcare organizations believe that genAI can have a significant impact on improving administrative efficiency. Although many organizations are still in the pilot phase, those that have already implemented genAI expect to achieve a return on investment (ROI) of between 2 and 4 times, especially through labor cost reduction and increased staff productivity.

However, measuring ROI in the clinical field presents challenges. This makes initial acceptance by physicians and user adoption crucial. According to a recent AMA survey, it is essential to have clear training materials and solid clinical evidence to support the use of genAI, highlighting accuracy in diagnostics and the interpretation of medical images.

Claude AI surpasses OpenAI with a user-centered shopping experience

A recent study by Bizrate Insights reveals that only 7.2% of digital shoppers in the U.S. regularly use AI-based shopping tools. Despite this low percentage, generative AI platforms are actively exploring what experiences may resonate with consumers. An example of this is Claude AI from Anthropic, which has expanded its functionality to include integrations with services like Instacart, StubHub, and Uber Eats, thereby enhancing the user experience by automatically selecting relevant options. Claude AI’s approach not only offers a smoother experience, but […]

A recent study by Bizrate Insights reveals that only 7.2% of digital shoppers in the U.S. regularly use AI-based shopping tools. Despite this low percentage, generative AI platforms are actively exploring what experiences may resonate with consumers. An example of this is Claude AI from Anthropic, which has expanded its functionality to include integrations with services like Instacart, StubHub, and Uber Eats, thereby enhancing the user experience by automatically selecting relevant options.

The approach of Claude AI

Claude not only offers a smoother experience, but it also stands out for its focus on user utility, as it eliminates ads and paid placements. Instead of requiring users to mention specific apps in their queries, Claude automatically integrates relevant connectors. For example, if a user is looking for healthy lunch options, Claude can automatically present the integration of Uber Eats or TripAdvisor for nearby hotel options within a set budget. This methodology reinforces the idea that the selection is based on utility and not on monetization.

In contrast, OpenAI has taken a more commercial path, seeking revenue quickly instead of focusing on long-term user value. Its initial implementation of in-app purchase features was unsuccessful, leading to a pivot towards a model where purchases are made through third-party applications that integrate into the chatbot. Analysts warn that this strategy could erode consumer trust, as the prioritization of visibility and paid ranking could negatively impact the user experience.

This difference in approach could determine the future of the online shopping experience through artificial intelligence.