Why is using Windows now almost free?

In recent years, Microsoft has implemented a significant transformation in its strategy regarding Windows, moving away from a pay-per-update model to offering its operating system practically for free. This change responds to the need to unify its user base and has been detailed by Dave Plummer, creator of the Task Manager, in a recent video. Since Satya Nadella became CEO in 2014, Microsoft adopted the concept of “Windows as a service.” The free update model of Windows 10: a revolutionary change in Microsoft’s strategy This strategy […]

In recent years, Microsoft has implemented a significant transformation in its strategy regarding Windows, moving away from a pay-per-update model to offering its operating system practically for free.

This change responds to the need to unify its user base and has been detailed by Dave Plummer, creator of the Task Manager, in a recent video.

Since Satya Nadella became CEO in 2014, Microsoft adopted the concept of “Windows as a service.”

The free upgrade model of Windows 10: a revolutionary change in Microsoft’s strategy

This strategy became evident with the launch of Windows 10, which was offered as a free upgrade for users of Windows 7 and 8. This move aimed to reduce the fragmentation of the operating system, thereby making it easier for developers and decreasing the technical support burden on the company.

The decision to offer Windows 10 at no cost had an immediate impact, achieving massive adoption of the new platform. However, the question arises: how did Microsoft compensate for the loss of revenue due to the reduction in license sales?

According to Plummer, the answer lies in the collection of anonymous telemetry data on how users interact with the system, which allows not only to improve the platform but also to monetize it through services like Office 365 (currently Microsoft 365) and Game Pass.

Despite these advancements, the data collection strategy has been criticized by many users who consider it invasive, especially due to the integration of advertising and the promotion of services within the operating system.

Microsoft seems determined to keep as many users as possible within its ecosystem, transforming Windows into a gateway to a variety of cloud services and subscriptions, leaving behind the traditional software sales model.

Microsoft Build 2024: this is what we expect from the highly anticipated event

The Microsoft Build, first held in 2011, is the annual developer conference of the tech giant in the United States.

The Microsoft Build 2024 starts this Tuesday, May 21st, picking up the baton from last week’s Google I/O technology event and the Apple iPad event from the previous week. This year, Microsoft’s conference will once again focus on AI, with the slogan “How will AI shape your future?”.

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First things first: What is Microsoft Build? Microsoft Build, which was first held in 2011, is the annual developer conference of the technology giant in the United States.

The event, which lasts several days, includes opening speeches by company executives, as well as numerous demonstrations and educational sessions for software engineers and developers.

The inaugural speeches of Microsoft Build are the main attraction for those who are not experts in the field, as it is likely that important products will be announced in them.

This is the second year that Microsoft Build is being held at the Seattle Convention Center, as it has moved to this location after being held exclusively online between 2020 and 2022.

What can we expect at Microsoft Build 2024?

Last year’s Microsoft Build keynotes unveiled the company’s new AI assistant, Windows Copilot, and revealed that Bing would become the default service for ChatGPT for web browsing.

Judging by the AI theme of 2024 – as well as the ongoing concern of the technology industry in general about AI – there is a good chance we will see more announcements in this regard this year.

At the very least, Microsoft Build 2024 is likely to provide an update on the ongoing development of Copilot. The tech giant has been working to incorporate its artificial intelligence assistant into more areas, including further integration with Windows 11.

What is the Microsoft Build 2024 program?

The Microsoft Build of this year officially starts on Tuesday, May 21st and will last three days. Fortunately for us, it is not necessary to be in Seattle to participate.

Just like Google I/O last week, Microsoft Build will be held both in person and online through its channel, allowing you to stay up to date with the latest news from the tech giant no matter where you are.

If you want to get rid of AI on Windows, there is a program for that

AI in Windows is gaining more and more importance, and that is something that can be annoying to more than one user. Microsoft is very clear that it wants Artificial Intelligence to be its trump card, but many users do not think the same way. That is why applications are already appearing that allow those who wish to minimize the presence of Artificial Intelligence in their system as much as possible.

Nowadays, Artificial Intelligence is increasingly flooding technological products. For some users, it is something to celebrate, but not everyone wants the presence of Artificial Intelligence in such an invasive way in their daily lives. For them, there are applications like BloatynosyIA, which are responsible for removing all the AI that bothers the most reluctant users to use these systems.

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Cleaning AI with BloatynosyIA

This application, BloatynosyIA, is an application explicitly designed to reduce the presence of Artificial Intelligence on computers. As a plugin, this service is responsible for disabling and deactivating these systems so that users don’t have to worry about them. Additionally, if you change your mind in the future, you can easily reactivate the services again.

The cornerstone of Windows: AI

It is evident that Windows has shown a great interest in Artificial Intelligence. Being one of the most trendy technological spaces currently, and capturing the attention of many lovers of the technical progress it implies, Microsoft has positioned Copilot as a key asset for Windows since 2023. In fact, although initially it was only available for Windows 11, Copilot also has plans to colonize Windows 10 systems.

With this decision, which Microsoft announced months ago, the company makes it clear its intention to make AI-based services have weight in its branding. However, they are also aware of some of the problems that this implies, such as the huge energy consumption that current Artificial Intelligence has. Therefore, it is one of the companies that seeks alternative ways and is currently researching the development of an AI that involves less energy expenditure and does not require so much brute force.

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The end of Windows 10 is getting closer… and you should take it into account

It has been quite some time since Windows 11 was released and started to leave Windows 10 behind, one of the most popular and beloved operating systems by the community. However, time goes by, and Windows 10 only has 20 months of life left, along with its free security updates, leaving unprotected those systems that do not update.

Microsoft stated that it would offer paid updates until 2028 in Windows 10, but they already involve spending money to have a secure service. Therefore, it is important for users to be clear about the options they have before October 2025, the month in which Windows 10 will say goodbye as we know it.

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Windows 10 is approaching free abandonment

More than a decade has passed since Windows 10 started to be seen as a powerful leap from the unpopular Windows 8. In fact, many users skipped this version and jumped from Windows 7 to Windows 10. That’s why, currently, it has twice as many active users as Windows 11, despite being an older operating system with fewer features and more limitations in many aspects.

However, Windows 11 has not been able to sell itself to many as a worthy system to abandon the Windows 10 ecosystem, which is highly valued by many users compared to the current iteration of Microsoft software. But that won’t matter much when it comes time to cut off the free security updates.

The generational problem of the PC

While it is true that Windows 11 has not been able to seduce the majority of users, who have chosen to stick with Windows 10 for as long as possible. However, considering that the coverage of free updates will cease in October 2025, at that time it is advisable for users to have a clear alternative, as using Windows 10 for free, from that moment on, will no longer be safe.

For that reason, there are several options for users when that time comes. While it is also an option to do nothing, it is the least secure option due to the risks involved, so it is more advisable to take other paths. One of them would be to comply with the payment for the maintenance of Windows 10, which will continue until 2028 if you open your wallet, but other options would be to switch to open-source software, or to make the leap to Windows 11, either by updating the software or renewing the necessary hardware to carry it out.

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