Despite being a very difficult year, Sony anticipates a year of profits… and more of the same for the future

Sony is having a 2024 defined by its tremendous ups and downs. The unexpected success of Astro Bot and Helldivers 2 is accompanied by the biggest failure in video game history with Concord. All of this in less than six months, while the company is wavering, trying to understand what it wants to be from now on. But it seems that Sony has it clear. Or at least that’s what they want to communicate. Because the Japanese company has made it clear that they are not going to change their business model for the future. Good results for Sony, but PlayStation 5 is faltering Sony has revealed the financial results […]

Sony is having a 2024 defined by its tremendous ups and downs. The unexpected success of Astro Bot and Helldivers 2 is accompanied by the biggest failure in video game history with Concord. All this in less than six months, while the company is wavering, trying to understand what it wants to be from now on. But it seems that Sony has it clear. Or at least that’s what they want to communicate. Because the Japanese company has made it clear that they are not going to change their business model for the future.

Good results for Sony, but PlayStation 5 falters

Sony has revealed the financial results for the last quarter, which ended on September 30, and sales in video games and web-based services have increased by 12%. Comfortably settling at 7 billion. The company emphasizes that this growth is due to the sale of third-party games, especially highlighting a new sports title, EA Sports FC 25, and a Chinese action RPG, Black Myth Wukong. Acknowledging that their greatest successes come from outside their own sphere of influence.

Regarding its own numbers, PlayStation 5 has already sold 65 million consoles worldwide. A good figure, although not spectacular, that starts to falter compared to the curve drawn by its predecessor, not to mention a console like Nintendo Switch. But it is a good figure, and that’s why Sony has taken the opportunity to announce that their plan remains to launch a mix of single-player games and games as a service in the future.

They will continue to maintain their current development plan, but does it really work?

The reason for this is that they consider that, so far, this strategy has been a success. Astro Bot has sold 1.5 million copies in 9 weeks since its launch and 37% of the people who bought it are new users, which are excellent metrics for Sony. And although games as a service have had mixed results, according to Sony, the absolute failure of Concord and the cancellation of the multiplayer of The Last of Us in addition to at least another half dozen games, would be offset by the great success that Helldivers 2 has been. This is why they would continue to promote this hybrid model for the time being.

The expectations for the company are to have record profits for this fiscal year, which would justify its plans. Something beneficial for Sony, no doubt, but it doesn’t necessarily mean that their plan is working. Whether this mixed model works or not is something that will be appreciated in the medium and long term, as the cancellation of developments and closure of studios is not necessarily reflected in quarterly calculations. Often not even in annual ones. And that’s why what may seem like good news today could well come back to bite Sony in the future if they are not careful.

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